We love Valentine’s Day. And not only because it’s the busiest day of the year. Sure, February 14th keeps us on our toes—fudge kettles working overtime, boxes flying out the door, chocolate absolutely everywhere—but that’s not the real reason we love it. We love Valentine’s Day because it gives people permission. Permission to be indulgent.Permission to be sentimental.Permission to say I love you, I’m thinking of you, or I saw this and immediately thought of you—sometimes all at once, wrapped in a ribbon. Chocolate has always been part of how people show love, but for us, it’s never just about romance. Valentine’s Day is for partners, yes—but also best friends, chosen family, coworkers you secretly adore, and most importantly, yourself. (Buy the box. You deserve the box.) Every year, we treat Valentine’s Day like its own little holiday universe. Extra-luxe flavors. Deep, chocolate-forward indulgence. A few over-the-top moments. A little drama. A lot of heart. This is not the time for subtlety. This is the time for feelings. And while it may be our busiest day of the year, it’s also one of our favorites—because behind every box is a story. A first date. A long-distance love. A breakup survival kit. A self-care night that starts with just one piece and ends with no regrets. So whether you’re celebrating love, lust, friendship, or simply your impeccable taste in chocolate—we’re honored to be part of it. Happy Valentine’s Day.We’ll be over here, stirring the fudge and feeling the love. 💘 Chef Thomas