Best Selling Damen Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Damen in amazon.de for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Damen category

See which brands are leading the Damen category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
AUSELILY	1.22%	0.91pp	904.8K	47.60%	5.28%	184.39%	€32.36	11.43%
GIESSWEIN	0.96%	0.70pp	650.2K	6.46%	5.23%	110.37%	€30.62	5.40%
Garmin	0.77%	0.66pp	567.9K	40.91%	4.97%	49.70%	€32.35	10.87%
Palado	0.81%	0.48pp	523.1K	34.87%	3.55%	128.96%	€32.25	2.86%
Casio	0.71%	0.48pp	307.3K	19.75%	0.20%	65.61%	€7.37	0.27%
AUSELILY	1.22%	0.91pp	904.8K	47.60%	5.28%	184.39%	€32.36	11.43%
GIESSWEIN	0.96%	0.70pp	650.2K	6.46%	5.23%	110.37%	€30.62	5.40%
Garmin	0.77%	0.66pp	567.9K	40.91%	4.97%	49.70%	€32.35	10.87%
Palado	0.81%	0.48pp	523.1K	34.87%	3.55%	128.96%	€32.25	2.86%
Casio	0.71%	0.48pp	307.3K	19.75%	0.20%	65.61%	€7.37	0.27%
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Channels Breakdown & Performance

Understand where the top brands in the Damen category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

AUSELILY

GIESSWEIN

Garmin

Palado

Casio

Top selling sub-categories in the Damen category

Explore the breakdown of sub-categories within the Damen category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	98	9.55%	6.81%	18.32%	99	17.46%
	60	8.68%	7.71%	5.97%	77	18.16%
Unterwäsche & Dessous	52	7.77%	13.11%	9.46%	< 50	8.49%
Nachtwäsche & Bademäntel	Unlock full list >	2.90%	1.40%	0.12%	58	13.27%
	55	1.84%	9.48%	0.87%	78	14.56%
Shorts	84	15.06%	9.61%	7.69%	97	1.44%
Sportunterwäsche	64	2.04%	6.96%	4.83%	85	5.31%
Sportsocken	< 50	9.59%	8.15%	8.48%	< 50	3.56%
Shirts & Blusen	56	6.96%	9.61%	1.06%	< 50	0.40%
Leggings	Unlock full list >	4.33%	12.37%	8.67%	< 50	0.74%
	65	11.79%	3.83%	9.97%	70	6.87%
T-Shirts	51	6.34%	0.77%	9.11%	57	8.95%
Tanktops & Träger-Tops	62	1.72%	5.21%	4.79%	83	19.32%
Blusen & Tuniken	93	12.36%	18.96%	6.52%	76	6.10%
Poloshirts	Unlock full list >	3.61%	6.66%	7.34%	94	17.80%
	< 50	9.99%	9.63%	14.09%	< 50	0.50%
Freizeit	100	4.73%	11.86%	3.49%	60	13.79%
Cocktail	55	8.26%	10.00%	4.57%	53	10.00%
Abendkleider	100	7.16%	9.82%	6.11%	79	9.81%
Party	84	2.32%	14.68%	1.59%	100	10.99%
Brautkleider	Unlock full list >	8.87%	10.00%	5.49%	87	5.47%
	89	8.58%	10.00%	4.62%	99	5.98%
Socken	99	5.59%	13.78%	9.07%	88	1.76%
Strumpfhosen	< 50	16.63%	14.65%	8.26%	< 50	7.96%
Halterlose Strümpfe	< 50	9.32%	7.62%	7.17%	< 50	4.42%
Stoppersocken	99	13.77%	17.51%	7.16%	97	6.79%
Strapsstrümpfe	Unlock full list >	9.91%	9.82%	15.52%	70	1.63%
	94	4.40%	8.39%	2.54%	96	9.33%
	85	3.26%	8.13%	8.92%	100	8.10%
Sport- & Outdoorschuhe	< 50	7.34%	9.74%	1.77%	< 50	1.09%
Sneaker	Unlock full list >	13.10%	18.20%	6.87%	91	3.05%
	77	1.19%	9.73%	11.84%	99	9.65%
Sandalen	78	7.64%	16.04%	3.81%	94	3.28%
Zehentrenner	Unlock full list >	10.02%	4.91%	5.28%	85	5.79%
	100	0.29%	7.64%	2.45%	92	3.16%
Clogs	< 50	8.55%	6.95%	14.79%	82	6.86%
Slides	88	3.03%	4.41%	17.65%	< 50	4.33%
Pantoletten	Unlock full list >	5.51%	9.01%	8.01%	100	2.12%
Hausschuhe	66	2.56%	10.33%	0.19%	86	0.85%
Stiefel	Unlock full list >	4.29%	8.33%	2.67%	88	3.22%
	68	6.64%	11.90%	9.19%	73	8.86%
	56	1.64%	6.40%	7.27%	79	9.91%
Baseball Caps	< 50	4.98%	0.39%	1.88%	< 50	10.90%
Sonnenhüte	97	7.67%	2.77%	3.83%	83	8.07%
Fischerhüte	77	1.77%	5.10%	4.84%	94	5.60%
Strickmützen	93	2.71%	7.40%	6.66%	90	4.75%
Visoren	Unlock full list >	4.49%	8.44%	2.43%	57	3.00%
	75	5.39%	0.29%	10.21%	50	14.73%
Sonnenbrillen	76	1.86%	5.32%	4.96%	71	19.52%
Brillenetuis	67	9.16%	1.56%	9.70%	87	9.81%
Brillenbänder & -ketten	98	3.74%	6.75%	7.53%	99	17.60%
Verschreibungspflichtige Brillenfassungen	Unlock full list >	6.52%	0.63%	9.16%	< 50	9.35%
Gürtel	100	17.67%	9.15%	8.39%	97	9.51%
	< 50	13.13%	7.79%	6.88%	< 50	3.02%
Halstücher	87	2.70%	10.49%	0.07%	91	0.72%
Schals	67	2.40%	4.30%	5.65%	< 50	6.42%
Kopftücher	86	7.36%	9.74%	1.79%	98	7.52%
Stolen	100	0.37%	6.83%	3.19%	97	3.91%
Pashminas	Unlock full list >	8.41%	6.11%	4.17%	< 50	6.24%
Sport-Stirnbänder	Unlock full list >	5.83%	14.04%	2.53%	57	1.95%
	100	1.72%	15.41%	1.06%	62	15.50%
Ohrringe	100	4.92%	9.17%	7.76%	50	9.15%
Ketten	86	8.38%	7.44%	14.25%	100	7.36%
Armbänder	83	0.48%	18.28%	1.09%	100	18.37%
Ringe	< 50	16.00%	4.27%	10.00%	84	6.70%
	< 50	9.22%	18.83%	3.42%	61	18.74%
Bead Charms	69	4.35%	15.86%	5.98%	98	15.77%
Clasp Charms	77	0.23%	9.97%	5.06%	99	5.94%
Italian Style Charms	94	1.62%	10.25%	11.32%	60	10.16%
Zwischenelemente	Unlock full list >	2.50%	9.71%	6.53%	53	9.70%
	92	5.10%	8.77%	1.70%	89	2.29%
Umhängetaschen	96	11.52%	19.83%	6.10%	83	5.66%
Shopper	< 50	8.79%	17.28%	4.55%	< 50	4.04%
Schultertaschen	85	9.45%	9.85%	7.76%	89	4.04%
Rucksackhandtaschen	88	19.97%	14.42%	9.22%	99	2.21%
Henkeltaschen	Unlock full list >	17.14%	11.61%	8.43%	73	0.16%
	98	9.55%	6.81%	18.32%	99	17.46%
	60	8.68%	7.71%	5.97%	77	18.16%
Unterwäsche & Dessous	52	7.77%	13.11%	9.46%	< 50	8.49%
Nachtwäsche & Bademäntel	Unlock full list >	2.90%	1.40%	0.12%	58	13.27%
	55	1.84%	9.48%	0.87%	78	14.56%
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Top Products on the Damen Category

Discover the most-viewed products in the Damen category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
ASTARON Retro Vintage Sonnenbrille Bulk 6 Pack polarisiert Günstige Neon Sonnenbrillen Bulk für Frauen und Männer (Schwarz)	...> Sonnenbrillen	ASTARON	210.1K	=	3.68%	4.32%	91	10.00%
Sixspace Badeschuhe Damen Herren Wasserschuhe Schwimmschuhe Männer Frauen Strandschuhe Barfußschuhe für Strand Pool Meer Wassersport(487 Schwarz，39 EU)	...> Aqua Schuhe	Sixspace	169.6K	229.08%	10.00%	2.00%	53	8.62%
HORISUN Bequemer Nahtloser BH mit Vollständiger Abdeckung für Damen Kabellose Push-Up BHS mit Weicher Unterstützung Normale und Große Größen (Schwarz L)	...> Klassische BHs	HORISUN	99.8K	=	9.30%	15.71%	< 50	8.46%
5337 BH	...> Klassische BHs	Naturana	85.5K	=	3.78%	7.20%	60	8.59%
colornival Strandkleid Damen aus Spitze Kleid für Damen Schwarz	...> Pareos & Strandkleider	colornival	83.2K	=	14.97%	0.11%	54	17.51%
ASTARON Retro Vintage Sonnenbrille Bulk 6 Pack polarisiert Günstige Neon Sonnenbrillen Bulk für Frauen und Männer (Schwarz)	...> Sonnenbrillen	ASTARON	210.1K	=	3.68%	4.32%	91	10.00%
Sixspace Badeschuhe Damen Herren Wasserschuhe Schwimmschuhe Männer Frauen Strandschuhe Barfußschuhe für Strand Pool Meer Wassersport(487 Schwarz，39 EU)	...> Aqua Schuhe	Sixspace	169.6K	229.08%	10.00%	2.00%	53	8.62%
HORISUN Bequemer Nahtloser BH mit Vollständiger Abdeckung für Damen Kabellose Push-Up BHS mit Weicher Unterstützung Normale und Große Größen (Schwarz L)	...> Klassische BHs	HORISUN	99.8K	=	9.30%	15.71%	< 50	8.46%
5337 BH	...> Klassische BHs	Naturana	85.5K	=	3.78%	7.20%	60	8.59%
colornival Strandkleid Damen aus Spitze Kleid für Damen Schwarz	...> Pareos & Strandkleider	colornival	83.2K	=	14.97%	0.11%	54	17.51%
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Top-level analysis of the Damen category on amazon.de

During 2026-09-01T00:00:00, the Damen category on amazon.de generated a total revenue of €126.5M.

The leading brands in this category are AUSELILY, GIESSWEIN, and Garmin, which stand out in terms of revenue and consumer engagement.

The top-performing product was ASTARON Retro Vintage Sonnenbrille Bulk 6 Pack polarisiert Günstige Neon Sonnenbrillen Bulk für Frauen und Männer (Schwarz), and it's the best-selling item in the category.