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agencypja.com

Note: turns out this 2019 post had the right idea, but ran head on into the pandemic. In 2023, events came back in a big way. (re:Invent, anyone?) Other than the dates, I wouldn’t change a word of this post. In a survey of Harvard Business Review readers, 40% said they plan to increase their spending on … Continue reading "Don’t Leave These Content Strategies Out of Your B2B Events Plan"

dtrio.com

Minneapolis marketing agency focused on intelligent creative, digital, marketing, and branding for B2B companies with niche audiences.

dmaw.org

If you attended Bridge Conference 2025, chances are you walked away full of ideas for turning today’s fundraising challenges into opportunities. I had the chance to present alongside Sidney Kushner, executive director of Connecting Champions, in a BridgeTECH session focused on data-driven crowdfunding. Sidney shared how his organization is leveraging innovative technology like Donorbox to effectively engage donors, in turn helping more kids and young adults with cancer pursue their passions. Below are key takeaways from our session that your nonprofit can put into practice.