Best Selling Appliances Brands on Amazon

See the full list of Market Leaders In Amazon Appliances for October 1, and read the full analysis below

Last updated : October 1, 2026

Top Brands on the Appliances category

See which brands are leading the Appliances category on amazon.com. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Oct 2026 vs. Oct 2025

Export Excel

Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
GE	4.96%	1.03pp	553.3K	13.94%	31.63%	54.60%	$59.02	9.34%
Silonn	1.53%	0.62pp	480.6K	12.38%	5.10%	40.27%	$40.11	8.06%
VEVOR	0.50%	0.36pp	26.7K	1.85%	20.07%	20.97%	$53.20	5.00%
EUHOMY	3.92%	0.30pp	551.9K	5.32%	0.47%	51.00%	$47.10	8.26%
NORCOLD INC	0.32%	0.29pp	234.2K	11.26%	17.24%	49.34%	$48.93	3.93%
GE	4.96%	1.03pp	553.3K	13.94%	31.63%	54.60%	$59.02	9.34%
Silonn	1.53%	0.62pp	480.6K	12.38%	5.10%	40.27%	$40.11	8.06%
VEVOR	0.50%	0.36pp	26.7K	1.85%	20.07%	20.97%	$53.20	5.00%
EUHOMY	3.92%	0.30pp	551.9K	5.32%	0.47%	51.00%	$47.10	8.26%
NORCOLD INC	0.32%	0.29pp	234.2K	11.26%	17.24%	49.34%	$48.93	3.93%
Who’s winning your category? See top brands by revenue, views, and conversion rate. Try it for free

Channels Breakdown & Performance

Understand where the top brands in the Appliances category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

GE

Silonn

VEVOR

EUHOMY

NORCOLD INC

Top selling sub-categories in the Appliances category

Explore the breakdown of sub-categories within the Appliances category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Oct 2026 vs. Oct 2025

Export Excel

Category	Unit sold	Change	Revenue	Change	Product views	Change
	96	17.80%	9.44%	7.35%	< 50	0.53%
	96	18.74%	9.56%	10.57%	94	6.33%
Water Filters	96	7.77%	1.74%	6.23%	94	9.11%
Shelves	< 50	8.93%	17.43%	4.64%	74	6.82%
Air Filters	< 50	0.95%	18.93%	1.59%	71	7.02%
Egg Trays	< 50	9.38%	4.09%	18.03%	63	5.91%
Ice Makers	Unlock full list >	8.81%	6.74%	5.32%	65	5.57%
	80	2.45%	7.23%	6.30%	57	4.97%
Replacement Parts	100	9.88%	8.86%	10.61%	96	2.08%
Vents	59	15.67%	10.19%	7.92%	< 50	0.96%
Lint Screens	Unlock full list >	4.26%	8.32%	2.70%	100	3.25%
	87	1.89%	5.97%	6.78%	52	14.48%
Accessories	< 50	9.82%	7.63%	16.38%	< 50	15.52%
Drip Pans	< 50	12.52%	7.22%	6.59%	54	3.55%
Knobs	73	4.59%	12.65%	1.56%	91	0.95%
Burners	100	5.73%	9.08%	0.87%	93	1.48%
Exhaust Fans	Unlock full list >	7.09%	9.66%	1.30%	85	7.76%
	82	8.31%	9.97%	3.91%	77	6.39%
Drain Pumps	99	9.69%	8.36%	9.06%	100	3.17%
Doors	63	7.43%	15.80%	3.67%	85	3.13%
Hoses	72	9.97%	9.17%	11.79%	90	1.23%
Floor Trays	70	10.11%	18.68%	5.33%	< 50	4.86%
Washer Laundering Bags	Unlock full list >	8.81%	18.67%	8.40%	100	5.89%
	77	4.26%	8.30%	14.32%	< 50	4.04%
Accessories	67	19.76%	14.63%	9.27%	< 50	2.35%
Replacement Wicks	< 50	9.95%	11.97%	7.41%	86	8.29%
Humidity Meters	98	0.18%	5.98%	8.98%	< 50	9.01%
Chemicals	< 50	9.88%	16.30%	8.90%	95	4.37%
Replacement Filters	Unlock full list >	9.12%	5.01%	0.07%	96	9.89%
	59	1.56%	15.61%	11.38%	< 50	10.09%
Ice Makers	100	7.84%	13.18%	9.47%	93	8.47%
Beverage Refrigerators	< 50	7.84%	3.45%	2.27%	< 50	16.31%
Refrigerators	< 50	15.89%	8.17%	5.64%	95	8.48%
	< 50	6.40%	9.38%	2.18%	89	6.78%
Chest Freezers	96	8.44%	16.70%	9.98%	< 50	1.14%
Upright Freezers	Unlock full list >	2.12%	7.34%	11.80%	87	6.29%
Kegerators	Unlock full list >	8.88%	5.31%	18.65%	< 50	19.51%
	89	6.86%	8.58%	8.51%	99	1.07%
	< 50	10.00%	9.45%	13.07%	50	0.28%
Portable Washers	73	8.50%	4.60%	17.36%	91	7.74%
Washers	75	6.40%	9.07%	4.34%	100	15.36%
Portable Dryers	< 50	7.07%	10.66%	10.90%	71	10.57%
Dryers	50	14.61%	3.97%	10.84%	63	9.62%
All-in-One Combination Washers & Dryers	Unlock full list >	3.74%	9.04%	7.13%	< 50	1.65%
	94	5.59%	0.82%	17.94%	97	0.75%
Range Hoods	< 50	2.90%	7.72%	12.73%	95	5.45%
Cooktops	96	7.40%	2.23%	1.29%	< 50	18.86%
	< 50	0.53%	5.73%	8.54%	89	9.45%
Freestanding Ranges	Unlock full list >	9.47%	17.66%	5.58%	87	0.45%
Warming Drawers	Unlock full list >	1.73%	6.77%	5.08%	< 50	5.54%
	86	16.84%	8.48%	6.49%	87	8.16%
Countertop Dishwashers	< 50	1.44%	9.98%	3.72%	77	9.99%
Built-In Dishwashers	< 50	9.35%	6.28%	9.65%	95	7.35%
Portable Dishwashers	Unlock full list >	8.67%	7.72%	5.97%	99	18.15%
	96	17.80%	9.44%	7.35%	< 50	0.53%
	96	18.74%	9.56%	10.57%	94	6.33%
Water Filters	96	7.77%	1.74%	6.23%	94	9.11%
Shelves	< 50	8.93%	17.43%	4.64%	74	6.82%
Air Filters	< 50	0.95%	18.93%	1.59%	71	7.02%
Track category trends month over month See which categories are growing based on sales, revenue, and views. Start free trial

Top Products on the Appliances Category

Discover the most-viewed products in the Appliances category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Oct 2026 vs. Oct 2025

Export Excel

Filter by:

Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
everydrop by Whirlpool Ice & Water Refrigerator Filter 1 Purple EDR1RXD1	...> Water Filters	EveryDrop	195K	29.34%	9.63%	9.95%	89	8.02%
GE XWFE™ Refrigerator Water Filter Genuine Filter Guaranteed Fit 1-pack	...> Water Filters	GE	189.8K	8.30%	19.00%	0.02%	< 50	5.81%
EUHOMY 130 Can Mini Fridge Beverage Refrigerator with Glass Door Black	...> Beverage Refrigerators	E EUHOMY	172K	=	8.56%	5.57%	96	9.12%
EUHOMY Nugget Ice Maker Countertop Ready in 7 Mins 35Lbs/24H Pebble Ice Maker Machine Self-Cleaning Countertop Sonic Ice Makers with Ice Scoop&Basket Pellet Ice Maker for Home Stainless Steel	...> Ice Makers	EUHOMY	167.9K	=	8.38%	17.17%	92	1.57%
Frostorm 3.2 Cu Ft Mini Fridge with Freezer Single Door Upright Freezer	...> Upright Freezers	Frostorm	147.8K	=	5.08%	15.00%	98	8.29%
everydrop by Whirlpool Ice & Water Refrigerator Filter 1 Purple EDR1RXD1	...> Water Filters	EveryDrop	195K	29.34%	9.63%	9.95%	89	8.02%
GE XWFE™ Refrigerator Water Filter Genuine Filter Guaranteed Fit 1-pack	...> Water Filters	GE	189.8K	8.30%	19.00%	0.02%	< 50	5.81%
EUHOMY 130 Can Mini Fridge Beverage Refrigerator with Glass Door Black	...> Beverage Refrigerators	E EUHOMY	172K	=	8.56%	5.57%	96	9.12%
EUHOMY Nugget Ice Maker Countertop Ready in 7 Mins 35Lbs/24H Pebble Ice Maker Machine Self-Cleaning Countertop Sonic Ice Makers with Ice Scoop&Basket Pellet Ice Maker for Home Stainless Steel	...> Ice Makers	EUHOMY	167.9K	=	8.38%	17.17%	92	1.57%
Frostorm 3.2 Cu Ft Mini Fridge with Freezer Single Door Upright Freezer	...> Upright Freezers	Frostorm	147.8K	=	5.08%	15.00%	98	8.29%
What’s selling—and why Explore the top-performing products on Amazon based on product views, sales, and revenue. Spot trends, category winners, and emerging bestsellers at a glance. Start free trial

Top-level analysis of the Appliances category on amazon.com

During 2026-10-01T00:00:00, the Appliances category on amazon.com generated a total revenue of $208.3M.

The leading brands in this category are GE, Silonn, and VEVOR, which stand out in terms of revenue and consumer engagement.

The top-performing product was everydrop by Whirlpool Ice & Water Refrigerator Filter 1 Purple EDR1RXD1, and it's the best-selling item in the category.