Best Selling Fan Shop Products & Brands on amazon.it

See the full list of Market Leaders In Amazon Fan Shop in amazon.it for August 1, and read the full analysis below

Last updated : August 1, 2026

Top Brands on the Fan Shop category

See which brands are leading the Fan Shop category on amazon.it. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Aug 2026 vs. Aug 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
adidas	5.39%	4.64pp	50.1K	306.64%	4.25%	201.32%	€50.75	3.14%
Topps	4.16%	4.06pp	50.1K	110.49%	3.73%	187.80%	€50.35	1.74%
HANSKA	2.42%	1.79pp	27.5K	98.10%	2.40%	20.70%	€33.08	1.80%
Generic	1.12%	1.09pp	18.4K	179.07%	0.33%	58.03%	€2.96	2.45%
JUVENTUS	1.20%	1.03pp	12.7K	162.84%	1.57%	60.70%	€44.21	2.58%
adidas	5.39%	4.64pp	50.1K	306.64%	4.25%	201.32%	€50.75	3.14%
Topps	4.16%	4.06pp	50.1K	110.49%	3.73%	187.80%	€50.35	1.74%
HANSKA	2.42%	1.79pp	27.5K	98.10%	2.40%	20.70%	€33.08	1.80%
Generic	1.12%	1.09pp	18.4K	179.07%	0.33%	58.03%	€2.96	2.45%
JUVENTUS	1.20%	1.03pp	12.7K	162.84%	1.57%	60.70%	€44.21	2.58%
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Channels Breakdown & Performance

Understand where the top brands in the Fan Shop category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

adidas

Topps

HANSKA

Generic

JUVENTUS

Top selling sub-categories in the Fan Shop category

Explore the breakdown of sub-categories within the Fan Shop category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Aug 2026 vs. Aug 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	88	7.06%	8.06%	3.46%	100	9.78%
	93	9.68%	2.64%	6.35%	98	6.74%
Cappelli e berretti	62	3.41%	13.37%	2.49%	95	12.27%
Sciarpe	Unlock full list >	1.04%	19.05%	1.69%	99	19.14%
T-Shirt	87	18.56%	2.67%	9.88%	< 50	9.06%
	< 50	15.68%	6.34%	6.70%	83	6.42%
Maglie sportive da uomo	89	9.59%	9.60%	1.17%	50	9.62%
Maglie da bambino	Unlock full list >	6.84%	9.58%	4.91%	87	16.15%
Polo	93	9.97%	1.72%	14.48%	58	8.85%
Felpe con cappuccio e felpe	Unlock full list >	8.29%	6.76%	6.23%	97	6.80%
	< 50	8.16%	9.99%	4.74%	84	9.99%
	56	3.97%	16.49%	5.42%	52	3.05%
Confezioni	< 50	9.06%	5.46%	8.63%	80	9.92%
Scatole	Unlock full list >	8.20%	6.87%	6.01%	52	9.99%
	74	2.16%	10.90%	10.66%	64	10.81%
Caschi integrali	Unlock full list >	9.64%	3.82%	11.35%	96	9.57%
Portachiavi	Unlock full list >	2.13%	19.38%	2.96%	99	5.51%
	98	2.15%	9.93%	3.07%	93	7.46%
	56	5.17%	1.44%	18.73%	100	1.37%
Palloni da calcio	Unlock full list >	0.26%	17.98%	13.69%	55	7.88%
	< 50	12.54%	6.17%	9.80%	89	3.64%
Palloni da basket	Unlock full list >	12.43%	17.80%	0.72%	84	17.89%
	< 50	7.02%	9.40%	5.02%	76	16.35%
	97	12.75%	3.95%	7.85%	94	17.56%
Tazze e bicchieri	Unlock full list >	6.95%	8.14%	3.26%	< 50	9.75%
	< 50	9.99%	6.46%	6.64%	84	19.55%
Asciugamani da bagno	Unlock full list >	4.82%	9.20%	7.71%	67	2.65%
	53	9.11%	5.35%	8.82%	90	9.90%
Federe per cuscino	95	18.76%	2.54%	9.86%	64	9.24%
Coperte	Unlock full list >	7.50%	0.63%	9.47%	100	0.56%
Trofei	Unlock full list >	3.99%	9.59%	1.12%	< 50	8.49%
	88	7.06%	8.06%	3.46%	100	9.78%
	93	9.68%	2.64%	6.35%	98	6.74%
Cappelli e berretti	62	3.41%	13.37%	2.49%	95	12.27%
Sciarpe	Unlock full list >	1.04%	19.05%	1.69%	99	19.14%
T-Shirt	87	18.56%	2.67%	9.88%	< 50	9.06%
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Top Products on the Fan Shop Category

Discover the most-viewed products in the Fan Shop category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Aug 2026 vs. Aug 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
New Era New York Yankees MLB League Essential Beige 9Twenty Berretto Regolabile	...> Cappelli e berretti	New Era	20.9K	=	9.58%	3.43%	97	13.57%
HANSKA 100 Guanti Monouso Nitrile Neri - Senza Polvere - Usa e Getta- Ambidestri - Non Sterili - Base di Gomma - Adatti per Ambiti Medici Manipolazione degli Alimenti (100 M)	...> Abbigliamento	HANSKA	18.8K	122.14%	1.55%	12.75%	100	15.84%
New Era New York Yankees MLB League Essential Verde Oliva 9Forty Berretto Regolabile per Bambini	...> Berretti da baseball	New Era	17.6K	=	5.81%	5.13%	60	9.98%
New Era - Unisex - Adulto Unisex per adulti female Cappello cap Essential 940-12122741	...> Berretti da baseball	New Era	16.6K	261.64%	7.47%	11.87%	85	9.65%
Adidas Mini Trionda 2026 World Cup Unisex Calcio Bianco 1	...> Palloni da calcio	adidas	13.9K	=	7.70%	7.31%	58	8.68%
New Era New York Yankees MLB League Essential Beige 9Twenty Berretto Regolabile	...> Cappelli e berretti	New Era	20.9K	=	9.58%	3.43%	97	13.57%
HANSKA 100 Guanti Monouso Nitrile Neri - Senza Polvere - Usa e Getta- Ambidestri - Non Sterili - Base di Gomma - Adatti per Ambiti Medici Manipolazione degli Alimenti (100 M)	...> Abbigliamento	HANSKA	18.8K	122.14%	1.55%	12.75%	100	15.84%
New Era New York Yankees MLB League Essential Verde Oliva 9Forty Berretto Regolabile per Bambini	...> Berretti da baseball	New Era	17.6K	=	5.81%	5.13%	60	9.98%
New Era - Unisex - Adulto Unisex per adulti female Cappello cap Essential 940-12122741	...> Berretti da baseball	New Era	16.6K	261.64%	7.47%	11.87%	85	9.65%
Adidas Mini Trionda 2026 World Cup Unisex Calcio Bianco 1	...> Palloni da calcio	adidas	13.9K	=	7.70%	7.31%	58	8.68%
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Top-level analysis of the Fan Shop category on amazon.it

During 2026-08-01T00:00:00, the Fan Shop category on amazon.it generated a total revenue of €2M.

The leading brands in this category are adidas, Topps, and HANSKA, which stand out in terms of revenue and consumer engagement.

The top-performing product was New Era New York Yankees MLB League Essential Beige 9Twenty Berretto Regolabile, and it's the best-selling item in the category.