Best Selling Ratgeber Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Ratgeber in amazon.de for September 1, and read the full analysis below

Last updated : September 1, 2025

Top Brands on the Ratgeber category

See which brands are leading the Ratgeber category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2001 vs. Sep 2000

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Dee Shaffer	1.23%	1.15pp	76.3K	697.96%	8.75%	2.08%	€10.95	0.00%
Sonu Shamdasani	0.84%	0.73pp	1.1K	150.97%	4.50%	0.93%	€3.03	0.00%
Jeff Kinney	1.02%	0.66pp	68K	23.48%	2.71%	1.12%	€5.03	0.00%
Chase Hughes	0.63%	0.62pp	15.2K	31.13%	8.34%	1.64%	€0.24	0.00%
Patrick Rosenthal	0.73%	0.57pp	71.2K	288.39%	4.05%	2.05%	€1.68	0.00%
Dee Shaffer	1.23%	1.15pp	76.3K	697.96%	8.75%	2.08%	€10.95	0.00%
Sonu Shamdasani	0.84%	0.73pp	1.1K	150.97%	4.50%	0.93%	€3.03	0.00%
Jeff Kinney	1.02%	0.66pp	68K	23.48%	2.71%	1.12%	€5.03	0.00%
Chase Hughes	0.63%	0.62pp	15.2K	31.13%	8.34%	1.64%	€0.24	0.00%
Patrick Rosenthal	0.73%	0.57pp	71.2K	288.39%	4.05%	2.05%	€1.68	0.00%
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Channels Breakdown & Performance

Understand where the top brands in the Ratgeber category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Dee Shaffer

Sonu Shamdasani

Jeff Kinney

Chase Hughes

Patrick Rosenthal

Top selling sub-categories in the Ratgeber category

Explore the breakdown of sub-categories within the Ratgeber category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2001 vs. Sep 2000

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	51	0.13%	9.83%	5.60%	82	6.63%
	< 50	9.78%	6.33%	9.53%	< 50	9.09%
Psychische Krankheiten	83	11.44%	17.33%	3.37%	81	1.67%
Angstzustände	99	10.49%	7.75%	5.49%	100	7.37%
Stress	69	2.57%	9.71%	5.77%	66	4.64%
Sucht & Suchtprävention	100	3.35%	13.75%	3.25%	100	4.52%
Haut & Hauterkrankungen	Unlock full list >	5.97%	9.24%	1.40%	98	3.09%
	72	2.85%	8.42%	3.87%	< 50	5.68%
Heilen	86	9.76%	9.05%	7.33%	84	6.40%
Poesie- & Schreibtherapie	97	4.69%	9.71%	2.28%	62	12.16%
Lachtherapie	84	11.43%	4.13%	18.17%	100	5.88%
Heilkräuter	100	12.00%	1.89%	6.90%	100	17.05%
Aromatherapie	Unlock full list >	6.60%	9.84%	8.67%	98	0.17%
	56	15.60%	5.34%	10.30%	53	12.31%
Geburt	95	7.30%	11.58%	4.59%	96	5.73%
Körper	73	0.10%	10.00%	3.64%	70	2.29%
Schwangerschaft	Unlock full list >	8.77%	6.29%	13.99%	< 50	11.95%
	95	10.00%	7.91%	8.65%	96	7.96%
Entwicklung & Gesundheit bei Kindern	100	4.28%	9.20%	7.07%	100	6.10%
Gesundheits- & Medikamentenratgeber	70	4.27%	3.97%	8.38%	73	8.99%
Erste Hilfe	Unlock full list >	0.05%	16.07%	4.44%	53	2.69%
Fitness	Unlock full list >	4.46%	8.38%	14.55%	99	3.85%
	89	4.24%	4.01%	0.63%	91	8.97%
	< 50	10.20%	0.42%	18.96%	< 50	18.94%
Selbstbewusstsein & -vertrauen	100	4.20%	4.07%	0.58%	100	8.96%
Das Selbst	60	17.58%	11.20%	8.91%	57	6.98%
Selbstfindung & -bestimmung	97	4.53%	3.58%	8.52%	98	9.10%
Selbstsicherheit & -behauptung	< 50	15.09%	0.80%	19.47%	< 50	18.43%
Identität	Unlock full list >	9.98%	7.47%	8.97%	100	8.35%
	< 50	7.87%	6.62%	9.42%	< 50	8.94%
Tod & Trauer	57	2.32%	19.42%	1.67%	53	0.06%
Altern	100	7.38%	1.78%	2.66%	100	18.03%
Autismus	100	2.99%	12.41%	7.74%	100	5.86%
Sexueller Missbrauch	98	1.62%	5.84%	9.40%	98	11.38%
Konflikte	Unlock full list >	3.61%	11.69%	8.44%	< 50	6.53%
	52	14.59%	1.20%	19.97%	55	17.93%
Psychologie	< 50	0.68%	7.25%	4.28%	60	8.53%
NLP (Neurolinguistische Programmierung)	< 50	2.77%	13.07%	7.51%	63	4.91%
Psychoanalyse	66	9.80%	2.10%	9.93%	92	10.00%
Familientherapie	93	1.17%	6.13%	2.75%	92	10.84%
Hypnose	Unlock full list >	7.85%	1.76%	9.90%	79	10.00%
Persönlichkeit	Unlock full list >	6.86%	1.24%	0.39%	59	19.89%
	68	20.00%	2.71%	14.57%	< 50	16.65%
Lebenshilfe	72	8.12%	19.13%	0.55%	94	1.00%
Motivation & Erfolg	54	6.34%	8.08%	8.51%	51	7.78%
	72	9.96%	15.12%	8.56%	99	5.39%
Wellness & Entspannung	62	5.54%	16.28%	1.54%	58	2.95%
Schönheit & Wohlbefinden	Unlock full list >	17.24%	4.42%	11.87%	89	13.91%
Meditation	< 50	10.00%	0.15%	9.56%	65	9.85%
	73	17.19%	4.45%	11.83%	70	13.86%
Knigge & Benehmen	53	16.38%	12.36%	7.79%	56	5.90%
Geschäftliche & Internationale Beziehungen	Unlock full list >	1.32%	9.98%	2.62%	85	1.19%
	57	5.90%	16.68%	1.26%	54	2.69%
	100	15.15%	5.58%	9.87%	90	11.87%
Schlanke & Gesunde Küche	96	9.26%	3.83%	9.76%	61	3.13%
Diäten	100	1.18%	7.53%	5.99%	100	7.88%
Diäten zum Abnehmen	74	17.34%	6.49%	11.97%	71	11.73%
Cholesterin & Fettstoffwechsel	90	9.87%	1.63%	9.88%	88	9.99%
Allergien	Unlock full list >	6.54%	13.25%	3.56%	97	4.81%
Allgemeines & Grundwissen	Unlock full list >	8.58%	19.64%	13.80%	84	0.64%
	97	7.96%	1.96%	5.53%	98	10.00%
	87	2.68%	12.95%	3.75%	85	4.98%
Schule, Studium & Praktika in USA	100	7.83%	18.83%	13.00%	100	1.22%
Schulratgeber	Unlock full list >	9.78%	2.18%	9.94%	52	10.00%
Babys	54	9.28%	9.66%	19.90%	59	0.40%
Erziehung	98	3.94%	11.31%	8.80%	98	6.88%
Mutterschaft	53	6.97%	0.21%	4.15%	50	9.89%
Eltern-Kind-Beziehung	Unlock full list >	17.80%	6.90%	13.32%	< 50	11.29%
	51	0.13%	9.83%	5.60%	82	6.63%
	< 50	9.78%	6.33%	9.53%	< 50	9.09%
Psychische Krankheiten	83	11.44%	17.33%	3.37%	81	1.67%
Angstzustände	99	10.49%	7.75%	5.49%	100	7.37%
Stress	69	2.57%	9.71%	5.77%	66	4.64%
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Top Products on the Ratgeber Category

Discover the most-viewed products in the Ratgeber category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2001 vs. Sep 2000

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
1000%	...> Selbstbewusstsein & -vertrauen	Dee Shaffer	76.3K	=	0.81%	9.95%	98	14.92%
Magische Rezepte aus dem geheimnisvollen Kochbuch: Das inoffizielle Buch zur Serie	...> Schlanke & Gesunde Küche	Patrick Rosenthal	72.9K	246.62%	9.33%	7.26%	< 50	19.01%
22 Bahnen: Roman \| Lieblingsbuch des unabhängigen Buchhandels 2023	...> Gesundheit & Medizin	Caroline Wahl	33.7K	41.21%	19.87%	9.54%	75	2.44%
Zu viel gedacht zu wenig gelebt: Vom Kopf zurück ins Herz \| Gedanken verstehen loslassen lernen leichter leben. Für dich.	...> Poesie- & Schreibtherapie	Kai Lehnik	28.2K	=	14.85%	4.34%	< 50	9.96%
Wie Risse in der Erde: Roman \| »Ein Buch das man vielleicht nie in seinem Leben wieder vergisst.« Deutschlandfunk Kultur	...> Trauer	Clare Leslie Hall	23.3K	=	1.28%	10.71%	99	7.50%
1000%	...> Selbstbewusstsein & -vertrauen	Dee Shaffer	76.3K	=	0.81%	9.95%	98	14.92%
Magische Rezepte aus dem geheimnisvollen Kochbuch: Das inoffizielle Buch zur Serie	...> Schlanke & Gesunde Küche	Patrick Rosenthal	72.9K	246.62%	9.33%	7.26%	< 50	19.01%
22 Bahnen: Roman \| Lieblingsbuch des unabhängigen Buchhandels 2023	...> Gesundheit & Medizin	Caroline Wahl	33.7K	41.21%	19.87%	9.54%	75	2.44%
Zu viel gedacht zu wenig gelebt: Vom Kopf zurück ins Herz \| Gedanken verstehen loslassen lernen leichter leben. Für dich.	...> Poesie- & Schreibtherapie	Kai Lehnik	28.2K	=	14.85%	4.34%	< 50	9.96%
Wie Risse in der Erde: Roman \| »Ein Buch das man vielleicht nie in seinem Leben wieder vergisst.« Deutschlandfunk Kultur	...> Trauer	Clare Leslie Hall	23.3K	=	1.28%	10.71%	99	7.50%
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Top-level analysis of the Ratgeber category on amazon.de

During September 1, the Ratgeber category on amazon.de generated a total revenue of €6M.

The leading brands in this category are Dee Shaffer, Sonu Shamdasani, and Jeff Kinney, which stand out in terms of revenue and consumer engagement.

The top-performing product was 1000%, and it's the best-selling item in the category.