Best Selling Elektroinstallation Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Elektroinstallation in amazon.de for November 1, and read the full analysis below

Last updated : November 1, 2025

Top Brands on the Elektroinstallation category

See which brands are leading the Elektroinstallation category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Nov 2025 vs. Nov 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Brennenstuhl	8.36%	1.13pp	2.3M	22.95%	23.40%	9.35%	€18.40	9.88%
RSE	2.34%	0.89pp	1.6M	12.93%	18.28%	9.31%	€17.59	7.78%
Philips Hue	1.59%	0.87pp	1.2M	2.62%	2.09%	9.34%	€9.30	9.75%
BENNING	1.45%	0.58pp	1M	10.97%	4.30%	4.64%	€8.61	7.80%
Aqara	2.19%	0.58pp	377.9K	22.62%	20.31%	9.33%	€0.10	9.88%
Brennenstuhl	8.36%	1.13pp	2.3M	22.95%	23.40%	9.35%	€18.40	9.88%
RSE	2.34%	0.89pp	1.6M	12.93%	18.28%	9.31%	€17.59	7.78%
Philips Hue	1.59%	0.87pp	1.2M	2.62%	2.09%	9.34%	€9.30	9.75%
BENNING	1.45%	0.58pp	1M	10.97%	4.30%	4.64%	€8.61	7.80%
Aqara	2.19%	0.58pp	377.9K	22.62%	20.31%	9.33%	€0.10	9.88%
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Channels Breakdown & Performance

Understand where the top brands in the Elektroinstallation category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Brennenstuhl

RSE

Philips Hue

BENNING

Aqara

Top selling sub-categories in the Elektroinstallation category

Explore the breakdown of sub-categories within the Elektroinstallation category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Nov 2025 vs. Nov 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
Mehrfachsteckdosen	100	8.72%	10.00%	5.04%	100	5.74%
	96	17.87%	0.18%	9.35%	95	12.45%
Kabelbinder	76	5.62%	1.35%	8.91%	93	9.13%
Kabelschläuche	93	9.78%	7.02%	5.71%	< 50	7.06%
Kabelwandklammer	85	9.92%	9.04%	0.85%	< 50	9.06%
Kabeltrommeln	< 50	6.32%	1.06%	0.48%	< 50	12.80%
Bodenabdeckungen	Unlock full list >	12.10%	4.52%	7.59%	88	18.24%
	78	6.06%	8.74%	1.72%	100	8.77%
Steckdosen	82	5.90%	1.20%	2.58%	86	9.90%
Smart & Ferngesteuerte Stecker	Unlock full list >	19.95%	10.37%	4.43%	92	10.46%
Verlängerungskabel	70	0.68%	3.57%	6.28%	< 50	4.54%
Anschlussklemmen & Kits	Unlock full list >	9.94%	9.76%	14.99%	72	1.21%
Mehrfachsteckdosen	100	8.72%	10.00%	5.04%	100	5.74%
	96	17.87%	0.18%	9.35%	95	12.45%
Kabelbinder	76	5.62%	1.35%	8.91%	93	9.13%
Kabelschläuche	93	9.78%	7.02%	5.71%	< 50	7.06%
Kabelwandklammer	85	9.92%	9.04%	0.85%	< 50	9.06%
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Top Products on the Elektroinstallation Category

Discover the most-viewed products in the Elektroinstallation category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Nov 2025 vs. Nov 2024

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Ring Akku-Videotürklingel (Battery Video Doorbell) (2024) \| WLAN-Videotürklingel-Sicherheitskamera Selbstinstallation (in 5 Minuten) \| mit eingebautem Akku I Privatsphäre-Einstellungen	...> Gegensprechanlagen	Ring	189.2K	206.71%	1.47%	13.90%	89	9.90%
Ring Akku-Videotürklingel (Battery Video Doorbell) (2024) \| WLAN-Videotürklingel-Sicherheitskamera Selbstinstallation (in 5 Minuten) \| mit eingebautem Akku I Privatsphäre-Einstellungen	...> Gegensprechanlagen	Ring	189.2K	370.78%	1.47%	13.90%	89	9.90%
Amazon Basics Smart WLAN-Steckdose Wi-Fi für EU-Steckdose für den Innenbereich nur kompatibel mit Alexa Weiß 1 Stück	...> Smart & Ferngesteuerte Stecker	Amazon Basics	165.9K	=	14.17%	3.95%	99	7.41%
Philips Hue Bridge Pro Steuergerät für Hue-Beleuchtungssysteme intelligente Steuerzentrale zur Steuerung von Hue-Smart-Home-Leuchten kompatibel mit Sprachsteuerung und über App von überall aus	...> Hubs & Controller	Philips Hue	118K	=	5.66%	2.21%	98	0.03%
Brennenstuhl Steckdosenleiste 6-Fach mit Überspannungsschutz und 1 5m Kabel (Eco-Line Mehrfachsteckdose mit Schalter und erhöhtem Berührungsschutz) anthrazit	...> Mehrfachsteckdosen	Brennenstuhl	97K	8.61%	8.43%	15.00%	80	17.09%
Ring Akku-Videotürklingel (Battery Video Doorbell) (2024) \| WLAN-Videotürklingel-Sicherheitskamera Selbstinstallation (in 5 Minuten) \| mit eingebautem Akku I Privatsphäre-Einstellungen	...> Gegensprechanlagen	Ring	189.2K	206.71%	1.47%	13.90%	89	9.90%
Ring Akku-Videotürklingel (Battery Video Doorbell) (2024) \| WLAN-Videotürklingel-Sicherheitskamera Selbstinstallation (in 5 Minuten) \| mit eingebautem Akku I Privatsphäre-Einstellungen	...> Gegensprechanlagen	Ring	189.2K	370.78%	1.47%	13.90%	89	9.90%
Amazon Basics Smart WLAN-Steckdose Wi-Fi für EU-Steckdose für den Innenbereich nur kompatibel mit Alexa Weiß 1 Stück	...> Smart & Ferngesteuerte Stecker	Amazon Basics	165.9K	=	14.17%	3.95%	99	7.41%
Philips Hue Bridge Pro Steuergerät für Hue-Beleuchtungssysteme intelligente Steuerzentrale zur Steuerung von Hue-Smart-Home-Leuchten kompatibel mit Sprachsteuerung und über App von überall aus	...> Hubs & Controller	Philips Hue	118K	=	5.66%	2.21%	98	0.03%
Brennenstuhl Steckdosenleiste 6-Fach mit Überspannungsschutz und 1 5m Kabel (Eco-Line Mehrfachsteckdose mit Schalter und erhöhtem Berührungsschutz) anthrazit	...> Mehrfachsteckdosen	Brennenstuhl	97K	8.61%	8.43%	15.00%	80	17.09%
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Top-level analysis of the Elektroinstallation category on amazon.de

During 2025-11-01T00:00:00, the Elektroinstallation category on amazon.de generated a total revenue of €117.1M.

The leading brands in this category are Brennenstuhl, RSE, and Philips Hue, which stand out in terms of revenue and consumer engagement.

The top-performing product was Ring Akku-Videotürklingel (Battery Video Doorbell) (2024) | WLAN-Videotürklingel-Sicherheitskamera Selbstinstallation (in 5 Minuten) | mit eingebautem Akku I Privatsphäre-Einstellungen, and it's the best-selling item in the category.