Best Selling Elettronica Products & Brands on amazon.it

See the full list of Market Leaders In Amazon Elettronica in amazon.it for August 1, and read the full analysis below

Last updated : August 1, 2026

Top Brands on the Elettronica category

See which brands are leading the Elettronica category on amazon.it. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Aug 2026 vs. Aug 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Xiaomi	5.04%	1.57pp	4.4M	24.92%	3.15%	17.62%	€190.51	5.06%
Google	2.95%	1.37pp	4.3M	24.10%	1.65%	0.41%	€179.08	2.04%
SAMSUNG	10.80%	1.25pp	1.9M	24.24%	2.72%	3.32%	€171.71	1.03%
UGREEN	0.71%	0.54pp	166.3K	2.45%	1.34%	16.74%	€168.97	3.86%
DJI	1.09%	0.54pp	1.8M	13.05%	0.11%	1.45%	€157.64	1.58%
Xiaomi	5.04%	1.57pp	4.4M	24.92%	3.15%	17.62%	€190.51	5.06%
Google	2.95%	1.37pp	4.3M	24.10%	1.65%	0.41%	€179.08	2.04%
SAMSUNG	10.80%	1.25pp	1.9M	24.24%	2.72%	3.32%	€171.71	1.03%
UGREEN	0.71%	0.54pp	166.3K	2.45%	1.34%	16.74%	€168.97	3.86%
DJI	1.09%	0.54pp	1.8M	13.05%	0.11%	1.45%	€157.64	1.58%
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Channels Breakdown & Performance

Understand where the top brands in the Elettronica category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Xiaomi

Google

SAMSUNG

UGREEN

DJI

Top selling sub-categories in the Elettronica category

Explore the breakdown of sub-categories within the Elettronica category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Aug 2026 vs. Aug 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	90	18.24%	9.69%	9.57%	87	3.34%
	< 50	3.46%	6.44%	3.29%	60	4.96%
Custodie e cover	93	1.64%	5.03%	5.65%	75	2.64%
Manutenzione, cura e riparazione	96	4.28%	9.34%	7.46%	95	9.32%
Caricabatterie	84	7.90%	9.43%	3.26%	97	13.20%
Accessori per smartwatches	70	9.56%	6.83%	18.27%	89	3.90%
Accessori da auto	Unlock full list >	1.39%	5.93%	4.86%	67	6.01%
Cellulari e Smartphone	Unlock full list >	10.65%	5.67%	19.71%	< 50	6.82%
	98	9.04%	7.21%	9.96%	99	8.28%
	52	2.55%	7.23%	4.01%	< 50	6.71%
Batterie, caricabatterie e alimentatori	100	0.62%	4.21%	4.07%	74	14.49%
Pellicole	96	13.24%	8.09%	17.60%	90	7.91%
Foto studio e Illuminazione	63	8.93%	7.70%	9.87%	86	9.41%
Custodie e borse	< 50	6.70%	11.77%	0.81%	62	8.56%
Accessori action camera	Unlock full list >	3.63%	8.33%	8.75%	99	8.30%
	57	8.58%	9.75%	4.48%	< 50	15.18%
Dom camera	100	4.26%	1.84%	8.33%	100	9.13%
Bullet camera	56	1.95%	2.27%	4.91%	79	9.90%
Microcamere spia	Unlock full list >	5.50%	8.97%	1.18%	89	8.85%
	100	19.37%	15.21%	10.33%	77	9.76%
Unità completa treppiede	76	9.32%	9.98%	6.03%	94	18.05%
Teste per treppiedi	63	10.00%	9.60%	8.43%	86	16.09%
Treppiedi da tavolo e viaggio	97	14.78%	9.55%	16.04%	87	8.45%
Monopiede	Unlock full list >	17.74%	12.39%	13.11%	< 50	9.26%
	76	8.02%	13.17%	0.26%	100	8.97%
Fotocamere usa e getta	55	8.54%	9.74%	4.40%	66	15.05%
Fotocamere istantanee	67	6.24%	8.43%	0.61%	100	9.47%
Fotocamere analogiche compatte	Unlock full list >	10.72%	16.01%	2.53%	85	9.58%
	< 50	0.61%	5.05%	5.40%	76	5.50%
Fotocamere digitali compatte	87	1.23%	2.68%	2.52%	66	12.10%
Fotocamere Mirrorless	86	2.90%	7.62%	3.75%	98	6.90%
Fotocamere digitali reflex	< 50	0.94%	4.46%	6.54%	68	1.83%
Fotocamere istantanee	Unlock full list >	16.72%	3.84%	9.99%	63	3.78%
	91	18.96%	15.63%	9.94%	< 50	9.81%
	68	0.36%	6.85%	3.17%	62	17.41%
Cavi	98	2.26%	3.96%	0.97%	99	7.92%
Telecomandi	93	0.76%	4.32%	6.76%	100	1.64%
Supporti e mobili TV	< 50	4.52%	7.23%	1.85%	71	6.52%
Impianti satellitari	< 50	8.02%	9.53%	15.94%	64	9.06%
Sistemi di pulizia	Unlock full list >	6.07%	8.32%	0.36%	99	9.16%
Televisori	59	17.98%	12.63%	12.87%	98	9.31%
Proiettori	61	13.31%	18.69%	4.78%	60	9.91%
	96	7.43%	9.17%	2.48%	81	12.03%
Ricevitori digitale terrestre	Unlock full list >	19.13%	15.46%	10.10%	< 50	9.79%
	70	8.46%	9.70%	4.26%	100	14.81%
Lettori DVD	< 50	5.26%	10.20%	1.96%	< 50	8.01%
Lettori HD DVD	51	4.60%	7.29%	7.19%	< 50	19.44%
Lettori combinati DVD-VCR	Unlock full list >	7.84%	12.98%	0.11%	99	8.92%
	65	15.64%	4.48%	10.00%	96	6.38%
	65	12.16%	7.07%	18.72%	< 50	7.49%
Cuffie In-Ear	83	9.96%	0.41%	17.40%	100	7.91%
Cuffie Over-Ear	< 50	9.97%	1.69%	14.53%	60	1.75%
Cuffie a conduzione ossea	100	1.25%	19.36%	15.04%	82	6.63%
Cuffie On-Ear	Unlock full list >	12.80%	6.04%	7.91%	81	3.87%
Imbottiture	90	9.99%	9.33%	12.51%	72	0.70%
Custodie	82	10.80%	19.42%	5.72%	96	5.26%
Adattatori	< 50	9.79%	9.55%	9.75%	< 50	2.69%
Cavi di estensione	Unlock full list >	13.59%	17.69%	7.09%	< 50	6.70%
	68	17.61%	12.26%	13.24%	< 50	9.23%
Pile monouso	92	5.36%	2.05%	9.02%	94	0.41%
Pile ricaricabili	52	9.10%	4.24%	18.06%	77	6.04%
Caricabatterie	98	7.99%	5.59%	9.94%	99	5.20%
Pile e set per caricabatterie	80	11.84%	6.77%	19.05%	55	7.35%
Tester per batterie	Unlock full list >	6.78%	3.91%	9.62%	84	2.68%
	90	18.24%	9.69%	9.57%	87	3.34%
	< 50	3.46%	6.44%	3.29%	60	4.96%
Custodie e cover	93	1.64%	5.03%	5.65%	75	2.64%
Manutenzione, cura e riparazione	96	4.28%	9.34%	7.46%	95	9.32%
Caricabatterie	84	7.90%	9.43%	3.26%	97	13.20%
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Top Products on the Elettronica Category

Discover the most-viewed products in the Elettronica category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Aug 2026 vs. Aug 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
INIU Power Bank Piccolo 20000mAh 45W Ricarica Rapida Caricatore Portatile	...> Caricabatterie portatile	INIU	249.9K	=	9.78%	4.29%	79	13.75%
Apple iPhone 17 256 GB: display 6 3" con ProMotion chip A19 fotocamera frontale Center Stage per selfie di gruppo più facili più resistenza ai graffi un giorno intero di batteria; Nero	...> Cellulari e Smartphone	Apple	247.4K	=	4.80%	8.38%	91	10.46%
Anker power bank 20000 mAh 30 W con cavo USB-C integrato (nero)	...> Caricabatterie portatile	Anker	230.4K	=	10.01%	0.49%	78	9.74%
Apple iPhone 17 Pro Max 256 GB: display 6 9" ProMotion fino a 120Hz chip A19 Pro autonomia mai vista su iPhone sistema di fotocamere Pro Fusion fotocamera frontale Center Stage; Arancione cosmico	...> Cellulari e Smartphone	Apple	171.5K	=	3.77%	18.34%	52	3.57%
Apple iPhone 17 Pro 256 GB: display 6 3" ProMotion fino a 120Hz chip A19 Pro autonomia senza precedenti sistema di fotocamere Pro Fusion con fotocamera frontale Center Stage; Argento	...> Cellulari e Smartphone	Apple	159.4K	=	5.75%	8.45%	100	1.96%
INIU Power Bank Piccolo 20000mAh 45W Ricarica Rapida Caricatore Portatile	...> Caricabatterie portatile	INIU	249.9K	=	9.78%	4.29%	79	13.75%
Apple iPhone 17 256 GB: display 6 3" con ProMotion chip A19 fotocamera frontale Center Stage per selfie di gruppo più facili più resistenza ai graffi un giorno intero di batteria; Nero	...> Cellulari e Smartphone	Apple	247.4K	=	4.80%	8.38%	91	10.46%
Anker power bank 20000 mAh 30 W con cavo USB-C integrato (nero)	...> Caricabatterie portatile	Anker	230.4K	=	10.01%	0.49%	78	9.74%
Apple iPhone 17 Pro Max 256 GB: display 6 9" ProMotion fino a 120Hz chip A19 Pro autonomia mai vista su iPhone sistema di fotocamere Pro Fusion fotocamera frontale Center Stage; Arancione cosmico	...> Cellulari e Smartphone	Apple	171.5K	=	3.77%	18.34%	52	3.57%
Apple iPhone 17 Pro 256 GB: display 6 3" ProMotion fino a 120Hz chip A19 Pro autonomia senza precedenti sistema di fotocamere Pro Fusion con fotocamera frontale Center Stage; Argento	...> Cellulari e Smartphone	Apple	159.4K	=	5.75%	8.45%	100	1.96%
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Top-level analysis of the Elettronica category on amazon.it

During 2026-08-01T00:00:00, the Elettronica category on amazon.it generated a total revenue of €528M.

The leading brands in this category are Xiaomi, Google, and SAMSUNG, which stand out in terms of revenue and consumer engagement.

The top-performing product was INIU Power Bank Piccolo 20000mAh 45W Ricarica Rapida Caricatore Portatile, and it's the best-selling item in the category.