Best Selling Illuminazione Products & Brands on amazon.it

See the full list of Market Leaders In Amazon Illuminazione in amazon.it for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Illuminazione category

See which brands are leading the Illuminazione category on amazon.it. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
GY	1.91%	1.41pp	170.9K	121.41%	17.78%	93.65%	€28.60	15.26%
Briloner	1.90%	1.18pp	54.2K	55.38%	16.81%	90.93%	€8.99	13.97%
OUILA	1.55%	1.03pp	33.6K	109.37%	17.71%	70.84%	€11.70	0.85%
Tapo	1.55%	0.65pp	159.6K	85.86%	10.58%	91.21%	€28.60	6.76%
V-TAC	1.65%	0.62pp	98.1K	67.14%	0.73%	79.78%	€28.51	10.44%
GY	1.91%	1.41pp	170.9K	121.41%	17.78%	93.65%	€28.60	15.26%
Briloner	1.90%	1.18pp	54.2K	55.38%	16.81%	90.93%	€8.99	13.97%
OUILA	1.55%	1.03pp	33.6K	109.37%	17.71%	70.84%	€11.70	0.85%
Tapo	1.55%	0.65pp	159.6K	85.86%	10.58%	91.21%	€28.60	6.76%
V-TAC	1.65%	0.62pp	98.1K	67.14%	0.73%	79.78%	€28.51	10.44%
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Channels Breakdown & Performance

Understand where the top brands in the Illuminazione category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Briloner

OUILA

Tapo

V-TAC

Top selling sub-categories in the Illuminazione category

Explore the breakdown of sub-categories within the Illuminazione category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	93	0.73%	5.37%	6.77%	77	9.98%
	100	5.62%	13.82%	2.38%	96	10.20%
Nastri LED	68	8.36%	13.73%	9.57%	63	8.28%
Ventilatori da soffitto con lampada	93	19.55%	13.95%	9.11%	77	1.88%
Lampade da libro	100	4.84%	8.63%	2.03%	92	2.61%
Luci notturne	98	13.72%	8.35%	7.14%	87	2.53%
Insegne luminose	Unlock full list >	6.91%	8.91%	13.19%	94	11.71%
	85	8.35%	16.80%	9.67%	97	3.75%
Lampade da tavolo e abat-jour	76	16.71%	14.56%	8.29%	93	0.16%
Lampade da lavoro	< 50	9.90%	9.83%	15.60%	53	1.70%
Basi per lampade	98	13.86%	17.43%	7.20%	86	2.42%
Lampade da terra	92	19.68%	11.67%	9.14%	75	8.92%
Paralumi	Unlock full list >	8.85%	9.88%	18.55%	< 50	6.67%
	86	4.11%	8.23%	2.87%	98	3.42%
Plafoniere	51	14.57%	19.82%	9.97%	< 50	5.48%
Lampade a sospensione	88	9.82%	8.67%	10.00%	91	2.52%
Lampadari	54	9.36%	9.89%	7.32%	< 50	4.32%
Plafoniere da ufficio	Unlock full list >	10.00%	8.81%	12.90%	100	12.06%
	100	4.76%	1.16%	2.12%	100	9.19%
Luci notturne per bambini	65	3.16%	11.02%	0.35%	< 50	0.29%
Lampade da tavolo e abat-jour	99	0.78%	8.23%	1.94%	100	15.90%
Lampadari	78	1.35%	5.63%	4.32%	54	5.07%
Lampade del buonumore	53	9.95%	9.11%	11.56%	59	1.40%
Torce	Unlock full list >	8.59%	6.39%	4.65%	93	5.96%
	91	10.00%	9.39%	12.77%	88	0.51%
Applique	53	9.93%	9.03%	11.26%	< 50	1.62%
Lampade da lettura	93	12.33%	18.99%	6.50%	100	3.71%
Luci da esposizione	Unlock full list >	17.43%	8.93%	9.69%	98	3.84%
	< 50	6.25%	0.95%	11.81%	< 50	12.65%
Lampadine a LED	100	10.18%	18.76%	9.90%	93	4.90%
Lampadine Wi-Fi	100	17.47%	16.90%	9.69%	93	3.81%
Lampadine alogene	59	9.16%	9.95%	6.53%	< 50	5.76%
Lampadine fluorescenti e al neon	81	18.45%	15.92%	9.53%	96	3.20%
Fari da palco	Unlock full list >	9.02%	14.43%	9.68%	100	8.04%
	88	4.68%	1.28%	8.99%	99	9.80%
Lampade da parete	53	3.36%	6.47%	6.98%	76	18.20%
Catene luminose	86	8.60%	1.09%	9.61%	65	9.74%
Luci per sentieri	98	1.09%	4.82%	6.98%	99	7.34%
Proiettori	67	3.05%	1.28%	0.25%	< 50	13.10%
Luci di sicurezza	Unlock full list >	1.44%	4.99%	4.44%	56	18.91%
	98	11.05%	19.67%	9.96%	99	5.40%
Luci da specchio	79	9.89%	7.90%	15.68%	75	1.76%
Luci ad incasso	100	9.07%	14.49%	9.69%	95	8.02%
Plafoniere	Unlock full list >	11.81%	17.35%	9.97%	< 50	6.86%
Strisce LED	Unlock full list >	1.06%	6.32%	5.59%	70	9.98%
	93	0.73%	5.37%	6.77%	77	9.98%
	100	5.62%	13.82%	2.38%	96	10.20%
Nastri LED	68	8.36%	13.73%	9.57%	63	8.28%
Ventilatori da soffitto con lampada	93	19.55%	13.95%	9.11%	77	1.88%
Lampade da libro	100	4.84%	8.63%	2.03%	92	2.61%
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Top Products on the Illuminazione Category

Discover the most-viewed products in the Illuminazione category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
BRILONER - Ventilatore da soffitto con luce LED telecomando motore DC silenzioso con 5 velocità CCT e luminosità regolabile lampadario ventilatore da soffitto lampadario 38 cm bianco	...> Ventilatori da soffitto con lampada	Briloner	98.7K	=	2.57%	6.27%	< 50	15.92%
EXTRASTAR 106cm Ventilatore da Soffitto con Luce e pale retrattili Silenzioso Lampada Ventilatore da Soffitto con Telecomando e Motore DC per Camera da Letto Cucina Soggiorno 6 Velocità	...> Ventilatori da soffitto con lampada	EXTRASTAR	82.6K	=	4.52%	9.58%	77	4.46%
Airwit 106cm Silenzioso Ventilatore da Soffitto con Luce e Pale Retrattili	...> Ventilatori da soffitto con lampada	Airwit	68K	=	4.68%	13.35%	< 50	6.40%
HOVVIDA Striscia LED 1x5m Luci LED RGB LED 30 LED/Metro	...> Nastri LED	HOVVIDA	62.9K	63.64%	4.81%	15.45%	99	0.20%
Tapo L900-5 Striscia LED Smart Wi-Fi 5m Controllo Vocale Compatibile con Alexa e Google Assistant Sync-to-Music Luci LED per Casa Bar Festa Accorciabile e Controllo dall'APP	...> Nastri LED	Tapo	58.8K	0.26%	2.79%	7.17%	94	9.75%
BRILONER - Ventilatore da soffitto con luce LED telecomando motore DC silenzioso con 5 velocità CCT e luminosità regolabile lampadario ventilatore da soffitto lampadario 38 cm bianco	...> Ventilatori da soffitto con lampada	Briloner	98.7K	=	2.57%	6.27%	< 50	15.92%
EXTRASTAR 106cm Ventilatore da Soffitto con Luce e pale retrattili Silenzioso Lampada Ventilatore da Soffitto con Telecomando e Motore DC per Camera da Letto Cucina Soggiorno 6 Velocità	...> Ventilatori da soffitto con lampada	EXTRASTAR	82.6K	=	4.52%	9.58%	77	4.46%
Airwit 106cm Silenzioso Ventilatore da Soffitto con Luce e Pale Retrattili	...> Ventilatori da soffitto con lampada	Airwit	68K	=	4.68%	13.35%	< 50	6.40%
HOVVIDA Striscia LED 1x5m Luci LED RGB LED 30 LED/Metro	...> Nastri LED	HOVVIDA	62.9K	63.64%	4.81%	15.45%	99	0.20%
Tapo L900-5 Striscia LED Smart Wi-Fi 5m Controllo Vocale Compatibile con Alexa e Google Assistant Sync-to-Music Luci LED per Casa Bar Festa Accorciabile e Controllo dall'APP	...> Nastri LED	Tapo	58.8K	0.26%	2.79%	7.17%	94	9.75%
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Top-level analysis of the Illuminazione category on amazon.it

During 2026-09-01T00:00:00, the Illuminazione category on amazon.it generated a total revenue of €45.5M.

The leading brands in this category are GY, Briloner, and OUILA, which stand out in terms of revenue and consumer engagement.

The top-performing product was BRILONER - Ventilatore da soffitto con luce LED telecomando motore DC silenzioso con 5 velocità CCT e luminosità regolabile lampadario ventilatore da soffitto lampadario 38 cm bianco, and it's the best-selling item in the category.