Now livetag icon
2026 State of Ecommerce: Own the AI Shopper Journey.Download Reportbanner icon

Best Selling Video Games Brands on Amazon

See the full list of Market Leaders In Amazon Video Games for September 1, and read the full analysis below

Last updated : September 1, 2026



Top Brands on the Video Games category

See which brands are leading the Video Games category on amazon.com. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands
Sep 2026 vs. Sep 2025
Export Excel
BrandRevenue shareChangeProduct viewsChangeCVRChangeASPChange
PlayStation13.04%5.90pp6.3M36.61%2.93%3.89%$175.4644.66%
Nintendo14.16%3.90pp6.1M34.61%2.51%2.16%$169.5532.99%
Razer3.85%0.78pp6.3M6.68%2.56%3.72%$104.6924.81%
GameSir1.37%0.69pp1.8M30.77%2.10%0.54%$46.4540.02%
Meta2.99%0.68pp6.1M19.31%0.85%0.70%$84.9141.50%
PlayStation13.04%5.90pp6.3M36.61%2.93%3.89%$175.4644.66%
Nintendo14.16%3.90pp6.1M34.61%2.51%2.16%$169.5532.99%
Razer3.85%0.78pp6.3M6.68%2.56%3.72%$104.6924.81%
GameSir1.37%0.69pp1.8M30.77%2.10%0.54%$46.4540.02%
Meta2.99%0.68pp6.1M19.31%0.85%0.70%$84.9141.50%

Who’s winning your category?

See top brands by revenue, views, and conversion rate.
Try it for free

Channels Breakdown & Performance

Understand where the top brands in the Video Games category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%
40%
20%
0
On site search org
OSS paid
Refferal
Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown
PlayStation
Nintendo
Razer
GameSir
Meta

Top selling sub-categories in the Video Games category

Explore the breakdown of sub-categories within the Video Games category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance
Sep 2026 vs. Sep 2025
Export Excel
CategoryUnit soldChangeRevenueChangeProduct viewsChange
815.28%8.75%7.79%836.93%
992.18%6.82%4.29%836.49%
Gaming Keyboards999.40%14.63%14.39%978.94%
Gaming Mice< 509.92%9.82%7.86%6917.75%
Controllers976.87%8.83%1.57%8610.76%
HeadsetsUnlock full list >12.15%17.49%3.76%< 509.80%
789.94%0.67%17.74%< 507.78%
Headsets7015.30%4.68%6.88%< 506.07%
Accessories1009.74%7.48%9.33%867.44%
ControllersUnlock full list >9.98%1.45%14.87%948.74%
GamesUnlock full list >8.29%9.66%16.71%858.34%
9517.81%10.98%9.12%967.19%
631.68%9.83%6.04%954.96%
Wii9217.65%8.93%7.52%511.32%
Nintendo 3DS & 2DS778.50%4.59%17.35%9318.21%
Game Boy Systems623.77%3.41%18.84%< 503.33%
Nintendo DS6915.51%9.42%19.38%993.05%
Nintendo NESUnlock full list >5.19%15.88%1.82%< 503.21%
997.98%8.50%13.12%758.42%
Xbox9113.38%2.18%18.78%8916.69%
Xbox 360Unlock full list >7.43%8.41%5.63%5917.68%
796.81%11.22%10.34%5811.13%
PlayStation812.25%19.31%1.76%830.14%
PlayStation 37518.00%1.75%18.11%1007.55%
Sony PSP916.29%9.13%4.20%< 5015.14%
PlayStation 210011.88%1.78%19.28%10017.18%
PlayStation VitaUnlock full list >8.11%9.94%3.40%< 502.69%
968.88%5.81%8.01%959.96%
GEM BoxUnlock full list >4.01%12.68%2.95%5912.77%
7510.73%19.57%2.10%< 5019.66%
< 504.72%9.36%0.22%798.86%
Controllers< 505.85%10.63%6.62%7515.05%
Faceplates, Protectors & Skins791.34%9.99%3.81%959.99%
Cases & Storage905.03%9.24%0.19%999.26%
Batteries & Chargers1006.51%8.47%2.45%508.49%
Cables & AdaptersUnlock full list >11.26%5.27%7.23%6319.10%
Games1002.91%11.78%9.79%8511.69%
ConsolesUnlock full list >2.91%9.83%2.32%907.90%
5815.10%5.82%6.97%785.90%
829.77%3.24%12.24%1009.40%
Controllers838.46%6.51%6.71%< 5010.00%
Gaming Headsets909.98%0.04%3.48%998.08%
Accessory Kits709.78%2.05%19.51%981.98%
Faceplates, Protectors & Skins903.32%12.26%9.33%5312.17%
Batteries & ChargersUnlock full list >17.97%8.43%5.58%548.51%
Games947.42%7.74%4.19%979.87%
ConsolesUnlock full list >16.13%14.07%2.01%7014.16%
815.28%8.75%7.79%836.93%
992.18%6.82%4.29%836.49%
Gaming Keyboards999.40%14.63%14.39%978.94%
Gaming Mice< 509.92%9.82%7.86%6917.75%
Controllers976.87%8.83%1.57%8610.76%

Track category trends month over month

See which categories are growing based on sales, revenue, and views.
Start free trial

Top Products on the Video Games Category

Discover the most-viewed products in the Video Games category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products
Sep 2026 vs. Sep 2025
Export Excel
Filter by:
ProductCategoryBrandProduct ViewsChangeRevenueChangeUnits SoldChange
Nintendo Switch 2 System
Nintendo Switch 2 System
...> Nintendo Switch 2
Nintendo1.3M42.89%9.23%17.93%799.47%
Nintendo Switch 2: Choose Your Game Bundle
Nintendo Switch 2: Choose Your Game Bundle
...> Consoles
Nintendo696.1K=10.00%6.33%6319.37%
Roblox Digital Gift Card - 1 000 Robux [Includes Exclusive Virtual Item] [Digital Code]
Roblox Digital Gift Card - 1 000 Robux [Includes Exclusive Virtual Item] [Digital Code]
...> PC
Roblox610.9K26.13%8.91%15.73%995.53%
PlayStation®5 Digital Edition – 825GB
PlayStation®5 Digital Edition – 825GB
...> Consoles
PlayStation597.3K=1.36%7.99%706.21%
PlayStation®5 console – 1TB
PlayStation®5 console – 1TB
...> Consoles
PlayStation422.2K=7.18%4.56%< 5013.63%
Nintendo Switch 2 System
Nintendo Switch 2 System
...> Nintendo Switch 2
Nintendo1.3M42.89%9.23%17.93%799.47%
Nintendo Switch 2: Choose Your Game Bundle
Nintendo Switch 2: Choose Your Game Bundle
...> Consoles
Nintendo696.1K=10.00%6.33%6319.37%
Roblox Digital Gift Card - 1 000 Robux [Includes Exclusive Virtual Item] [Digital Code]
Roblox Digital Gift Card - 1 000 Robux [Includes Exclusive Virtual Item] [Digital Code]
...> PC
Roblox610.9K26.13%8.91%15.73%995.53%
PlayStation®5 Digital Edition – 825GB
PlayStation®5 Digital Edition – 825GB
...> Consoles
PlayStation597.3K=1.36%7.99%706.21%
PlayStation®5 console – 1TB
PlayStation®5 console – 1TB
...> Consoles
PlayStation422.2K=7.18%4.56%< 5013.63%

What’s selling—and why

Explore the top-performing products on Amazon based on product views, sales, and revenue.
Spot trends, category winners, and emerging bestsellers at a glance.
Start free trial