Best Selling Vitamins, Minerals & Supplements Products & Brands on amazon.ca

See the full list of Market Leaders In Amazon Vitamins, Minerals & Supplements in amazon.ca for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Vitamins, Minerals & Supplements category

See which brands are leading the Vitamins, Minerals & Supplements category on amazon.ca. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Webber Naturals	10.56%	3.41pp	1.7M	14.99%	41.95%	24.42%	CDN$16.77	7.58%
Jacked Factory	3.53%	1.18pp	1.4M	0.85%	14.18%	14.24%	CDN$7.40	4.16%
METALIFE	1.50%	0.99pp	1.1M	9.23%	3.21%	24.01%	CDN$4.31	0.34%
Metamucil	2.23%	0.78pp	1M	9.58%	14.52%	24.30%	CDN$12.25	7.37%
Ensure	1.30%	0.72pp	1.6M	10.25%	32.39%	24.23%	CDN$14.15	7.39%
Webber Naturals	10.56%	3.41pp	1.7M	14.99%	41.95%	24.42%	CDN$16.77	7.58%
Jacked Factory	3.53%	1.18pp	1.4M	0.85%	14.18%	14.24%	CDN$7.40	4.16%
METALIFE	1.50%	0.99pp	1.1M	9.23%	3.21%	24.01%	CDN$4.31	0.34%
Metamucil	2.23%	0.78pp	1M	9.58%	14.52%	24.30%	CDN$12.25	7.37%
Ensure	1.30%	0.72pp	1.6M	10.25%	32.39%	24.23%	CDN$14.15	7.39%
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Channels Breakdown & Performance

Understand where the top brands in the Vitamins, Minerals & Supplements category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Webber Naturals

Jacked Factory

METALIFE

Metamucil

Ensure

Top selling sub-categories in the Vitamins, Minerals & Supplements category

Explore the breakdown of sub-categories within the Vitamins, Minerals & Supplements category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	96	6.45%	8.63%	12.22%	100	12.68%
Vitamin D	96	19.70%	14.09%	9.14%	93	1.98%
	98	3.28%	11.16%	0.46%	86	0.18%
Vitamin B12	58	8.36%	16.81%	4.28%	< 50	7.38%
Vitamin B7 (Biotin)	< 50	8.63%	6.46%	4.78%	< 50	5.89%
Vitamin B-Complex	75	5.75%	13.96%	2.47%	92	1.89%
Vitamin B3	88	10.00%	9.41%	12.86%	91	0.43%
Vitamin B8	Unlock full list >	16.81%	14.46%	8.32%	85	0.08%
Vitamin C	< 50	8.67%	10.00%	4.89%	54	4.15%
Multivitamins	84	11.03%	5.83%	5.84%	97	4.86%
Vitamin E	Unlock full list >	9.39%	9.88%	7.46%	78	6.68%
	96	6.45%	8.63%	12.22%	100	12.68%
Vitamin D	96	19.70%	14.09%	9.14%	93	1.98%
	98	3.28%	11.16%	0.46%	86	0.18%
Vitamin B12	58	8.36%	16.81%	4.28%	< 50	7.38%
Vitamin B7 (Biotin)	< 50	8.63%	6.46%	4.78%	< 50	5.89%
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Top Products on the Vitamins, Minerals & Supplements Category

Discover the most-viewed products in the Vitamins, Minerals & Supplements category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Jacked Factory Micronized Creatine Monohydrate Powder 425g - Canadian-Owned Informed Choice Certified for Increased Muscle Mass* Improved Strength Power & Performance** - 85 Servings Unflavoured	...> Creatine Monohydrate	Jacked Factory	153.5K	13.28%	9.97%	18.97%	57	6.52%
Webber Naturals Omega-3 Fish Oil 1 000 mg 210 Softgels Supports Cardiovascular Health and Brain Function	...> Essential Fatty Acids & Oils	Webber Naturals	137.8K	176.38%	17.46%	9.96%	99	11.03%
CanPrev Magnesium Bis-Glycinate Capsules 200mg 240 Day Supply	...> Magnesium	CanPrev	113.2K	1.24%	14.87%	9.35%	96	14.16%
Webber Naturals Magnesium Bisglycinate 200 mg 120 Capsules Supports Bone and Muscle Functions Vegan	...> Magnesium	Webber Naturals	111.3K	72.70%	19.46%	11.59%	< 50	10.96%
MetaLife 100% Pure Creatine Monohydrate Powder Canada-Made 1000 g (200 Servings) Micronized Powder For Muscle Growth Strength & Performance No Additives Unflavored Ideal for Athletes & Fitness Enthusiasts Third party lab tested Vegan Non-GMO Gluten Free Soy Free Clean & Pure Improved Performance and Recovery for Men and Women	...> Creatine Monohydrate	METALIFE	106K	45.15%	4.50%	9.65%	100	9.64%
Jacked Factory Micronized Creatine Monohydrate Powder 425g - Canadian-Owned Informed Choice Certified for Increased Muscle Mass* Improved Strength Power & Performance** - 85 Servings Unflavoured	...> Creatine Monohydrate	Jacked Factory	153.5K	13.28%	9.97%	18.97%	57	6.52%
Webber Naturals Omega-3 Fish Oil 1 000 mg 210 Softgels Supports Cardiovascular Health and Brain Function	...> Essential Fatty Acids & Oils	Webber Naturals	137.8K	176.38%	17.46%	9.96%	99	11.03%
CanPrev Magnesium Bis-Glycinate Capsules 200mg 240 Day Supply	...> Magnesium	CanPrev	113.2K	1.24%	14.87%	9.35%	96	14.16%
Webber Naturals Magnesium Bisglycinate 200 mg 120 Capsules Supports Bone and Muscle Functions Vegan	...> Magnesium	Webber Naturals	111.3K	72.70%	19.46%	11.59%	< 50	10.96%
MetaLife 100% Pure Creatine Monohydrate Powder Canada-Made 1000 g (200 Servings) Micronized Powder For Muscle Growth Strength & Performance No Additives Unflavored Ideal for Athletes & Fitness Enthusiasts Third party lab tested Vegan Non-GMO Gluten Free Soy Free Clean & Pure Improved Performance and Recovery for Men and Women	...> Creatine Monohydrate	METALIFE	106K	45.15%	4.50%	9.65%	100	9.64%
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Top-level analysis of the Vitamins, Minerals & Supplements category on amazon.ca

During 2026-09-01T00:00:00, the Vitamins, Minerals & Supplements category on amazon.ca generated a total revenue of CDN$115.5M.

The leading brands in this category are Webber Naturals, Jacked Factory, and METALIFE, which stand out in terms of revenue and consumer engagement.

The top-performing product was Jacked Factory Micronized Creatine Monohydrate Powder 425g - Canadian-Owned Informed Choice Certified for Increased Muscle Mass* Improved Strength Power & Performance** - 85 Servings Unflavoured, and it's the best-selling item in the category.