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iovation Market Share & Usage Stats
iovation, a TransUnion company, provides a real-time service that exposes online fraudsters, as well as multifactor authentication services to detect fraud before it occurs.
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Get Key InsightsSite Totals
17,223
Market share
<0.01%
Category
Security
Sub-category
Security
Paid or free
Paid
As of June 9, 2026, a total of 17,223 websites have been identified using this technology. The highest concentration of usage is in United States, showcasing its widespread adoption in the region. Among all sites leveraging this platform, walmart.com stands out as the most visited, demonstrating the significant role this technology plays in the digital landscape.
Top websites using iovation
The largest website using iovation is walmart.com, followed by ups.com
iovation usage by country
iovation's is primarily used in United States, followed by Saudi Arabia and Germany.
Top Countries
iovation
As of June 9, 2026, iovation is actively used across various regions, with significant adoption in United States and Saudi Arabia.
See Full Insightsiovation usage by industry
iovation is mostly used in the Lifestyle > Fashion and Apparel industry, followed by Gambling > Sports Betting.
Industry
Lifestyle > Fashion and Apparel
26.98%
Gambling > Sports Betting
7.94%
Finance > Banking Credit and Lending
7.94%
Other
57.14%
iovation alternatives & related technologies
The top alternative to iovation is CloudFlare Bot Management, followed by Incapsula. Click below to analyze and compare these technologies' market share and audience.
Technology
Category
Free
Paid
Security
Security
Security
Security
Security
Security
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Security
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