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Pinterest Market Share & Usage Stats
Pinterest is a social networking site with a visually-pleasing virtual pinboard interface. Users collect photos and link to products they love, creating their own pinboards and following the pinboards of other people whom they find interesting.
The site has experienced rapid growth in recent months.
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Get Key InsightsSite Totals
3,065,274
Market share
0.04%
Category
Social
Sub-category
Social
Paid or free
Free
As of April 12, 2026, a total of 3,065,274 websites have been identified using this technology. The highest concentration of usage is in United States, showcasing its widespread adoption in the region. Among all sites leveraging this platform, pinterest.com stands out as the most visited, demonstrating the significant role this technology plays in the digital landscape.
Top websites using Pinterest
The largest website using Pinterest is pinterest.com, followed by aliexpress.com
Pinterest usage by country
Pinterest's is primarily used in United States, followed by Japan and Brazil.
Top Countries
As of April 12, 2026, Pinterest is actively used across various regions, with significant adoption in United States and Japan.
See Full InsightsPinterest usage by industry
Pinterest is mostly used in the Lifestyle > Fashion and Apparel industry, followed by Ecommerce & Shopping > Marketplace.
Industry
Lifestyle > Fashion and Apparel
15%
Ecommerce & Shopping > Marketplace
10%
News & Media Publishers
9%
Other
66%
Pinterest alternatives & related technologies
The top alternative to Pinterest is Google+ Platform, followed by Google +1 Button. Click below to analyze and compare these technologies' market share and audience.
Technology
Category
Free
Paid
Social
Social
Social
Social
Social
Social
Social
Social
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