Best Selling Audio et vidéo portable Products & Brands on amazon.fr

See the full list of Market Leaders In Amazon Audio et vidéo portable in amazon.fr for November 1, and read the full analysis below

Last updated : November 1, 2025

Top Brands on the Audio et vidéo portable category

See which brands are leading the Audio et vidéo portable category on amazon.fr. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Nov 2025 vs. Nov 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
JBL	36.82%	3.18pp	507.5K	5.42%	6.31%	39.33%	€164.35	0.74%
HiBy	1.57%	1.39pp	428.3K	0.38%	6.30%	38.04%	€76.72	0.25%
Jabra	0.81%	0.58pp	353.1K	0.31%	3.99%	37.13%	€101.11	0.49%
Bang & Olufsen	3.32%	0.51pp	277.8K	0.01%	5.31%	32.75%	€142.54	0.74%
FiiO	1.88%	0.42pp	286.3K	5.02%	2.83%	37.05%	€112.77	0.53%
JBL	36.82%	3.18pp	507.5K	5.42%	6.31%	39.33%	€164.35	0.74%
HiBy	1.57%	1.39pp	428.3K	0.38%	6.30%	38.04%	€76.72	0.25%
Jabra	0.81%	0.58pp	353.1K	0.31%	3.99%	37.13%	€101.11	0.49%
Bang & Olufsen	3.32%	0.51pp	277.8K	0.01%	5.31%	32.75%	€142.54	0.74%
FiiO	1.88%	0.42pp	286.3K	5.02%	2.83%	37.05%	€112.77	0.53%
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Channels Breakdown & Performance

Understand where the top brands in the Audio et vidéo portable category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

JBL

HiBy

Jabra

Bang & Olufsen

FiiO

Top selling sub-categories in the Audio et vidéo portable category

Explore the breakdown of sub-categories within the Audio et vidéo portable category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Nov 2025 vs. Nov 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	< 50	6.45%	3.34%	0.20%	52	8.27%
	< 50	2.65%	9.68%	6.62%	86	4.27%
Enceintes portables Bluetooth	Unlock full list >	0.71%	7.40%	14.30%	87	7.31%
	70	16.12%	6.67%	12.31%	99	3.13%
Batteries	< 50	3.95%	11.13%	3.72%	74	9.84%
Câbles USB	92	4.50%	0.03%	1.49%	95	11.44%
Housses et étuis	91	9.71%	8.48%	9.58%	100	11.52%
Brassards	Unlock full list >	5.68%	0.13%	10.74%	96	14.18%
Lecteurs MP3 et MP4	100	3.73%	9.04%	7.13%	85	1.66%
	92	5.70%	2.35%	0.92%	89	8.75%
Radios AM/FM	99	7.46%	2.10%	13.94%	74	2.16%
Radios DAB	70	16.23%	4.13%	10.00%	< 50	6.91%
Radios météo	Unlock full list >	13.39%	5.73%	9.89%	95	4.38%
Lecteurs CD	100	8.67%	9.97%	0.19%	80	9.34%
Radio-cassette-CD	Unlock full list >	4.08%	5.00%	1.57%	100	14.59%
	< 50	6.45%	3.34%	0.20%	52	8.27%
	< 50	2.65%	9.68%	6.62%	86	4.27%
Enceintes portables Bluetooth	Unlock full list >	0.71%	7.40%	14.30%	87	7.31%
	70	16.12%	6.67%	12.31%	99	3.13%
Batteries	< 50	3.95%	11.13%	3.72%	74	9.84%
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Top Products on the Audio et vidéo portable Category

Discover the most-viewed products in the Audio et vidéo portable category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Nov 2025 vs. Nov 2024

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
JBL GO 4 Enceinte Bluetooth ultra-portable son JBL Pro basses percutantes 7 heures d'autonomie fonction Playtime Boost résistante à l'eau et à la poussière IP67 bleu	...> Enceintes portables Bluetooth	JBL	41.3K	45.11%	9.82%	5.75%	80	3.84%
Power Bank 50000mAh：22.5W Batterie Externe à Chargement Rapide avec Grande capacité et 5 Sorties et 3 entrées 2.5× 20000 mAh Power Bank Fast Charging	...> Lecteurs MP3 et MP4	Smileader	29.3K	=	13.25%	19.35%	100	6.42%
JBL GO Essential 2 Enceinte Bluetooth Portable avec Son Pro jusqu'à 5 Heures d'autonomie Design étanche IP67 Noir	...> Enceintes portables Bluetooth	JBL	26.6K	=	7.79%	9.20%	91	5.64%
JBL Charge 6 Enceinte Bluetooth Portable sans Fil 28 h d’autonomie étanche IP68 résistante à la poussière et aux Chocs Son Pro avec IA Sound Boost Connexion Multi-Enceintes Auracast Noir	...> Enceintes portables Bluetooth	JBL	24.6K	=	10.02%	17.81%	99	6.09%
JBL Grip Enceinte Bluetooth compacte AI Sound Boost étanche et resistante à la poussière IP68 éclairage d’Ambiance 14 h d’autonomie Connexion Multi-Enceintes Auracast app JBL Portable Noir	...> Enceintes portables Bluetooth	JBL	24.2K	=	7.33%	5.84%	60	9.86%
JBL GO 4 Enceinte Bluetooth ultra-portable son JBL Pro basses percutantes 7 heures d'autonomie fonction Playtime Boost résistante à l'eau et à la poussière IP67 bleu	...> Enceintes portables Bluetooth	JBL	41.3K	45.11%	9.82%	5.75%	80	3.84%
Power Bank 50000mAh：22.5W Batterie Externe à Chargement Rapide avec Grande capacité et 5 Sorties et 3 entrées 2.5× 20000 mAh Power Bank Fast Charging	...> Lecteurs MP3 et MP4	Smileader	29.3K	=	13.25%	19.35%	100	6.42%
JBL GO Essential 2 Enceinte Bluetooth Portable avec Son Pro jusqu'à 5 Heures d'autonomie Design étanche IP67 Noir	...> Enceintes portables Bluetooth	JBL	26.6K	=	7.79%	9.20%	91	5.64%
JBL Charge 6 Enceinte Bluetooth Portable sans Fil 28 h d’autonomie étanche IP68 résistante à la poussière et aux Chocs Son Pro avec IA Sound Boost Connexion Multi-Enceintes Auracast Noir	...> Enceintes portables Bluetooth	JBL	24.6K	=	10.02%	17.81%	99	6.09%
JBL Grip Enceinte Bluetooth compacte AI Sound Boost étanche et resistante à la poussière IP68 éclairage d’Ambiance 14 h d’autonomie Connexion Multi-Enceintes Auracast app JBL Portable Noir	...> Enceintes portables Bluetooth	JBL	24.2K	=	7.33%	5.84%	60	9.86%
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Top-level analysis of the Audio et vidéo portable category on amazon.fr

During 2025-11-01T00:00:00, the Audio et vidéo portable category on amazon.fr generated a total revenue of €14.3M.

The leading brands in this category are JBL, HiBy, and Jabra, which stand out in terms of revenue and consumer engagement.

The top-performing product was JBL GO 4 Enceinte Bluetooth ultra-portable son JBL Pro basses percutantes 7 heures d'autonomie fonction Playtime Boost résistante à l'eau et à la poussière IP67 bleu, and it's the best-selling item in the category.