Best Selling Illuminazione Products & Brands on amazon.it

See the full list of Market Leaders In Amazon Illuminazione in amazon.it for August 1, and read the full analysis below

Last updated : August 1, 2026

Top Brands on the Illuminazione category

See which brands are leading the Illuminazione category on amazon.it. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Aug 2026 vs. Aug 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
GY	1.60%	1.09pp	119.2K	26.62%	19.37%	119.44%	€28.67	11.52%
OUILA	1.45%	0.85pp	108.4K	13.08%	5.09%	9.91%	€17.20	7.45%
FIFlying	1.59%	0.78pp	31.6K	7.76%	17.52%	81.05%	€0.25	1.70%
Briloner	1.40%	0.70pp	101.4K	25.38%	2.93%	43.34%	€15.65	6.68%
V-TAC	1.25%	0.68pp	79.3K	25.05%	19.19%	81.82%	€28.22	10.38%
GY	1.60%	1.09pp	119.2K	26.62%	19.37%	119.44%	€28.67	11.52%
OUILA	1.45%	0.85pp	108.4K	13.08%	5.09%	9.91%	€17.20	7.45%
FIFlying	1.59%	0.78pp	31.6K	7.76%	17.52%	81.05%	€0.25	1.70%
Briloner	1.40%	0.70pp	101.4K	25.38%	2.93%	43.34%	€15.65	6.68%
V-TAC	1.25%	0.68pp	79.3K	25.05%	19.19%	81.82%	€28.22	10.38%
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Channels Breakdown & Performance

Understand where the top brands in the Illuminazione category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

OUILA

FIFlying

Briloner

V-TAC

Top selling sub-categories in the Illuminazione category

Explore the breakdown of sub-categories within the Illuminazione category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Aug 2026 vs. Aug 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	93	0.73%	5.37%	6.77%	77	9.98%
	100	5.62%	13.82%	2.38%	96	10.20%
Nastri LED	68	8.36%	13.73%	9.57%	63	8.28%
Ventilatori da soffitto con lampada	93	19.55%	13.95%	9.11%	77	1.88%
Lampade da libro	100	4.84%	8.63%	2.03%	92	2.61%
Luci notturne	98	13.72%	8.35%	7.14%	87	2.53%
Catene luminose	Unlock full list >	8.22%	3.27%	4.19%	80	7.52%
	85	8.35%	16.80%	9.67%	97	3.75%
Lampade da tavolo e abat-jour	76	16.71%	14.56%	8.29%	93	0.16%
Lampade da lavoro	< 50	9.90%	9.83%	15.60%	53	1.70%
Basi per lampade	98	13.86%	17.43%	7.20%	86	2.42%
Lampade da terra	92	19.68%	11.67%	9.14%	75	8.92%
Paralumi	Unlock full list >	8.85%	9.88%	18.55%	< 50	6.67%
	100	4.76%	1.16%	2.12%	100	9.19%
Luci notturne per bambini	65	3.16%	11.02%	0.35%	< 50	0.29%
Lampade da tavolo e abat-jour	99	0.78%	8.23%	1.94%	100	15.90%
Lampadari	78	1.35%	5.63%	4.32%	54	5.07%
Lampade del buonumore	53	9.95%	9.11%	11.56%	59	1.40%
Torce	Unlock full list >	8.59%	6.39%	4.65%	93	5.96%
	86	4.11%	8.23%	2.87%	98	3.42%
Plafoniere	51	14.57%	19.82%	9.97%	< 50	5.48%
Lampade a sospensione	88	9.82%	8.67%	10.00%	91	2.52%
Lampadari	54	9.36%	9.89%	7.32%	< 50	4.32%
Plafoniere da ufficio	Unlock full list >	10.00%	8.81%	12.90%	100	12.06%
	91	10.00%	9.39%	12.77%	88	0.51%
Applique	53	9.93%	9.03%	11.26%	< 50	1.62%
Lampade da lettura	93	12.33%	18.99%	6.50%	100	3.71%
Luci da esposizione	Unlock full list >	17.43%	8.93%	9.69%	98	3.84%
	< 50	6.25%	0.95%	11.81%	< 50	12.65%
Lampadine a LED	100	10.18%	18.76%	9.90%	93	4.90%
Lampadine Wi-Fi	100	17.47%	16.90%	9.69%	93	3.81%
Lampadine alogene	59	9.16%	9.95%	6.53%	< 50	5.76%
Lampadine fluorescenti e al neon	81	18.45%	15.92%	9.53%	96	3.20%
Lampadine UV	Unlock full list >	9.83%	8.71%	10.11%	79	2.44%
	88	4.68%	1.28%	8.99%	99	9.80%
Lampade da parete	53	3.36%	6.47%	6.98%	76	18.20%
Catene luminose	86	8.60%	1.09%	9.61%	65	9.74%
Luci per sentieri	98	1.09%	4.82%	6.98%	99	7.34%
Proiettori	67	3.05%	1.28%	0.25%	< 50	13.10%
Luci di sicurezza	Unlock full list >	1.44%	4.99%	4.44%	56	18.91%
Strisce LED	75	1.06%	6.32%	5.59%	70	9.98%
	98	11.05%	19.67%	9.96%	99	5.40%
Luci da specchio	79	9.89%	7.90%	15.68%	75	1.76%
Plafoniere	62	11.81%	17.35%	9.97%	< 50	6.86%
Luci ad incasso	Unlock full list >	9.07%	14.49%	9.69%	95	8.02%
	93	0.73%	5.37%	6.77%	77	9.98%
	100	5.62%	13.82%	2.38%	96	10.20%
Nastri LED	68	8.36%	13.73%	9.57%	63	8.28%
Ventilatori da soffitto con lampada	93	19.55%	13.95%	9.11%	77	1.88%
Lampade da libro	100	4.84%	8.63%	2.03%	92	2.61%
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Top Products on the Illuminazione Category

Discover the most-viewed products in the Illuminazione category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Aug 2026 vs. Aug 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Airwit 106cm Ventilatore da Soffitto con Luce e pale retrattili 70W Silenzioso Lampada Ventilatore da Soffitto con Telecomando e Motore DC per Camera da Letto Cucina Soggiorno Bianco 6 Velocità	...> Ventilatori da soffitto con lampada	Airwit	63.8K	15.85%	7.62%	11.66%	85	8.43%
Catena Luminosa Esterno Solare 12M 14+1 G40 Lampadine LED Luci Solari per Esterni 19 Modalità Impermeabile Luci Solari Esterno con 26 LED per Giardino Terrazze Campeggio Patio Gazebo Matrimonio Feste	...> Catene luminose	FIFlying	55.4K	=	12.59%	9.54%	78	8.98%
Cecotec Ventilatore da Soffitto con Luce e Pale Retrattilie EnergySilence Aero 4280 invisibile White. 40 W diametro 106 cm timer 3 tonalità di luce funzione estate-inverno	...> Ventilatori da soffitto con lampada	Cecotec	52.8K	12.96%	6.44%	9.87%	56	9.86%
Tapo L900-5 Striscia LED Smart Wi-Fi 5m Controllo Vocale Compatibile con Alexa e Google Assistant Sync-to-Music Luci LED per Casa Bar Festa Accorciabile e Controllo dall'APP	...> Nastri LED	Tapo	52.4K	26.51%	2.79%	7.17%	94	9.75%
PHILIPS LED Bliss Ventilatore da soffitto con luce LED Integrato Motore DC tre scene di luce 2700-4000-5500K con telecomando Bianco	...> Ventilatori da soffitto con lampada	PHILIPS	46.3K	23.52%	19.88%	8.20%	73	9.68%
Airwit 106cm Ventilatore da Soffitto con Luce e pale retrattili 70W Silenzioso Lampada Ventilatore da Soffitto con Telecomando e Motore DC per Camera da Letto Cucina Soggiorno Bianco 6 Velocità	...> Ventilatori da soffitto con lampada	Airwit	63.8K	15.85%	7.62%	11.66%	85	8.43%
Catena Luminosa Esterno Solare 12M 14+1 G40 Lampadine LED Luci Solari per Esterni 19 Modalità Impermeabile Luci Solari Esterno con 26 LED per Giardino Terrazze Campeggio Patio Gazebo Matrimonio Feste	...> Catene luminose	FIFlying	55.4K	=	12.59%	9.54%	78	8.98%
Cecotec Ventilatore da Soffitto con Luce e Pale Retrattilie EnergySilence Aero 4280 invisibile White. 40 W diametro 106 cm timer 3 tonalità di luce funzione estate-inverno	...> Ventilatori da soffitto con lampada	Cecotec	52.8K	12.96%	6.44%	9.87%	56	9.86%
Tapo L900-5 Striscia LED Smart Wi-Fi 5m Controllo Vocale Compatibile con Alexa e Google Assistant Sync-to-Music Luci LED per Casa Bar Festa Accorciabile e Controllo dall'APP	...> Nastri LED	Tapo	52.4K	26.51%	2.79%	7.17%	94	9.75%
PHILIPS LED Bliss Ventilatore da soffitto con luce LED Integrato Motore DC tre scene di luce 2700-4000-5500K con telecomando Bianco	...> Ventilatori da soffitto con lampada	PHILIPS	46.3K	23.52%	19.88%	8.20%	73	9.68%
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Top-level analysis of the Illuminazione category on amazon.it

During 2026-08-01T00:00:00, the Illuminazione category on amazon.it generated a total revenue of €41.3M.

The leading brands in this category are GY, OUILA, and FIFlying, which stand out in terms of revenue and consumer engagement.

The top-performing product was Airwit 106cm Ventilatore da Soffitto con Luce e pale retrattili 70W Silenzioso Lampada Ventilatore da Soffitto con Telecomando e Motore DC per Camera da Letto Cucina Soggiorno Bianco 6 Velocità, and it's the best-selling item in the category.