Novel Market Share & Usage Stats
Novel is a company that helps brands create digital passes for Apple and Google wallets. These passes can boost customer loyalty by encouraging repeat purchases and referrals. Novel's platform is designed for a quick and easy setup, allowing brands to launch their programs in minutes.
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Get Key InsightsSite Totals
392
Market share
<0.01%
Category
ECommerce
Sub-category
ECommerce
Paid or free
Free
As of April 10, 2026, a total of 392 websites have been identified using this technology. The highest concentration of usage is in United States, showcasing its widespread adoption in the region. Among all sites leveraging this platform, tnuck.com stands out as the most visited, demonstrating the significant role this technology plays in the digital landscape.
Top websites using Novel
The largest website using Novel is tnuck.com, followed by glamnetic.com
Novel usage by country
Novel's is primarily used in United States, followed by United Kingdom and Australia.
Top Countries
Novel
As of April 10, 2026, Novel is actively used across various regions, with significant adoption in United States and United Kingdom.
See Full InsightsNovel usage by industry
Novel is mostly used in the Lifestyle > Fashion and Apparel industry, followed by Lifestyle > Beauty and Cosmetics.
Industry
Lifestyle > Fashion and Apparel
38.03%
Lifestyle > Beauty and Cosmetics
8.45%
Business and Consumer Services > Business Services
7.04%
Other
46.48%
Novel alternatives & related technologies
The top alternative to Novel is WooCommerce, followed by Swap. Click below to analyze and compare these technologies' market share and audience.
Technology
Category
Free
Paid
ECommerce
ECommerce
ECommerce
ECommerce
ECommerce
ECommerce
ECommerce
ECommerce
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