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Découvrez les leaders du marché dans chaque catégorie Amazon sur amazon.co.uk

See the full list of Market Leaders In Every Amazon Category in amazon.co.uk for 1 janvier, and read the full analysis below

Dernière mise à jour : janvier 1, 2026



Top des marques sur amazon.co.uk

Découvrez quelles marques sont en tête sur amazon.co.uk. Cette section présente la part des revenus, les vues de produits et les taux de conversion, pour vous aider à mieux comprendre la compétitivité des marques dans toutes les catégories.

Top des marques
Jan 2026 vs. Jan 2025
Exporter vers Excel
MarquePart des recettesVariationVues de produitVariationCVRVariationASPVariation
ASUS1.58%0.79pp6.5M28.08%3.82%131.46%£613.6747.81%
Generic1.17%0.70pp6.1M3.03%1.23%131.41%£469.8147.35%
MSI0.89%0.25pp5.8M15.33%1.73%106.58%£602.9947.67%
LEGO1.96%0.25pp3.4M5.11%3.36%1.35%£596.6928.77%
acer0.32%0.21pp4.1M17.66%3.44%88.67%£4.4040.29%
ASUS1.58%0.79pp6.5M28.08%3.82%131.46%£613.6747.81%
Generic1.17%0.70pp6.1M3.03%1.23%131.41%£469.8147.35%
MSI0.89%0.25pp5.8M15.33%1.73%106.58%£602.9947.67%
LEGO1.96%0.25pp3.4M5.11%3.36%1.35%£596.6928.77%
acer0.32%0.21pp4.1M17.66%3.44%88.67%£4.4040.29%

Qui est en tête dans votre catégorie ?

Découvrez les marques les plus importantes en fonction de leur chiffre d'affaires, du nombre de vues et du taux de conversion.
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Répartition et performances des canaux

Comprenez comment les meilleures marques génèrent du trafic sur amazon.co.uk. Découvrez quels canaux marketing, comme la recherche, les referrals et les réseaux sociaux, génèrent le plus de visibilité et de ventes.

60%
40%
20%
0
Recherche sur site org
OSS payé
Refferal
Réseaux sociaux

Découvrez comment les grandes marques génèrent du trafic et des ventes sur Amazon.

Voir la répartition complète des canaux
ASUS
Generic
MSI
LEGO
acer

Catégories les plus performantes sur amazon.co.uk

Découvrez les performances des différentes catégories de produits sur amazon.co.uk. Cette section fournit des insights sur les segments à la croissance la plus rapide, les espaces les plus concurrentiels et les endroits où la demande des consommateurs évolue.

Performance
Jan 2026 vs. Jan 2025
Exporter vers Excel
CatégorieUnité vendueVariationChiffre d'affairesVariationVues de produitVariation
Home & Kitchen949.12%16.90%4.87%556.21%
861.16%3.02%6.60%634.15%
6112.98%5.94%9.85%< 504.03%
Snacks & Sweets5410.00%0.31%3.08%918.25%
Tinned & Jarred Food1003.67%7.98%3.32%1009.56%
Baking Supplies903.12%9.59%6.88%999.58%
Herbs, Spices & Seasonings922.97%7.70%3.70%< 506.94%
Dried Fruits, Nuts & VegetablesDéverrouiller la liste complète >4.59%0.05%1.56%< 5011.33%
978.52%9.73%4.37%9915.00%
Household Cleaners825.37%10.32%1.87%598.06%
Kitchen Roll, Toilet Roll & Tissues809.99%9.62%8.40%9616.21%
Laundry9919.39%15.20%10.35%639.76%
Cleaning Tools< 506.16%1.59%14.86%944.29%
Papers, Wraps & BagsDéverrouiller la liste complète >16.64%4.34%18.18%906.10%
809.96%1.82%14.35%1001.88%
Dairy, Eggs & Plant-Based Alternatives841.50%2.62%6.82%< 503.86%
Fruit & Vegetables588.78%10.00%5.21%< 505.64%
Meat, Poultry & Game898.19%4.05%16.42%9217.28%
Cooked Meats, Olives & Dips< 506.72%3.70%0.64%< 508.07%
Ready Meals & SoupsDéverrouiller la liste complète >0.52%3.94%5.98%6810.00%
655.31%10.27%1.91%878.04%
Coffee10011.41%6.85%7.77%809.96%
Water532.87%5.99%4.07%< 504.17%
Tea< 505.82%9.34%3.63%8014.20%
Fizzy Drinks875.19%1.84%8.94%990.17%
Energy DrinksDéverrouiller la liste complète >7.31%12.62%9.36%918.65%
980.90%4.44%6.58%861.80%
Spirits755.29%7.67%1.01%937.49%
Beer10010.70%5.71%19.76%696.84%
Wine990.80%4.35%6.71%641.68%
Sparkling Wine & Champagne687.48%4.87%9.83%1004.06%
Pre-mixed & Ready to DrinkDéverrouiller la liste complète >13.57%8.40%17.27%< 508.04%
Toys & Games< 509.65%9.24%7.01%< 506.03%
< 5010.00%9.57%8.49%7115.91%
755.58%1.08%14.21%933.90%
Face983.12%1.07%11.41%862.04%
Body< 5012.21%7.12%7.34%931.13%
Lips667.56%4.98%9.85%884.23%
Hands & Feet802.64%1.63%0.11%9513.58%
Sets & KitsDéverrouiller la liste complète >3.01%1.17%11.28%871.95%
969.05%9.14%5.53%939.98%
Shampoos & Conditioners829.60%3.98%11.09%< 509.61%
Styling Tools1004.66%13.43%6.66%814.33%
Styling Products9310.00%8.61%13.57%10012.73%
Hair Colour997.46%17.95%8.79%728.32%
Hair Styling AccessoriesDéverrouiller la liste complète >3.40%7.81%3.60%589.63%
679.72%6.06%9.32%981.06%
Cleansers< 508.76%9.85%18.22%686.96%
Bath Additives889.85%9.45%10.31%682.30%
Deodorants & Anti-Perspirants< 5015.48%3.42%19.34%< 506.45%
Sets10010.00%8.72%13.22%10012.38%
Bathing AccessoriesDéverrouiller la liste complète >14.18%17.10%7.34%856.97%
532.74%8.69%1.22%7810.28%
Eyes861.38%5.92%4.86%< 506.01%
Face805.26%7.76%0.81%567.72%
Lips928.83%9.85%4.97%< 5016.03%
Body857.94%9.45%9.41%9813.32%
Make-up SetsDéverrouiller la liste complète >9.98%9.65%14.23%< 500.61%
641.13%5.64%5.04%865.85%
Nail Design974.84%1.97%8.66%838.90%
Tools & Accessories941.10%8.61%1.60%792.29%
Nail Treatments951.00%3.01%1.71%8015.62%
Hand & Feet CareDéverrouiller la liste complète >5.51%8.97%1.18%618.85%
5612.21%5.35%16.02%584.72%
729.55%8.05%8.22%< 503.73%
Over-the-Counter Medication9916.69%8.25%9.79%894.28%
Alternative Medicine< 501.02%8.51%1.69%692.38%
First Aid724.45%2.28%8.52%778.77%
Hot & Cold Therapies650.92%3.07%1.79%7015.72%
Sleep & Snoring AidsDéverrouiller la liste complète >3.13%3.35%6.65%527.43%
780.71%19.47%3.34%< 507.37%
Toothbrushes & Accessories946.13%0.94%9.06%789.26%
Toothpastes870.18%5.54%9.13%999.85%
Interdental Cleaning759.47%6.61%18.76%9217.89%
Mouthwashes919.70%4.71%8.91%9914.08%
Denture CareDéverrouiller la liste complète >10.18%3.33%6.61%706.51%
923.51%8.48%8.15%1009.64%
Vitamins609.70%9.66%9.16%< 503.10%
Minerals602.31%1.91%0.42%5513.98%
Amino AcidsDéverrouiller la liste complète >2.47%3.80%7.69%779.80%
Home & Kitchen949.12%16.90%4.87%556.21%
861.16%3.02%6.60%634.15%
6112.98%5.94%9.85%< 504.03%
Snacks & Sweets5410.00%0.31%3.08%918.25%
Tinned & Jarred Food1003.67%7.98%3.32%1009.56%

Suivez les tendances des catégories d'un mois à l'autre

Découvrez les catégories qui se développent en fonction des ventes, du chiffre d'affaires et du nombre de vues.
Démarrez un essai gratuit

Produits phares sur amazon.co.uk

Découvrez les produits les plus consultés et les plus vendus sur amazon.co.uk. Découvrez quelles annonces génèrent des vues de produits, des revenus et des unités vendues.

Top des produits
Jan 2026 vs. Jan 2025
Exporter vers Excel
Filtrer par :
ProduitCatégorieMarqueVues de produitVariationChiffre d'affairesVariationUnités venduesVariation
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn  Loved by Millions  with Bonus Online Exclusive Content
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn Loved by Millions with Bonus Online Exclusive Content
...> Board Games
Big Potato887.4K16.05%1.73%1.92%670.09%
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever  with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
...> eBook Readers
Amazon732.9K69.06%9.10%11.66%989.28%
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display  faster page turns  adjustable front light and long battery life – 16 GB – With Ads – Black
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display faster page turns adjustable front light and long battery life – 16 GB – With Ads – Black
...> eBook Readers
Amazon715.6K1.68%10.00%7.08%783.66%
Oral-B iO2 Electric Toothbrush  1 Gentle Care Toothbrush Head  1 Travel Case  1 Travel Refill Holder  Oral B Toothbrush Adults (Night Black)  Designed by Braun  2 Pin Plug
Oral-B iO2 Electric Toothbrush 1 Gentle Care Toothbrush Head 1 Travel Case 1 Travel Refill Holder Oral B Toothbrush Adults (Night Black) Designed by Braun 2 Pin Plug
...> Rotating
Oral-B647.7K=17.32%3.21%913.94%
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
...> Amazon Devices
Amazon599.1K29.81%10.00%9.48%< 509.99%
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn  Loved by Millions  with Bonus Online Exclusive Content
Herd Mentality – Udderly Hilarious Family Board Game for 4–20 Players | Easy to Learn Loved by Millions with Bonus Online Exclusive Content
...> Board Games
Big Potato887.4K16.05%1.73%1.92%670.09%
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever  with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
Amazon Kindle Paperwhite (newest gen) – Our fastest Kindle ever with new glare-free display and weeks of battery life – 16GB – Without Ads - Black
...> eBook Readers
Amazon732.9K69.06%9.10%11.66%989.28%
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display  faster page turns  adjustable front light and long battery life – 16 GB – With Ads – Black
Amazon Kindle (newest gen) – Lightest and most compact Kindle with glare-free display faster page turns adjustable front light and long battery life – 16 GB – With Ads – Black
...> eBook Readers
Amazon715.6K1.68%10.00%7.08%783.66%
Oral-B iO2 Electric Toothbrush  1 Gentle Care Toothbrush Head  1 Travel Case  1 Travel Refill Holder  Oral B Toothbrush Adults (Night Black)  Designed by Braun  2 Pin Plug
Oral-B iO2 Electric Toothbrush 1 Gentle Care Toothbrush Head 1 Travel Case 1 Travel Refill Holder Oral B Toothbrush Adults (Night Black) Designed by Braun 2 Pin Plug
...> Rotating
Oral-B647.7K=17.32%3.21%913.94%
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
Echo Pop (Newest gen) | Full sound compact Wi-Fi and Bluetooth smart speaker with Alexa | Charcoal
...> Amazon Devices
Amazon599.1K29.81%10.00%9.48%< 509.99%

Quels produits se vendent le mieux, et pourquoi ?

Découvrez les produits les plus performants sur Amazon en fonction du nombre de vues, des ventes et du chiffre d'affaires.
Repérez les tendances, les lauréats des catégories et les nouveaux best-sellers en un coup d'œil.
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