Best Selling Puzzles Brands on Amazon

See the full list of Market Leaders In Amazon Puzzles for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Puzzles category

See which brands are leading the Puzzles category on amazon.com. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
ALL4JIG	4.44%	2.17pp	383.5K	55.69%	6.07%	13.93%	$65.02	13.19%
Woodever	0.68%	0.68pp	65.4K	49.52%	3.28%	13.62%	$52.46	13.19%
BuilderButler	1.41%	0.66pp	372.4K	52.63%	5.08%	9.72%	$53.81	10.58%
GAN	1.13%	0.58pp	176.1K	32.97%	3.93%	13.52%	$61.47	10.44%
Galison	1.49%	0.51pp	235.3K	51.47%	5.81%	1.52%	$59.63	4.29%
ALL4JIG	4.44%	2.17pp	383.5K	55.69%	6.07%	13.93%	$65.02	13.19%
Woodever	0.68%	0.68pp	65.4K	49.52%	3.28%	13.62%	$52.46	13.19%
BuilderButler	1.41%	0.66pp	372.4K	52.63%	5.08%	9.72%	$53.81	10.58%
GAN	1.13%	0.58pp	176.1K	32.97%	3.93%	13.52%	$61.47	10.44%
Galison	1.49%	0.51pp	235.3K	51.47%	5.81%	1.52%	$59.63	4.29%
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Channels Breakdown & Performance

Understand where the top brands in the Puzzles category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

ALL4JIG

Woodever

BuilderButler

GAN

Galison

Top selling sub-categories in the Puzzles category

Explore the breakdown of sub-categories within the Puzzles category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
Jigsaw Puzzles	71	7.74%	6.49%	3.21%	< 50	5.05%
	87	6.09%	2.99%	9.35%	< 50	1.50%
Puzzle Boxes	< 50	9.29%	4.42%	18.27%	68	6.14%
Assembly & Disentanglement Puzzles	< 50	19.46%	15.13%	10.41%	69	9.75%
Sequential Puzzles	51	9.99%	9.59%	13.83%	56	0.31%
Maze Puzzles	Unlock full list >	12.11%	19.22%	10.00%	94	5.97%
Puzzle Accessories	87	8.60%	9.76%	4.53%	97	15.26%
Pegged Puzzles	87	16.57%	18.00%	7.72%	65	9.98%
3-D Puzzles	Unlock full list >	9.49%	9.83%	7.92%	71	3.93%
Jigsaw Puzzles	71	7.74%	6.49%	3.21%	< 50	5.05%
	87	6.09%	2.99%	9.35%	< 50	1.50%
Puzzle Boxes	< 50	9.29%	4.42%	18.27%	68	6.14%
Assembly & Disentanglement Puzzles	< 50	19.46%	15.13%	10.41%	69	9.75%
Sequential Puzzles	51	9.99%	9.59%	13.83%	56	0.31%
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Top Products on the Puzzles Category

Discover the most-viewed products in the Puzzles category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Educational Insights Kanoodle	...> Assembly & Disentanglement Puzzles	Educational Insights	89.2K	21.59%	19.86%	8.75%	60	9.95%
Rotatable 360-Degree Wheels Puzzle Board with Drawers and Cover 1000 Pieces Lightweight Portable Wooden Puzzle Table for Adults Size 30" x 22"	...> Puzzle Accessories	Woodever	64.9K	=	9.22%	0.35%	90	2.34%
ALL4JIG 1500 Piece Rotating Puzzle Board with 4 Drawer 24.92"x33.58"Portable Wooden Jigsaw Puzzle Table for Adults Lazy Susan Spinning Puzzle Boards Birthday Gift for mom Surface for Lego Building	...> Puzzle Accessories	ALL4JIG	64.3K	5.53%	9.66%	7.94%	61	4.56%
3x3 Speed Cube Stickerless with Stand & Tutorial Toy Gift for Boys 6-12	...> 3-D Puzzles	nabreeli	48.1K	=	17.69%	18.70%	62	3.21%
Becko US 1500 Piece Jigsaw Puzzle Mat Roll Up with Drawstring Storage Bag	...> Puzzle Play Mats	Becko US	42.7K	0.54%	1.94%	6.45%	54	19.60%
Educational Insights Kanoodle	...> Assembly & Disentanglement Puzzles	Educational Insights	89.2K	21.59%	19.86%	8.75%	60	9.95%
Rotatable 360-Degree Wheels Puzzle Board with Drawers and Cover 1000 Pieces Lightweight Portable Wooden Puzzle Table for Adults Size 30" x 22"	...> Puzzle Accessories	Woodever	64.9K	=	9.22%	0.35%	90	2.34%
ALL4JIG 1500 Piece Rotating Puzzle Board with 4 Drawer 24.92"x33.58"Portable Wooden Jigsaw Puzzle Table for Adults Lazy Susan Spinning Puzzle Boards Birthday Gift for mom Surface for Lego Building	...> Puzzle Accessories	ALL4JIG	64.3K	5.53%	9.66%	7.94%	61	4.56%
3x3 Speed Cube Stickerless with Stand & Tutorial Toy Gift for Boys 6-12	...> 3-D Puzzles	nabreeli	48.1K	=	17.69%	18.70%	62	3.21%
Becko US 1500 Piece Jigsaw Puzzle Mat Roll Up with Drawstring Storage Bag	...> Puzzle Play Mats	Becko US	42.7K	0.54%	1.94%	6.45%	54	19.60%
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Top-level analysis of the Puzzles category on amazon.com

During 2026-09-01T00:00:00, the Puzzles category on amazon.com generated a total revenue of $34M.

The leading brands in this category are ALL4JIG, Woodever, and BuilderButler, which stand out in terms of revenue and consumer engagement.

The top-performing product was Educational Insights Kanoodle, and it's the best-selling item in the category.