May 2026
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Global Rank
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Country Rank
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Category Rank
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Bounce Rate
32.62%
Pages per Visit
5.80
Avg Visit Duration
00:02:21
Top 10 smartwool.com Competitors
The Top 10 Sites Like smartwool.com in May 2026 are ranked by their affinity to smartwool.com in terms of keyword traffic, audience targeting, and market overlap
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Global Rank
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Country Rank
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Bounce Rate
47.05%
Pages per Visit
4.83
Avg Visit Duration
00:04:09
Similarity Score
100%We have yet to produce our best sock, but our relentless pursuit of these three pillars – Comfort, Durability, and Fit – is what sets us apart.
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- Darn Tough
- Industry
- Lifestyle
Global Rank
#37,613
5,848Bounce Rate
34.69%
Pages per Visit
5.49
Avg Visit Duration
00:02:40
Similarity Score
97%Top-brand gear, clothing—and outdoor adventures! Plus rentals, classes, events, expert advice and more. Visit REI Co-op online and in-store.
- Company
- REI
- Industry
- Sports > Sports - Other
Bounce Rate
35.49%
Pages per Visit
6.05
Avg Visit Duration
00:05:04
Similarity Score
93%Ridge Merino makes sustainable Merino wool clothing you can rely on for all of life's adventures. Free shipping on orders $49+ and always free returns.
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Global Rank
#147,837
43,243Bounce Rate
45.43%
Pages per Visit
5.05
Avg Visit Duration
00:01:51
Similarity Score
89%Minus33 Merino Wool Clothing - family-owned brand selling, Base layer, Underwear, Beanies, Hats and NH manufacturer of Socks with 100 years of experience
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#343,358
5,547Bounce Rate
35.06%
Pages per Visit
4.13
Avg Visit Duration
00:01:31
Similarity Score
87%Unbound Merino offers the highest quality Merino wool clothing. Pack light, save money & enjoy the comfort of our Merino wool clothes. Order online today!
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Global Rank
#72,078
28,919Bounce Rate
36.28%
Pages per Visit
5.21
Avg Visit Duration
00:02:30
Similarity Score
86%Nordic Socks' collection offers the finest range of Nordic style socks. Find the perfect Nordic Socks in the Scandinavian socks collection for your unique style
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Global Rank
#943,916
124,274Bounce Rate
42.74%
Pages per Visit
3.01
Avg Visit Duration
00:01:00
Similarity Score
84%The softest merino wool tops and clothing. Breathable & lightweight travel clothes made with merino that will keep you looking and feeling your best all day long.
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Global Rank
#107,422
9,286Bounce Rate
43.51%
Pages per Visit
3.99
Avg Visit Duration
00:02:31
Similarity Score
82%Bombas is a comfort focused sock and apparel brand with a mission to help those in need. One purchased = one donated, always and forever.
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- Bombas
- Industry
- Lifestyle > Fashion and Apparel
Global Rank
#8,257
1,053Bounce Rate
44.17%
Pages per Visit
5.79
Avg Visit Duration
00:02:18
Similarity Score
79%Arc'teryx is an outdoor brand
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- Arc'teryx
Global Rank
#10,307
596Bounce Rate
32.12%
Pages per Visit
4.91
Avg Visit Duration
00:02:50
Similarity Score
77%smartwool.com's top 5 competitors in May 2026 are: na.icebreaker.com, darntough.com, rei.com, ridgemerino.com, and more.
According to Similarweb data of monthly visits, smartwool.com’s top competitor in May 2026 is na.icebreaker.com. smartwool.com 2nd most similar site is darntough.com, and closing off the top 3 is rei.com.
ridgemerino.com ranks as the 4th most similar website to smartwool.com and minus33.com ranks fifth in May 2026.
The other five competitors in the top 10 list are unboundmerino.com, nordicsocks.com, woolx.com, bombas.com, and arcteryx.com.