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  • Las mejores marcas de Amazon

Descubre los líderes del mercado en la categoría de Amazon en amazon.co.uk

See the full list of Market Leaders In Every Amazon Category in amazon.co.uk for 1 de diciembre, and read the full analysis below

Ultima actualización: diciembre 1, 2025



Las mejores marcas en amazon.co.uk

Descubre qué marcas son líderes en amazon.co.uk. Esta sección muestra la cuota de ingresos, las visualizaciones de los productos y las tasas de conversión para ayudarte a comprender mejor la competitividad de las marcas en todas las categorías.

Principales marcas
Dec 2025 vs Dec 2024
Exportar a Excel
marcaCuota de ingresosCambioVistas del productoCambioCVRCambioASPCambio
Generic1.01%0.49pp43.9M191.33%10.09%7.84%£21.3018.56%
Apple3.37%0.37pp13M190.85%10.06%4.50%£18.2814.29%
acer0.44%0.23pp43.9M133.57%6.39%2.56%£0.939.94%
TP-Link0.32%0.21pp22M151.21%2.13%7.74%£21.109.88%
HP0.63%0.17pp42.1M39.23%10.09%1.96%£2.675.68%
Generic1.01%0.49pp43.9M191.33%10.09%7.84%£21.3018.56%
Apple3.37%0.37pp13M190.85%10.06%4.50%£18.2814.29%
acer0.44%0.23pp43.9M133.57%6.39%2.56%£0.939.94%
TP-Link0.32%0.21pp22M151.21%2.13%7.74%£21.109.88%
HP0.63%0.17pp42.1M39.23%10.09%1.96%£2.675.68%

¿Quién gana en su categoría?

Vea las principales marcas por ingresos, visitas y tasa de conversión.
Pruébalo gratis

Desglose de canales y rendimiento

Analiza cómo generan tráfico las principales marcas en amazon.co.uk. Descubre qué canales de marketing, como los de las búsquedas, las recomendaciones y las redes sociales, generan más visibilidad y ventas.

60%
40%
20%
0
Búsqueda in situ org
OSS pagado
Refferal
Social

Vea cómo las principales marcas impulsan el tráfico y las ventas en Amazon.

Ver el desglose completo de canales
Generic
Apple
acer
TP-Link
HP

Las categorías con más ventas en amazon.co.uk

Consulta el rendimiento de las diferentes categorías de productos en amazon.co.uk. Esta sección proporciona información sobre los segmentos de mayor crecimiento, los espacios más competitivos y a dónde se dirige la demanda de los consumidores.

Rendimiento
Dec 2025 vs Dec 2024
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CategoríaUnidad vendidaVariaciónIngresosVariaciónVistas del productoVariación
861.16%3.02%6.60%634.15%
6112.98%5.94%9.85%< 504.03%
Snacks & Sweets5410.00%0.31%3.08%918.25%
Tinned & Jarred Food1003.67%7.98%3.32%1009.56%
Baking Supplies903.12%9.59%6.88%999.58%
Herbs, Spices & Seasonings922.97%7.70%3.70%< 506.94%
Dried Fruits, Nuts & VegetablesDesbloquear la lista completa >4.59%0.05%1.56%< 5011.33%
978.52%9.73%4.37%9915.00%
Kitchen Roll, Toilet Roll & Tissues809.99%9.62%8.40%9616.21%
Household Cleaners825.37%10.32%1.87%598.06%
Laundry9919.39%15.20%10.35%639.76%
Cleaning Tools< 506.16%1.59%14.86%944.29%
Papers, Wraps & BagsDesbloquear la lista completa >16.64%4.34%18.18%906.10%
809.96%1.82%14.35%1001.88%
Dairy, Eggs & Plant-Based Alternatives841.50%2.62%6.82%< 503.86%
Fruit & Vegetables588.78%10.00%5.21%< 505.64%
Meat, Poultry & Game898.19%4.05%16.42%9217.28%
Cooked Meats, Olives & Dips< 506.72%3.70%0.64%< 508.07%
Ready Meals & SoupsDesbloquear la lista completa >0.52%3.94%5.98%6810.00%
655.31%10.27%1.91%878.04%
Coffee10011.41%6.85%7.77%809.96%
Water532.87%5.99%4.07%< 504.17%
Fizzy Drinks875.19%1.84%8.94%990.17%
Tea< 505.82%9.34%3.63%8014.20%
Beverage Syrups & ConcentratesDesbloquear la lista completa >8.85%5.87%7.91%< 509.97%
980.90%4.44%6.58%861.80%
Spirits755.29%7.67%1.01%937.49%
Beer10010.70%5.71%19.76%696.84%
Wine990.80%4.35%6.71%641.68%
Sparkling Wine & Champagne687.48%4.87%9.83%1004.06%
Pre-mixed & Ready to DrinkDesbloquear la lista completa >13.57%8.40%17.27%< 508.04%
Home & Kitchen949.12%16.90%4.87%556.21%
5612.21%5.35%16.02%584.72%
729.55%8.05%8.22%< 503.73%
Over-the-Counter Medication9916.69%8.25%9.79%894.28%
First Aid724.45%2.28%8.52%778.77%
Alternative Medicine< 501.02%8.51%1.69%692.38%
Foot Care705.74%9.09%0.86%898.72%
Ear CareDesbloquear la lista completa >5.71%8.15%10.79%9914.13%
923.51%8.48%8.15%1009.64%
Vitamins609.70%9.66%9.16%< 503.10%
Minerals602.31%1.91%0.42%5513.98%
Amino Acids812.47%3.80%7.69%779.80%
Herbal SupplementsDesbloquear la lista completa >7.74%3.28%15.19%< 5016.04%
780.71%19.47%3.34%< 507.37%
Toothbrushes & Accessories946.13%0.94%9.06%789.26%
Toothpastes870.18%5.54%9.13%999.85%
Interdental Cleaning759.47%6.61%18.76%9217.89%
Mouthwashes919.70%4.71%8.91%9914.08%
Tongue CleanersDesbloquear la lista completa >3.47%6.55%7.14%9318.03%
< 5010.00%9.57%8.49%7115.91%
755.58%1.08%14.21%933.90%
Face983.12%1.07%11.41%862.04%
Body< 5012.21%7.12%7.34%931.13%
Lips667.56%4.98%9.85%884.23%
Hands & Feet802.64%1.63%0.11%9513.58%
Sun Care & TanningDesbloquear la lista completa >15.80%2.97%11.99%529.41%
969.05%9.14%5.53%939.98%
Shampoos & Conditioners829.60%3.98%11.09%< 509.61%
Styling Products9310.00%8.61%13.57%10012.73%
Styling Tools1004.66%13.43%6.66%814.33%
Hair Styling Accessories< 503.40%7.81%3.60%589.63%
Hair ColourDesbloquear la lista completa >7.46%17.95%8.79%728.32%
679.72%6.06%9.32%981.06%
Cleansers< 508.76%9.85%18.22%686.96%
Deodorants & Anti-Perspirants< 5015.48%3.42%19.34%< 506.45%
Bath Additives889.85%9.45%10.31%682.30%
Bathing Accessories8114.18%17.10%7.34%856.97%
SetsDesbloquear la lista completa >10.00%8.72%13.22%10012.38%
532.74%8.69%1.22%7810.28%
Eyes861.38%5.92%4.86%< 506.01%
Face805.26%7.76%0.81%567.72%
Body857.94%9.45%9.41%9813.32%
Lips928.83%9.85%4.97%< 5016.03%
Make-up SetsDesbloquear la lista completa >9.98%9.65%14.23%< 500.61%
641.13%5.64%5.04%865.85%
Nail Design974.84%1.97%8.66%838.90%
Tools & Accessories941.10%8.61%1.60%792.29%
Nail Treatments951.00%3.01%1.71%8015.62%
Hand & Feet CareDesbloquear la lista completa >5.51%8.97%1.18%618.85%
Toys & GamesDesbloquear la lista completa >9.65%9.24%7.01%< 506.03%
861.16%3.02%6.60%634.15%
6112.98%5.94%9.85%< 504.03%
Snacks & Sweets5410.00%0.31%3.08%918.25%
Tinned & Jarred Food1003.67%7.98%3.32%1009.56%
Baking Supplies903.12%9.59%6.88%999.58%

Seguimiento de las tendencias de las categorías mes a mes

Vea qué categorías están creciendo en función de las ventas, los ingresos y las visitas.
Comienza la prueba gratuita

Los mejores productos en amazon.co.uk

Descubre los productos más vistos y los más vendidos en amazon.co.uk. Consulta qué anuncios generan más visualizaciones de productos, ingresos y unidades vendidas.

Productos principales
Dec 2025 vs Dec 2024
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ProductoCategoríaMarcaVistas del productoCambioIngresosCambioUnidades vendidasCambio
Philips 5400 Series Bean to Cup Coffee Machine – 12 Coffee Varieties  LatteGo Milk Frother  Fastest-to-Clean  Ceramic Grinder  Fully Automatic Espresso & Cappuccino maker – Black  Silver (EP5446/70)
Philips 5400 Series Bean to Cup Coffee Machine – 12 Coffee Varieties LatteGo Milk Frother Fastest-to-Clean Ceramic Grinder Fully Automatic Espresso & Cappuccino maker – Black Silver (EP5446/70)
...> Bean-to-Cup Coffee Machines
PHILIPS1.1M=5.87%10.18%< 509.72%
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever  with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
...> eBook Readers
Amazon1.1M86.66%9.10%11.66%989.28%
Oral-B iO2 Electric Toothbrush  1 Gentle Care Toothbrush Head  1 Travel Case  1 Travel Refill Holder  Oral B Toothbrush Adults (Night Black)  Designed by Braun  2 Pin UK Plug
Oral-B iO2 Electric Toothbrush 1 Gentle Care Toothbrush Head 1 Travel Case 1 Travel Refill Holder Oral B Toothbrush Adults (Night Black) Designed by Braun 2 Pin UK Plug
...> Rotating
Oral-B1M=7.02%6.08%599.83%
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display  faster page turns  adjustable front light and long battery life – 16 GB – With Ads – Black
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display faster page turns adjustable front light and long battery life – 16 GB – With Ads – Black
...> eBook Readers
Amazon992.5K61.48%10.00%7.08%783.66%
Apple AirPods 4 Wireless Earbuds  Bluetooth Headphones  Personalised Spatial Audio  Sweat and Water Resistant  USB-C Charging Case  H2 Chip  Up to 24 Hours of Battery Life  Effortless Setup for iPhone
Apple AirPods 4 Wireless Earbuds Bluetooth Headphones Personalised Spatial Audio Sweat and Water Resistant USB-C Charging Case H2 Chip Up to 24 Hours of Battery Life Effortless Setup for iPhone
...> In-Ear Headphones
Apple797.7K=7.87%6.20%842.20%
Philips 5400 Series Bean to Cup Coffee Machine – 12 Coffee Varieties  LatteGo Milk Frother  Fastest-to-Clean  Ceramic Grinder  Fully Automatic Espresso & Cappuccino maker – Black  Silver (EP5446/70)
Philips 5400 Series Bean to Cup Coffee Machine – 12 Coffee Varieties LatteGo Milk Frother Fastest-to-Clean Ceramic Grinder Fully Automatic Espresso & Cappuccino maker – Black Silver (EP5446/70)
...> Bean-to-Cup Coffee Machines
PHILIPS1.1M=5.87%10.18%< 509.72%
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever  with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
...> eBook Readers
Amazon1.1M86.66%9.10%11.66%989.28%
Oral-B iO2 Electric Toothbrush  1 Gentle Care Toothbrush Head  1 Travel Case  1 Travel Refill Holder  Oral B Toothbrush Adults (Night Black)  Designed by Braun  2 Pin UK Plug
Oral-B iO2 Electric Toothbrush 1 Gentle Care Toothbrush Head 1 Travel Case 1 Travel Refill Holder Oral B Toothbrush Adults (Night Black) Designed by Braun 2 Pin UK Plug
...> Rotating
Oral-B1M=7.02%6.08%599.83%
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display  faster page turns  adjustable front light and long battery life – 16 GB – With Ads – Black
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display faster page turns adjustable front light and long battery life – 16 GB – With Ads – Black
...> eBook Readers
Amazon992.5K61.48%10.00%7.08%783.66%
Apple AirPods 4 Wireless Earbuds  Bluetooth Headphones  Personalised Spatial Audio  Sweat and Water Resistant  USB-C Charging Case  H2 Chip  Up to 24 Hours of Battery Life  Effortless Setup for iPhone
Apple AirPods 4 Wireless Earbuds Bluetooth Headphones Personalised Spatial Audio Sweat and Water Resistant USB-C Charging Case H2 Chip Up to 24 Hours of Battery Life Effortless Setup for iPhone
...> In-Ear Headphones
Apple797.7K=7.87%6.20%842.20%

Qué se vende y por qué

Explore los productos de mayor rendimiento en Amazon en función de las visitas, las ventas y los ingresos del producto.
Descubra de un vistazo las tendencias, los ganadores de cada categoría y los nuevos bestsellers.
Comienza la prueba gratuita