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Best Selling Elektroinstallation Brands on amazon.de

Last updated : July 1, 2025

Top Brands on the Elektroinstallation category

See which brands are leading the Elektroinstallation category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Jul 2025 vs. Jul 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Brennenstuhl	9.12%	3.10pp	1.7M	5.07%	23.63%	8.63%	€18.99	9.88%
Aqara	1.87%	1.49pp	1.5M	3.49%	16.86%	8.60%	€18.11	4.29%
netbote24	0.76%	0.70pp	1.4M	0.83%	1.58%	7.13%	€18.67	6.49%
TESSAN	1.23%	0.54pp	1.3M	2.95%	14.28%	4.89%	€16.84	1.08%
WAGO	1.49%	0.48pp	1.4M	5.07%	22.65%	2.82%	€14.59	1.65%
Brennenstuhl	9.12%	3.10pp	1.7M	5.07%	23.63%	8.63%	€18.99	9.88%
Aqara	1.87%	1.49pp	1.5M	3.49%	16.86%	8.60%	€18.11	4.29%
netbote24	0.76%	0.70pp	1.4M	0.83%	1.58%	7.13%	€18.67	6.49%
TESSAN	1.23%	0.54pp	1.3M	2.95%	14.28%	4.89%	€16.84	1.08%
WAGO	1.49%	0.48pp	1.4M	5.07%	22.65%	2.82%	€14.59	1.65%
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Channels Breakdown & Performance

Understand where the top brands in the Elektroinstallation category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Brennenstuhl

Aqara

netbote24

TESSAN

WAGO

Top selling sub-categories in the Elektroinstallation category

Explore the breakdown of sub-categories within the Elektroinstallation category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Jul 2025 vs. Jul 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
Mehrfachsteckdosen	100	8.72%	10.00%	5.04%	100	5.74%
	96	17.87%	0.18%	9.35%	95	12.45%
Kabelbinder	76	5.62%	1.35%	8.91%	93	9.13%
Kabelschläuche	93	9.78%	7.02%	5.71%	< 50	7.06%
Kabelwandklammer	85	9.92%	9.04%	0.85%	< 50	9.06%
Kabeltrommeln	< 50	6.32%	1.06%	0.48%	< 50	12.80%
Bodenabdeckungen	Unlock full list >	12.10%	4.52%	7.59%	88	18.24%
	78	6.06%	8.74%	1.72%	100	8.77%
Steckdosen	82	5.90%	1.20%	2.58%	86	9.90%
Smart & Ferngesteuerte Stecker	Unlock full list >	19.95%	10.37%	4.43%	92	10.46%
Verlängerungskabel	70	0.68%	3.57%	6.28%	< 50	4.54%
	99	14.25%	17.03%	7.37%	98	7.00%
Kabelkanäle	< 50	8.44%	9.98%	4.24%	< 50	3.51%
Abzweigdosen	100	9.45%	10.00%	18.88%	94	4.41%
Kabelröhren	89	16.05%	10.56%	8.06%	70	0.66%
Kabelstecker & - verbindungen	62	9.45%	9.85%	7.73%	84	6.95%
Kabelrinnen	Unlock full list >	9.86%	9.87%	16.00%	65	2.02%
Mehrfachsteckdosen	100	8.72%	10.00%	5.04%	100	5.74%
	96	17.87%	0.18%	9.35%	95	12.45%
Kabelbinder	76	5.62%	1.35%	8.91%	93	9.13%
Kabelschläuche	93	9.78%	7.02%	5.71%	< 50	7.06%
Kabelwandklammer	85	9.92%	9.04%	0.85%	< 50	9.06%
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Top Products on the Elektroinstallation Category

Discover the most-viewed products in the Elektroinstallation category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Jul 2025 vs. Jul 2024

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Natune Akkuschutz Adapter „Akku Life Guard“ I Intelligenter Ladeadapter mit smartem Ladestopp & 3 Modi zur Verlängerung der Akkulebensdauer I Für haushaltsübliche Stecker I 0 0% Standby-Verbrauch	...> Smart & Ferngesteuerte Stecker	Akku Life Guard	204.7K	=	16.27%	1.20%	< 50	3.55%
Brennenstuhl Eco-Line Steckdosenleiste 6-Fach (Mehrfachsteckdose mit erhöhtem Berührungsschutz Schalter und 1 5m Kabel) schwarz	...> Mehrfachsteckdosen	Brennenstuhl	102K	186.43%	14.68%	9.65%	< 50	8.16%
Ring Akku-Videotürklingel (Battery Video Doorbell) (2024) \| WLAN-Videotürklingel-Sicherheitskamera Selbstinstallation (in 5 Minuten) \| mit eingebautem Akku I Privatsphäre-Einstellungen	...> Gegensprechanlagen	Ring	46K	=	1.47%	13.90%	89	9.90%
Aqara Smart Lock U200 (mit Fingerabdruck) Matter Over Thread Smartes Türschloss mit Apple Home Key und Aufladbarem Akku Unterstützt Apple Home Google Home Alexa und SmartThings Schwarz	...> Automatisierungsgeräte für Zuhause	Aqara	45K	=	0.53%	12.41%	84	11.23%
Brennenstuhl Steckdosenleiste 6-Fach mit Überspannungsschutz und 1 5m Kabel (Eco-Line Mehrfachsteckdose mit Schalter und erhöhtem Berührungsschutz) anthrazit	...> Mehrfachsteckdosen	Brennenstuhl	41.1K	50.64%	8.43%	15.00%	80	17.09%
Natune Akkuschutz Adapter „Akku Life Guard“ I Intelligenter Ladeadapter mit smartem Ladestopp & 3 Modi zur Verlängerung der Akkulebensdauer I Für haushaltsübliche Stecker I 0 0% Standby-Verbrauch	...> Smart & Ferngesteuerte Stecker	Akku Life Guard	204.7K	=	16.27%	1.20%	< 50	3.55%
Brennenstuhl Eco-Line Steckdosenleiste 6-Fach (Mehrfachsteckdose mit erhöhtem Berührungsschutz Schalter und 1 5m Kabel) schwarz	...> Mehrfachsteckdosen	Brennenstuhl	102K	186.43%	14.68%	9.65%	< 50	8.16%
Ring Akku-Videotürklingel (Battery Video Doorbell) (2024) \| WLAN-Videotürklingel-Sicherheitskamera Selbstinstallation (in 5 Minuten) \| mit eingebautem Akku I Privatsphäre-Einstellungen	...> Gegensprechanlagen	Ring	46K	=	1.47%	13.90%	89	9.90%
Aqara Smart Lock U200 (mit Fingerabdruck) Matter Over Thread Smartes Türschloss mit Apple Home Key und Aufladbarem Akku Unterstützt Apple Home Google Home Alexa und SmartThings Schwarz	...> Automatisierungsgeräte für Zuhause	Aqara	45K	=	0.53%	12.41%	84	11.23%
Brennenstuhl Steckdosenleiste 6-Fach mit Überspannungsschutz und 1 5m Kabel (Eco-Line Mehrfachsteckdose mit Schalter und erhöhtem Berührungsschutz) anthrazit	...> Mehrfachsteckdosen	Brennenstuhl	41.1K	50.64%	8.43%	15.00%	80	17.09%
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Top-level analysis of the Elektroinstallation category on amazon.de

During July 2025, the Elektroinstallation category on amazon.de generated a total revenue of €82.7M.

The leading brands in this category are Brennenstuhl, Aqara, and netbote24, which stand out in terms of revenue and consumer engagement.

The top-performing product was Natune Akkuschutz Adapter „Akku Life Guard“ I Intelligenter Ladeadapter mit smartem Ladestopp & 3 Modi zur Verlängerung der Akkulebensdauer I Für haushaltsübliche Stecker I 0 0% Standby-Verbrauch, and it's the best-selling item in the category.