Facebook PixelFacebook Pixel Market Share & Usage Stats
The Meta Pixel is an analytics tool that helps you measure how effective your Facebook ad campaigns are by monitoring the actions people take on your website
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9,276,515
Market share
0.13%
Category
Tracker
Sub-category
Tracker
Paid or free
Free
As of July 22, 2026, a total of 9,276,515 websites have been identified using this technology. The highest concentration of usage is in United States, showcasing its widespread adoption in the region. Among all sites leveraging this platform, pinterest.com stands out as the most visited, demonstrating the significant role this technology plays in the digital landscape.
Facebook Pixel usage by country
Facebook Pixel's is primarily used in United States, followed by Japan and India.
Top Countries
Facebook Pixel alternatives & related technologies
The top alternative to Facebook Pixel is Neustar, followed by Pinterest Conversion Tracking. Click below to analyze and compare these technologies' market share and audience.
Neustar
Pinterest Conversion Tracking
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See which technologies are commonly used on the same websites