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Best Selling Men Brands on Amazon

See the full list of Market Leaders In Amazon Men for September 1, and read the full analysis below

Last updated : September 1, 2026



Top Brands on the Men category

See which brands are leading the Men category on amazon.com. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands
Sep 2026 vs. Sep 2025
Export Excel
BrandRevenue shareChangeProduct viewsChangeCVRChangeASPChange
Nike3.76%1.38pp38.7M26.37%2.41%30.48%$52.981.86%
COOFANDY2.11%0.41pp38.6M17.79%1.74%4.94%$48.761.69%
SEIKO0.65%0.31pp33.2M20.04%1.39%20.82%$25.411.86%
Meta0.32%0.30pp16.9M9.00%0.80%26.09%$16.991.55%
G Gradual0.54%0.25pp19.1M11.47%1.50%15.33%$50.100.24%
Nike3.76%1.38pp38.7M26.37%2.41%30.48%$52.981.86%
COOFANDY2.11%0.41pp38.6M17.79%1.74%4.94%$48.761.69%
SEIKO0.65%0.31pp33.2M20.04%1.39%20.82%$25.411.86%
Meta0.32%0.30pp16.9M9.00%0.80%26.09%$16.991.55%
G Gradual0.54%0.25pp19.1M11.47%1.50%15.33%$50.100.24%

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Channels Breakdown & Performance

Understand where the top brands in the Men category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%
40%
20%
0
On site search org
OSS paid
Refferal
Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown
Nike
COOFANDY
SEIKO
Meta
G Gradual

Top selling sub-categories in the Men category

Explore the breakdown of sub-categories within the Men category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance
Sep 2026 vs. Sep 2025
Export Excel
CategoryUnit soldChangeRevenueChangeProduct viewsChange
1006.55%0.45%9.78%779.67%
956.67%9.10%17.05%< 501.78%
Active Shirts & Tees8119.35%9.11%17.10%601.74%
Athletic Socks< 508.48%16.85%9.97%931.03%
Active Shorts813.49%8.51%6.56%608.13%
Active Pants1001.12%3.66%7.29%< 508.45%
Base Layers & CompressionUnlock full list >5.59%9.00%7.59%1009.25%
808.06%16.49%4.09%843.56%
T-Shirts9818.89%9.53%10.43%< 506.40%
Button-Down Shirts926.55%4.44%5.33%923.47%
Polos7717.88%8.31%11.39%654.01%
Tank Tops< 509.78%8.58%9.70%562.72%
Casual Button-Down ShirtsUnlock full list >9.11%6.74%4.67%10013.63%
665.82%2.82%2.62%989.98%
Boxer Briefs993.06%7.79%12.92%615.27%
Undershirts608.64%17.35%9.95%810.67%
Boxers< 506.32%11.53%9.71%1004.54%
Briefs901.48%5.03%7.33%< 5010.70%
ShapewearUnlock full list >19.58%10.72%4.22%< 5010.80%
999.39%6.45%9.62%617.26%
Casual853.78%11.74%8.48%640.26%
DressUnlock full list >7.87%9.89%2.85%996.97%
771.29%1.06%5.80%659.31%
Flat Front999.81%7.56%16.54%9815.68%
Cargo< 501.50%5.43%5.60%< 505.26%
Denim786.17%2.96%0.23%948.46%
PleatedUnlock full list >8.27%13.64%9.55%< 508.32%
751.65%2.32%9.69%930.77%
951.87%2.35%4.97%979.91%
Running979.23%9.97%5.83%5517.64%
Walking939.61%9.99%6.77%10019.60%
Team Sports928.73%6.41%15.37%984.46%
Sport Sandals & Slides569.94%9.09%9.13%< 5013.65%
Water ShoesUnlock full list >16.20%10.90%14.63%798.87%
Fashion Sneakers928.44%6.26%10.00%1006.38%
Sandals975.10%0.65%13.67%843.56%
Slippers600.39%3.38%8.17%980.44%
Loafers & Slip-OnsUnlock full list >16.06%10.77%14.76%< 508.84%
880.16%7.09%2.95%683.67%
1009.95%9.17%11.56%971.40%
Baseball Caps799.45%4.38%4.95%566.33%
Skullies & Beanies9518.99%15.38%9.43%1002.85%
Sun Hats718.66%1.14%9.62%758.18%
Balaclavas514.23%1.89%8.29%< 509.09%
Newsboy CapsUnlock full list >18.12%12.55%8.73%590.88%
Belts527.09%9.65%1.29%760.62%
859.99%9.33%12.48%890.72%
Sunglasses1003.93%8.12%3.06%1003.61%
Eyeglass Cases831.93%9.59%0.79%791.46%
Replacement Sunglass Lenses902.33%7.17%7.62%939.82%
Eyeglass Chains< 504.32%12.35%1.34%< 5011.64%
Eyewear FramesUnlock full list >0.29%6.93%3.09%963.81%
9616.42%14.85%8.19%830.38%
Wallets935.58%0.02%10.55%10011.37%
Card & ID Cases979.62%1.95%9.77%859.86%
Money Clips< 500.27%5.78%6.15%< 5010.00%
Coin Purses & PouchesUnlock full list >4.03%6.97%7.97%< 5017.11%
< 509.97%1.64%14.60%681.71%
Neckties5912.64%18.67%10.00%646.24%
Tie Sets< 5015.70%1.49%8.82%8614.58%
Bow Ties9215.34%9.88%7.80%1001.22%
Bolo Ties7215.57%4.52%10.00%986.32%
Pocket SquaresUnlock full list >9.11%5.22%9.04%1005.27%
< 509.62%8.21%8.64%< 503.45%
865.21%7.81%9.90%8215.06%
Work Utility & Safety541.48%9.06%1.22%< 5015.01%
Medical993.77%6.77%7.58%8917.54%
Military9613.50%8.13%7.04%942.72%
Food ServiceUnlock full list >9.03%9.98%6.03%1005.27%
823.93%8.75%2.98%< 507.42%
Work & Utility869.99%9.63%14.09%650.51%
Health Care & Food Service5315.19%16.08%7.74%< 507.40%
Military & Tactical939.76%9.94%16.95%1002.79%
Fire & Safety859.93%9.02%11.20%971.66%
Uniform Dress ShoesUnlock full list >18.06%13.24%8.71%550.84%
762.86%0.41%4.75%< 509.66%
Necklaces791.62%7.07%11.20%926.85%
Rings1009.96%15.11%8.56%< 505.40%
Wedding Rings< 500.27%5.78%6.14%6910.00%
639.90%16.07%8.84%794.57%
Link999.73%16.08%6.37%< 501.58%
Cuff1003.07%3.64%5.21%< 5012.99%
IdentificationUnlock full list >6.96%3.63%1.76%8310.00%
EarringsUnlock full list >9.42%19.51%9.60%581.71%
1006.55%0.45%9.78%779.67%
956.67%9.10%17.05%< 501.78%
Active Shirts & Tees8119.35%9.11%17.10%601.74%
Athletic Socks< 508.48%16.85%9.97%931.03%
Active Shorts813.49%8.51%6.56%608.13%

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Top Products on the Men Category

Discover the most-viewed products in the Men category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products
Sep 2026 vs. Sep 2025
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Filter by:
ProductCategoryBrandProduct ViewsChangeRevenueChangeUnits SoldChange
Crocs Unisex-Adult Classic Clog  Black  9 Women/7 Men
Crocs Unisex-Adult Classic Clog Black 9 Women/7 Men
...> Mules & Clogs
Crocs1.6M129.33%4.11%7.02%701.96%
Hanes Men's Boxer Soft Breathable Cotton ComfortFlex Waistband  Multipack Brief Underwear  6 Pack - Black/Gray  Large
Hanes Men's Boxer Soft Breathable Cotton ComfortFlex Waistband Multipack Brief Underwear 6 Pack - Black/Gray Large
...> Boxer Briefs
Hanes739.5K=19.36%8.09%8113.04%
Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses  Matte Black  Clear Lenses
Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses Matte Black Clear Lenses
...> Eyewear Frames
Meta718.3K=9.09%8.43%962.07%
Gildan Men's Crew T-Shirts  Multipack  Style G1100  Black (6-Pack)  Large
Gildan Men's Crew T-Shirts Multipack Style G1100 Black (6-Pack) Large
...> T-Shirts
Gildan711.8K=5.98%9.77%839.96%
Fruit of the Loom Men's Stay Tucked Crew T-Shirt - Large - White (Pack of 6)
Fruit of the Loom Men's Stay Tucked Crew T-Shirt - Large - White (Pack of 6)
...> Undershirts
Fruit of the Loom610.4K=14.45%9.56%< 506.87%
Crocs Unisex-Adult Classic Clog  Black  9 Women/7 Men
Crocs Unisex-Adult Classic Clog Black 9 Women/7 Men
...> Mules & Clogs
Crocs1.6M129.33%4.11%7.02%701.96%
Hanes Men's Boxer Soft Breathable Cotton ComfortFlex Waistband  Multipack Brief Underwear  6 Pack - Black/Gray  Large
Hanes Men's Boxer Soft Breathable Cotton ComfortFlex Waistband Multipack Brief Underwear 6 Pack - Black/Gray Large
...> Boxer Briefs
Hanes739.5K=19.36%8.09%8113.04%
Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses  Matte Black  Clear Lenses
Meta Ray-Ban (Gen 2) Wayfarer Smart AI Glasses Matte Black Clear Lenses
...> Eyewear Frames
Meta718.3K=9.09%8.43%962.07%
Gildan Men's Crew T-Shirts  Multipack  Style G1100  Black (6-Pack)  Large
Gildan Men's Crew T-Shirts Multipack Style G1100 Black (6-Pack) Large
...> T-Shirts
Gildan711.8K=5.98%9.77%839.96%
Fruit of the Loom Men's Stay Tucked Crew T-Shirt - Large - White (Pack of 6)
Fruit of the Loom Men's Stay Tucked Crew T-Shirt - Large - White (Pack of 6)
...> Undershirts
Fruit of the Loom610.4K=14.45%9.56%< 506.87%

What’s selling—and why

Explore the top-performing products on Amazon based on product views, sales, and revenue.
Spot trends, category winners, and emerging bestsellers at a glance.
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