Best Selling Antivirus & Security Products & Brands on amazon.ca

See the full list of Market Leaders In Amazon Antivirus & Security in amazon.ca for August 1, and read the full analysis below

Last updated : August 1, 2026

Top Brands on the Antivirus & Security category

See which brands are leading the Antivirus & Security category on amazon.ca. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Aug 2026 vs. Aug 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
NordVPN	32.69%	16.31pp	3.8K	103.15%	10.67%	170.07%	CDN$61.30	12.67%
McAfee	36.38%	1.94pp	3.8K	28.25%	4.90%	59.65%	CDN$14.41	0.69%
Norton	12.74%	0.12pp	1.4K	15.03%	2.38%	82.35%	CDN$14.17	7.83%
Bitdefender	9.10%	26.59pp	566	64.75%	2.27%	86.75%	CDN$26.32	2.02%
NordVPN	32.69%	16.31pp	3.8K	103.15%	10.67%	170.07%	CDN$61.30	12.67%
McAfee	36.38%	1.94pp	3.8K	28.25%	4.90%	59.65%	CDN$14.41	0.69%
Norton	12.74%	0.12pp	1.4K	15.03%	2.38%	82.35%	CDN$14.17	7.83%
Bitdefender	9.10%	26.59pp	566	64.75%	2.27%	86.75%	CDN$26.32	2.02%
NordVPN	32.69%	16.31pp	3.8K	103.15%	10.67%	170.07%	CDN$61.30	12.67%
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Channels Breakdown & Performance

Understand where the top brands in the Antivirus & Security category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

NordVPN

McAfee

Norton

Bitdefender

Top selling sub-categories in the Antivirus & Security category

Explore the breakdown of sub-categories within the Antivirus & Security category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Aug 2026 vs. Aug 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
Antivirus	Unlock full list >	16.95%	13.26%	2.57%	81	13.35%
Antivirus	Unlock full list >	16.95%	13.26%	2.57%	81	13.35%
Antivirus	Unlock full list >	16.95%	13.26%	2.57%	81	13.35%
Antivirus	Unlock full list >	16.95%	13.26%	2.57%	81	13.35%
Antivirus	Unlock full list >	16.95%	13.26%	2.57%	81	13.35%
Antivirus	Unlock full list >	16.95%	13.26%	2.57%	81	13.35%
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Top Products on the Antivirus & Security Category

Discover the most-viewed products in the Antivirus & Security category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Aug 2026 vs. Aug 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
McAfee Total Protection 2026 \| 3 Devices \| Cybersecurity Software Includes Antivirus Secure VPN Password Manager Dark Web Monitoring \| 1 Year Subscription with Auto-Renewal \| Online Code	...> Antivirus & Security	McAfee	2.8K	44.41%	17.82%	9.94%	60	18.00%
Bitdefender Total Security - 5 Devices \| 1 year Subscription \| PC/Mac/Android/iOS \| Activation Code by Mail	...> Antivirus & Security	Bitdefender	2.1K	69.98%	17.36%	0.08%	81	15.62%
NordVPN Basic 10 Devices 1-Year Premium VPN Software Digital Code	...> Antivirus	NordVPN	2.1K	57.29%	7.13%	9.35%	< 50	10.00%
McAfee+ Premium 2026 \| Unlimited Devices \| All-In-One Cybersecurity Software includes Unlimited VPN Identity Monitoring and Antivirus \| 1 Year Subscription with Auto-Renewal \| Online Code	...> Antivirus & Security	McAfee	1.6K	78.27%	7.43%	18.45%	< 50	9.91%
McAfee Total Protection 2026 \| 1 Device \| Cybersecurity Software Includes Antivirus Secure VPN Password Manager Dark Web Monitoring \| 1 Year Subscription with Auto-Renewal \|Online Code	...> Antivirus & Security	McAfee	1.6K	315.96%	6.62%	0.62%	< 50	4.79%
McAfee Total Protection 2026 \| 3 Devices \| Cybersecurity Software Includes Antivirus Secure VPN Password Manager Dark Web Monitoring \| 1 Year Subscription with Auto-Renewal \| Online Code	...> Antivirus & Security	McAfee	2.8K	44.41%	17.82%	9.94%	60	18.00%
Bitdefender Total Security - 5 Devices \| 1 year Subscription \| PC/Mac/Android/iOS \| Activation Code by Mail	...> Antivirus & Security	Bitdefender	2.1K	69.98%	17.36%	0.08%	81	15.62%
NordVPN Basic 10 Devices 1-Year Premium VPN Software Digital Code	...> Antivirus	NordVPN	2.1K	57.29%	7.13%	9.35%	< 50	10.00%
McAfee+ Premium 2026 \| Unlimited Devices \| All-In-One Cybersecurity Software includes Unlimited VPN Identity Monitoring and Antivirus \| 1 Year Subscription with Auto-Renewal \| Online Code	...> Antivirus & Security	McAfee	1.6K	78.27%	7.43%	18.45%	< 50	9.91%
McAfee Total Protection 2026 \| 1 Device \| Cybersecurity Software Includes Antivirus Secure VPN Password Manager Dark Web Monitoring \| 1 Year Subscription with Auto-Renewal \|Online Code	...> Antivirus & Security	McAfee	1.6K	315.96%	6.62%	0.62%	< 50	4.79%
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Top-level analysis of the Antivirus & Security category on amazon.ca

During 2026-08-01T00:00:00, the Antivirus & Security category on amazon.ca generated a total revenue of CDN$76.1K.

The leading brands in this category are NordVPN, McAfee, and Norton, which stand out in terms of revenue and consumer engagement.

The top-performing product was McAfee Total Protection 2026 | 3 Devices | Cybersecurity Software Includes Antivirus Secure VPN Password Manager Dark Web Monitoring | 1 Year Subscription with Auto-Renewal | Online Code, and it's the best-selling item in the category.