Best Selling Play Figures Products & Brands on amazon.ca

See the full list of Market Leaders In Amazon Play Figures in amazon.ca for April 1, and read the full analysis below

Last updated : April 1, 2026

Top Brands on the Play Figures category

See which brands are leading the Play Figures category on amazon.ca. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Apr 2026 vs. Apr 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
TAMASHII NATIONS	7.84%	6.43pp	21.6K	881.13%	6.87%	0.56%	CDN$140.73	35.29%
POP MART	3.86%	3.85pp	21.5K	256.58%	3.08%	0.48%	CDN$11.18	35.04%
Royale High	3.18%	2.74pp	16.7K	471.72%	1.38%	0.28%	CDN$0.19	26.54%
Nintendo	2.18%	1.85pp	4.7K	475.30%	5.83%	0.50%	CDN$125.73	32.47%
BANDAI	2.92%	1.81pp	21.6K	716.94%	4.23%	0.21%	CDN$91.02	35.28%
TAMASHII NATIONS	7.84%	6.43pp	21.6K	881.13%	6.87%	0.56%	CDN$140.73	35.29%
POP MART	3.86%	3.85pp	21.5K	256.58%	3.08%	0.48%	CDN$11.18	35.04%
Royale High	3.18%	2.74pp	16.7K	471.72%	1.38%	0.28%	CDN$0.19	26.54%
Nintendo	2.18%	1.85pp	4.7K	475.30%	5.83%	0.50%	CDN$125.73	32.47%
BANDAI	2.92%	1.81pp	21.6K	716.94%	4.23%	0.21%	CDN$91.02	35.28%
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Channels Breakdown & Performance

Understand where the top brands in the Play Figures category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

TAMASHII NATIONS

POP MART

Royale High

Nintendo

BANDAI

Top selling sub-categories in the Play Figures category

Explore the breakdown of sub-categories within the Play Figures category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Apr 2026 vs. Apr 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
Playsets	Unlock full list >	19.87%	10.20%	4.53%	96	10.29%
Playsets	Unlock full list >	19.87%	10.20%	4.53%	96	10.29%
Playsets	Unlock full list >	19.87%	10.20%	4.53%	96	10.29%
Playsets	Unlock full list >	19.87%	10.20%	4.53%	96	10.29%
Playsets	Unlock full list >	19.87%	10.20%	4.53%	96	10.29%
Playsets	Unlock full list >	19.87%	10.20%	4.53%	96	10.29%
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Top Products on the Play Figures Category

Discover the most-viewed products in the Play Figures category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Apr 2026 vs. Apr 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Royale High Castle Campus Playset - (2) Exclusive Dolls 3 Floors to Explore with 360° Play - 19 Accessories - Virtual Item Code Included - Ages 5+	...> Playsets	Royale High	13.6K	=	8.91%	9.83%	< 50	9.19%
Matchbox Cars Playset Action Drivers Fuel Station & 1:64 Scale Toy Truck Moveable Gas Hoses & Car-Activated Features	...> Playsets	Matchbox	9.7K	=	16.99%	13.03%	98	1.90%
Pokémon™ Legends: Z-A (CAN Version)	...> Playsets	Nintendo	7.4K	=	9.90%	4.12%	95	1.29%
Playmobil Camping with Kayaks	...> Playsets	Playmobil	5.7K	=	2.41%	12.97%	< 50	9.99%
Bitzee Jurassic World T-Rex Skull Interactive Toy with 25 Virtual Dinosaurs That React to Movement and Battle Mode Collectable for Children Aged 5+	...> Playsets	Bitzee	4.8K	=	6.48%	18.86%	100	1.13%
Royale High Castle Campus Playset - (2) Exclusive Dolls 3 Floors to Explore with 360° Play - 19 Accessories - Virtual Item Code Included - Ages 5+	...> Playsets	Royale High	13.6K	=	8.91%	9.83%	< 50	9.19%
Matchbox Cars Playset Action Drivers Fuel Station & 1:64 Scale Toy Truck Moveable Gas Hoses & Car-Activated Features	...> Playsets	Matchbox	9.7K	=	16.99%	13.03%	98	1.90%
Pokémon™ Legends: Z-A (CAN Version)	...> Playsets	Nintendo	7.4K	=	9.90%	4.12%	95	1.29%
Playmobil Camping with Kayaks	...> Playsets	Playmobil	5.7K	=	2.41%	12.97%	< 50	9.99%
Bitzee Jurassic World T-Rex Skull Interactive Toy with 25 Virtual Dinosaurs That React to Movement and Battle Mode Collectable for Children Aged 5+	...> Playsets	Bitzee	4.8K	=	6.48%	18.86%	100	1.13%
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Top-level analysis of the Play Figures category on amazon.ca

During 2026-04-01T00:00:00, the Play Figures category on amazon.ca generated a total revenue of CDN$2.7M.

The leading brands in this category are TAMASHII NATIONS, POP MART, and Royale High, which stand out in terms of revenue and consumer engagement.

The top-performing product was Royale High Castle Campus Playset - (2) Exclusive Dolls 3 Floors to Explore with 360° Play - 19 Accessories - Virtual Item Code Included - Ages 5+, and it's the best-selling item in the category.