Home & Kitchen上的畅销%site%品牌

See the full list of Market Leaders In Amazon Home & Kitchen for 1月1日, and read the full analysis below

最后更新时间：一月 1, 2026

Home & Kitchen类别的顶级品牌

查看哪些品牌在amazon.com上的Home & Kitchen类别取得了领先地位。分析顶级品牌的数据，包括收入、产品浏览量和转化率，清晰展示品牌在类别中的竞争力。

热门品牌

Jan 2026 对比 Jan 2025

品牌	收入分成	更改	产品浏览	更改	CVR	更改	ASP	更改
CAROTE	0.29%	0.13pp	10.1M	91.02%	5.28%	9.47%	$54.71	14.07%
Chef Preserve	0.14%	0.12pp	9.3M	20.96%	0.66%	3.22%	$21.35	8.30%
UGG	0.13%	0.09pp	6.9M	6.29%	4.78%	7.74%	$50.10	14.05%
EGOHOME	0.09%	0.09pp	10M	65.75%	4.13%	2.67%	$23.01	10.96%
Novilla	0.23%	0.08pp	9.4M	36.33%	4.96%	0.11%	$39.98	8.52%
CAROTE	0.29%	0.13pp	10.1M	91.02%	5.28%	9.47%	$54.71	14.07%
Chef Preserve	0.14%	0.12pp	9.3M	20.96%	0.66%	3.22%	$21.35	8.30%
UGG	0.13%	0.09pp	6.9M	6.29%	4.78%	7.74%	$50.10	14.05%
EGOHOME	0.09%	0.09pp	10M	65.75%	4.13%	2.67%	$23.01	10.96%
Novilla	0.23%	0.08pp	9.4M	36.33%	4.96%	0.11%	$39.98	8.52%
谁是您所在类别的佼佼者？按收入、浏览量和转化率查看热门品牌。免费试用

渠道明细和表现

了解Home & Kitchen类别中的顶流品牌从何处获得流量。本节细分了主要流量来源，揭示了哪些渠道为表现优异的品牌带来了更高的曝光度和销售额。

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站内搜索组织

OSS 付费

引用

社交

了解顶级品牌如何在亚马逊上吸引流量并提高销售额。

查看完整的渠道明细

CAROTE

Chef Preserve

UGG

EGOHOME

Novilla

Home & Kitchen类别中的畅销子类别

浏览Home & Kitchen类别中的子类别明细。本节提供有关不同子类别表现的洞见，帮助确定哪些细分市场正在增长、哪些细分市场更具竞争力、哪里的消费者兴趣点正在发生变化。

绩效

Jan 2026 对比 Jan 2025

导出 Excel

品类	销售数量	更改	营收	更改	产品浏览	更改
	98	5.56%	8.59%	7.98%	97	7.16%
	95	4.66%	9.23%	1.45%	96	3.15%
Cooking Utensils	84	9.11%	16.94%	9.80%	100	6.24%
Kitchen Accessories	< 50	2.60%	9.99%	0.13%	80	8.94%
Specialty Tools & Gadgets	78	12.94%	6.28%	16.28%	< 50	8.44%
Kitchen Knives & Accessories	< 50	16.06%	4.23%	10.00%	85	6.76%
Cutting Boards	解锁完整列表 >	19.03%	9.41%	5.01%	85	9.50%
	54	14.66%	5.96%	10.89%	60	4.04%
Glassware & Drinkware	69	8.72%	18.40%	9.60%	85	6.91%
Dinnerware & Serveware	< 50	12.10%	17.45%	3.72%	< 50	9.79%
Flatware	97	7.62%	8.25%	5.88%	64	18.18%
Novelty	62	16.62%	17.75%	9.80%	84	4.32%
Bar Tools & Drinkware	解锁完整列表 >	13.39%	3.04%	17.73%	100	15.64%
	59	9.74%	9.09%	9.96%	63	6.33%
Thermoses	< 50	15.05%	2.01%	8.63%	82	15.23%
Food Storage	56	14.15%	8.75%	7.32%	79	2.18%
Travel & To-Go Food Containers	93	9.57%	9.77%	8.36%	77	7.57%
Racks & Holders	< 50	16.67%	0.73%	9.08%	71	0.80%
Kitchen Storage & Organization Accessories	解锁完整列表 >	9.63%	7.66%	8.86%	99	6.68%
	98	13.61%	7.29%	3.65%	89	9.12%
Tablecloths	86	5.71%	10.35%	9.52%	53	5.23%
Dish Cloths & Dish Towels	67	9.61%	9.00%	5.99%	76	11.24%
Table Runners	< 50	12.49%	6.79%	2.70%	98	9.37%
Potholders & Oven Mitts	100	5.30%	1.13%	2.05%	82	16.71%
Aprons	解锁完整列表 >	17.70%	12.35%	13.15%	92	9.25%
	57	15.73%	13.00%	18.82%	54	5.33%
Baking Tools & Accessories	96	4.11%	9.27%	6.94%	75	5.95%
Decorating Tools	86	3.80%	9.38%	6.71%	84	5.69%
Cake Pans	93	18.18%	10.63%	16.37%	94	7.53%
Baking & Cookie Sheets	95	9.72%	6.09%	8.48%	96	9.21%
Mixing Bowls	解锁完整列表 >	8.64%	3.32%	6.55%	72	9.93%
	89	4.47%	2.16%	3.26%	< 50	15.24%
	57	10.00%	13.80%	8.12%	95	6.58%
Hanging Ornaments	92	6.80%	3.52%	1.88%	80	10.00%
Decorative Accessories	< 50	15.49%	15.77%	9.85%	54	7.53%
Collectible Figurines	91	6.81%	3.52%	1.88%	81	10.00%
Floating Shelves	67	9.94%	11.73%	7.31%	98	8.52%
Collectible Dolls	解锁完整列表 >	15.44%	15.82%	7.84%	91	7.51%
	97	9.00%	9.61%	19.59%	< 50	0.18%
Candles	97	1.30%	1.05%	5.79%	92	9.31%
Candleholders	< 50	16.75%	8.45%	6.41%	79	8.19%
Accessories	解锁完整列表 >	9.90%	16.08%	8.84%	100	4.55%
	98	5.91%	10.57%	4.31%	93	15.12%
Picture Frames	75	4.76%	10.16%	6.58%	67	10.06%
Photo Albums	68	1.39%	9.99%	3.77%	< 50	9.99%
Shadow Boxes	< 50	10.21%	4.78%	19.12%	91	11.12%
Clip Photo Holders	90	18.60%	12.71%	9.38%	71	8.62%
Photo Album Accessories	解锁完整列表 >	1.92%	0.45%	5.38%	< 50	9.46%
	95	9.63%	9.13%	6.06%	< 50	11.11%
Curtains & Drapes	83	5.85%	0.37%	1.22%	58	17.76%
Window Stickers & Films	82	5.46%	13.91%	7.76%	< 50	0.96%
Blinds & Shades	89	9.28%	9.85%	12.67%	83	5.21%
Window Treatment Sets	100	17.88%	8.79%	7.42%	79	7.78%
Stained Glass Panels	解锁完整列表 >	2.23%	16.70%	0.74%	60	8.71%
	84	16.03%	6.65%	6.54%	100	6.73%
Area Rugs	90	0.30%	17.55%	3.81%	< 50	9.80%
Runners	97	2.36%	6.59%	6.16%	< 50	13.80%
Rug Grip Tape & Pads	< 50	18.91%	9.30%	5.07%	87	9.38%
Rug Pads	88	12.74%	9.99%	16.49%	< 50	2.90%
Area Rug Sets	解锁完整列表 >	6.62%	9.08%	16.99%	75	1.82%
	89	5.02%	8.58%	15.19%	< 50	3.30%
	< 50	9.91%	15.93%	8.80%	97	4.69%
Throws	66	0.58%	8.10%	6.09%	98	18.60%
Electric Blankets	87	9.16%	19.32%	9.77%	86	0.80%
Wearable Blankets	96	16.47%	0.89%	9.03%	66	0.96%
Bed Blankets	76	17.67%	8.73%	7.23%	< 50	7.86%
Weighted Blankets	解锁完整列表 >	9.92%	0.95%	18.10%	76	7.64%
	100	9.47%	9.69%	19.90%	52	0.55%
Sheet & Pillowcase Sets	99	9.97%	14.97%	8.51%	< 50	5.53%
Pillowcases	93	2.23%	0.16%	5.18%	< 50	9.53%
Fitted Sheets	56	4.70%	9.70%	2.30%	58	12.19%
Pillow Protectors	96	7.00%	3.66%	1.73%	59	10.00%
Flat Sheets	解锁完整列表 >	9.55%	14.82%	9.97%	99	5.13%
	74	0.09%	2.49%	6.67%	95	8.87%
Throw Pillow Covers	76	9.61%	9.02%	6.00%	< 50	11.21%
Pillow Inserts	< 50	6.28%	3.16%	2.27%	100	10.00%
Throw Pillows	96	11.10%	5.30%	18.18%	72	10.23%
Floor Pillows & Cushions	解锁完整列表 >	9.14%	5.04%	16.92%	75	5.33%
	< 50	4.08%	7.63%	8.85%	96	6.69%
Blankets & Throws	< 50	3.17%	7.92%	7.70%	< 50	9.98%
Sheets & Pillowcases	72	8.31%	2.02%	18.51%	99	7.40%
Comforters & Sets	68	0.34%	18.10%	0.94%	99	7.77%
Duvet Covers & Sets	98	5.53%	9.25%	7.63%	70	9.22%
Decorative Pillows & Covers	解锁完整列表 >	9.61%	3.02%	19.30%	< 50	6.53%
	90	9.10%	19.08%	9.80%	< 50	0.61%
Bed Pillows	76	3.89%	9.62%	8.63%	99	8.44%
Neck & Cervical Pillows	55	5.13%	1.35%	2.30%	100	16.40%
Travel Pillows	71	12.19%	10.00%	2.44%	72	3.43%
Reading & Bed Rest Pillows	98	5.64%	0.66%	1.53%	66	17.36%
Body Pillows	解锁完整列表 >	6.84%	3.55%	1.85%	100	10.00%
	93	18.17%	1.07%	14.31%	82	8.84%
	93	9.87%	14.88%	9.99%	97	2.40%
Indoor String Lights	98	3.44%	15.23%	0.35%	90	9.11%
Outdoor Lighting Hooks	92	9.95%	1.94%	14.17%	55	8.94%
Rope Lights	解锁完整列表 >	8.91%	2.65%	7.63%	93	4.32%
	100	18.24%	7.57%	14.39%	75	1.71%
Stockings	87	4.54%	15.54%	6.26%	100	2.27%
Holders	解锁完整列表 >	1.62%	7.18%	9.48%	< 50	7.14%
	< 50	15.32%	3.51%	19.19%	< 50	6.38%
Garlands	71	8.20%	9.99%	4.68%	< 50	9.99%
Wreaths	87	0.08%	17.74%	0.67%	< 50	17.83%
Swags	解锁完整列表 >	7.08%	8.04%	3.50%	90	9.79%
Trees	77	4.10%	4.99%	8.77%	100	14.57%
Tree Skirts	解锁完整列表 >	9.90%	0.31%	9.97%	77	7.69%
	73	10.88%	9.87%	18.41%	96	1.61%
	100	5.04%	0.78%	9.60%	96	10.42%
Clothes Hangers	100	7.48%	2.41%	1.45%	< 50	18.64%
Shoe Organizers	98	1.63%	5.02%	5.67%	86	2.63%
Space Saver Bags	88	1.38%	5.11%	7.45%	99	10.57%
Hat Racks	96	9.98%	0.00%	16.86%	66	8.10%
Under-Bed Storage	解锁完整列表 >	9.06%	19.54%	9.74%	96	0.97%
	85	5.21%	2.37%	3.07%	< 50	9.95%
Utility Hooks	86	9.97%	8.33%	8.27%	84	7.50%
Coat Hooks	< 50	3.22%	7.86%	13.11%	91	5.11%
Key Hooks	解锁完整列表 >	7.41%	15.44%	1.32%	94	5.12%
	85	13.20%	10.00%	16.02%	< 50	3.21%
Laundry Hampers	66	0.43%	3.34%	8.23%	< 50	0.39%
Laundry Bags	95	17.56%	8.21%	11.70%	< 50	4.28%
Clothes Pins	97	15.19%	1.90%	8.68%	68	1.97%
Laundry Baskets	88	0.79%	1.56%	6.12%	99	9.16%
Drying Racks	解锁完整列表 >	1.41%	5.95%	4.84%	73	6.03%
	74	9.32%	7.62%	7.16%	92	4.43%
Lidded Storage Bins	91	6.32%	9.35%	0.00%	94	0.64%
Open Storage Bins	< 50	13.68%	8.31%	7.12%	< 50	2.56%
Shelf Baskets	88	9.98%	13.08%	7.69%	99	3.58%
Storage Boxes	77	9.47%	3.74%	18.45%	< 50	6.12%
Magazine & Newspaper Baskets	解锁完整列表 >	7.54%	3.05%	4.40%	91	13.90%
	< 50	1.52%	9.11%	1.18%	< 50	1.86%
Tree Storage	98	9.67%	3.70%	11.54%	73	3.75%
Ornament Storage	83	9.97%	0.27%	17.21%	100	7.97%
Holiday Light Storage	解锁完整列表 >	9.96%	1.82%	14.35%	60	8.89%
	98	5.56%	8.59%	7.98%	97	7.16%
	95	4.66%	9.23%	1.45%	96	3.15%
Cooking Utensils	84	9.11%	16.94%	9.80%	100	6.24%
Kitchen Accessories	< 50	2.60%	9.99%	0.13%	80	8.94%
Specialty Tools & Gadgets	78	12.94%	6.28%	16.28%	< 50	8.44%
跟踪类别月环比趋势查看基于销售额、收入和浏览量的类别增长情况。开始免费试用

Home & Kitchen类别的热门产品

发掘Home & Kitchen类别中浏览量更高的产品。本节重点介绍在产品浏览量、收入和销售数量方面表现优异的产品，展示当前能够吸引消费者并带来销售额的产品。

TOP 产品

Jan 2026 对比 Jan 2025

导出 Excel

过滤条件：

产品	品类	品牌	产品浏览	更改	营收	更改	销售数量	更改
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw BPA-Free Sports Water Bottle Great for Travel 24 Oz Denim	...> Thermoses	Owala	3.7M	243.88%	3.14%	8.02%	< 50	9.37%
GODONLIF Candle Warmer Lamp with Timer Dimmable Birthday Gifts for Women Mom House Warming Gifts New Home Decor Wax Melt Warmer for Jar Candles with 2 Bulbs	...> Candle Lamps	GODONLIF	2.8M	=	6.99%	7.51%	98	4.11%
Breville Barista Express Espresso Machine BES870XL Brushed Stainless Steel	...> Semi-Automatic Espresso Machines	Breville	2.5M	14.11%	7.97%	5.06%	96	5.12%
STANLEY Quencher H2.0 Tumbler with Handle and Straw 40 oz Flowstate 3-Position Lid Cup Holder Compatible for Travel Insulated Stainless Steel Cup BPA-Free Rose Quartz 2.0	...> Tumblers & Water Glasses	STANLEY	2.5M	180.21%	11.00%	17.38%	88	18.48%
Alpha Grillers Meat Thermometer Digital - Instant Read Food Thermometer for Cooking and Grilling Gifts for Men Valentines Day Gifts for Him Her Mom Dad	...> Instant-Read	Alpha Grillers	2.3M	84.55%	6.60%	8.29%	84	6.27%
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw BPA-Free Sports Water Bottle Great for Travel 24 Oz Denim	...> Thermoses	Owala	3.7M	243.88%	3.14%	8.02%	< 50	9.37%
GODONLIF Candle Warmer Lamp with Timer Dimmable Birthday Gifts for Women Mom House Warming Gifts New Home Decor Wax Melt Warmer for Jar Candles with 2 Bulbs	...> Candle Lamps	GODONLIF	2.8M	=	6.99%	7.51%	98	4.11%
Breville Barista Express Espresso Machine BES870XL Brushed Stainless Steel	...> Semi-Automatic Espresso Machines	Breville	2.5M	14.11%	7.97%	5.06%	96	5.12%
STANLEY Quencher H2.0 Tumbler with Handle and Straw 40 oz Flowstate 3-Position Lid Cup Holder Compatible for Travel Insulated Stainless Steel Cup BPA-Free Rose Quartz 2.0	...> Tumblers & Water Glasses	STANLEY	2.5M	180.21%	11.00%	17.38%	88	18.48%
Alpha Grillers Meat Thermometer Digital - Instant Read Food Thermometer for Cooking and Grilling Gifts for Men Valentines Day Gifts for Him Her Mom Dad	...> Instant-Read	Alpha Grillers	2.3M	84.55%	6.60%	8.29%	84	6.27%
畅销产品及其原因探索亚马逊上产品浏览量、销售额和收入表现更佳的产品。一目了然地发现趋势、类别优胜者和新兴畅销产品。开始免费试用

amazon.com上的Home & Kitchen类别概括性分析

2026-01-01T00:00:00期间，amazon.com上的Home & Kitchen类别产生了 $9.9B 的总收入。

此类别中的领先品牌是 CAROTE、Chef Preserve 和 UGG，它们在收入和消费者参与度方面脱颖而出。

表现更优的产品是 Owala FreeSip Insulated Stainless Steel Water Bottle with Straw BPA-Free Sports Water Bottle Great for Travel 24 Oz Denim，也是该类别中的畅销产品。