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Nielsen Display Ads Market Share & Usage Stats
eXelate provides data and insight on online purchase intent, household demographics and behavioral propensities that enable digital advertisers to make optimal marketing decisions. Through the collection of directly measured online data and distribution partnerships with information leaders such as Nielsen, Nielsen Catalina, Mastercard Advisors, Autobytel, Bizo, and more, eXelate makes online, offline, and custom modeled data sets actionable across 350M online consumers worldwide. eXelate’s proprietary maX data™ - customized audiences built for advertisers based on first and third party data - delivers 3-5x better campaign performance as compared to conventional data targeting. As members of the NAI, IAB, Council for Accountable Advertising, OPA and Evidon’s Open Data Partnership, eXelate is a leader in privacy compliant advertising practices. For more information, please visit http://www.exelate.com.
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Get Key InsightsSite Totals
361,301
Market share
0.01%
Category
Advertising
Sub-category
Advertising
Paid or free
Free
As of March 6, 2026, a total of 361,301 websites have been identified using this technology. The highest concentration of usage is in United States, showcasing its widespread adoption in the region. Among all sites leveraging this platform, amazon.com stands out as the most visited, demonstrating the significant role this technology plays in the digital landscape.
Top websites using Nielsen Display Ads
The largest website using Nielsen Display Ads is amazon.com, followed by bbc.com
Nielsen Display Ads usage by country
Nielsen Display Ads's is primarily used in United States, followed by India and Japan.
Top Countries
Nielsen Display Ads
As of March 6, 2026, Nielsen Display Ads is actively used across various regions, with significant adoption in United States and India.
See Full InsightsNielsen Display Ads usage by industry
Nielsen Display Ads is mostly used in the News & Media Publishers industry, followed by Arts & Entertainment > Streaming & Online TV.
Industry
News & Media Publishers
39.39%
Arts & Entertainment > Streaming & Online TV
11.11%
Ecommerce & Shopping > Marketplace
9.09%
Other
40.4%
Nielsen Display Ads alternatives & related technologies
The top alternative to Nielsen Display Ads is Google Adsense, followed by DoubleClick. Click below to analyze and compare these technologies' market share and audience.
Technology
Category
Free
Paid
Advertising
Advertising
Advertising
Advertising
Advertising
Advertising
Advertising
Advertising
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