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stltoday.com
Get in-depth stories from St. Louis – on local news that matters most, plus acclaimed reporting on your favorite teams. It’s where your story lives. Download the app to access
Global Rank
#18,622
276Showing Similarweb estimated data.
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Bounce Rate
40.26%
Pages per Visit
4.53
Avg Visit Duration
00:05:14
- Company
- The St. Louis Post-Dispatch
- Year Founded
- 1878
- Employees
- 501 - 1000
- HQ
- United States, Missouri, Saint Louis
- Annual Revenue
- $15M - $25M
- Industry
- News & Media Publishers
stltoday.com Traffic & Engagement Analysis
stltoday.com's web traffic has decreased by 0.26% compared to last month. See all traffic & engagement stats for stltoday.com in the past 3 months below
Showing Similarweb estimated data. Publicly validate your site’s metrics by connecting your GA4
Last Month Change
0.26%
Bounce Rate
40.26%
Pages per Visit
4.53
Avg Visit Duration
00:05:14
Total Visits Last 3 Months
Compare stltoday.com to:
2.9Mstltoday.com
stltoday.com Web Traffic by Country
Which countries sent the most traffic to stltoday.com lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to stltoday.com - click below to discover all countries
Top Countries
United States
97.99%2.55%
India
0.22%14.51%
Canada
0.13%0.78%
United Kingdom
0.13%9.33%
Nigeria
0.13%18.13%
Others
1.39%
stltoday.com Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. stltoday.com's audience is 52.28% male and 47.72% female. The largest age group of visitors are 65+ year olds.
Age Distribution
Gender Distribution
- Female47.72%
- Male52.28%
stltoday.com Competitors & Similar Sites
Reveal stltoday.com top alternatives and find potential or emerging competitors. fox2now.com is the website with the highest similarity score to stltoday.com. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
stltoday.com Top Traffic Sources
The top traffic source to stltoday.com is Direct traffic, driving 75.3% of desktop visits last month Organic Search is the 2nd and Mail is the 3rd. The most underutilized channel is Affiliate. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
75.3%
Direct
1st Place
Organic Search
2nd Place
Mail
3rd Place
Only showing top 3 marketing channels.
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Get a live demostltoday.com Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to stltoday.com (Desktop, worldwide)
Organic vs. Paid
Organic95.91%
Paid4.09%
Top Keywords
stltoday$0.44stl today$0.44st louis$1.18cardinals$1.09st louis post dispatch$0.825.6K OthersSee more
Total Keywords5.6K
Referral Web Traffic to stltoday.com
The top referral sites sending desktop traffic to stltoday.com.
Category Distribution
News & Media Publishers
55.29%Search Engines
15.83%Baseball
8.12%Dictionaries and Encyclopedias
8.03%Weather
2.38%Other
10.36%Top Referrals
Links from stltoday.com to Other Websites by Traffic Share
stltoday.com is sending desktop traffic to 32 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Baseball
10.78%Streaming & Online TV
9.27%Sports - Other
6.57%Social Media Networks
6.44%News & Media Publishers
4.61%Other
62.33%
Social Media Traffic to stltoday.com
stltoday.com gets most of its social media traffic from Facebook, followed by X-twitter and Linkedin (Desktop). Engaging audiences through Reddit may reveal new opportunities
Social Networks
6
Social Network Distribution