January 2026
Create an account to continue using Similarweb
View website metrics, keywords, top marketing channels, market research tools, and more.
Create your free accountasos.com
Global Rank
#497
22Showing Similarweb estimated data.
Publicly validate your site’s metrics by connecting your GA4
Reflect your success
Verify your website's traffic and engagement metrics by connecting to Google Analytics
Bounce Rate
33.93%
Pages per Visit
7.31
Avg Visit Duration
00:03:46
- Company
- - -
- Industry
- - -
Top 10 asos.com Competitors
The Top 10 Sites Like asos.com in January 2026 are ranked by their affinity to asos.com in terms of keyword traffic, audience targeting, and market overlap
- Company
- Zara
- Industry
- Lifestyle > Fashion and Apparel
Global Rank
#186
3Bounce Rate
27.7%
Pages per Visit
11.53
Avg Visit Duration
00:05:59
Similarity Score
100%Shop men’s and women’s apparel, streetwear clothing, and stylish apartment décor and furniture at Urban Outfitters. Explore new arrivals today.
- Company
- Urban Outfitters, Inc.
- Industry
- Lifestyle > Fashion and Apparel
Global Rank
#1,956
384Bounce Rate
34.74%
Pages per Visit
5.01
Avg Visit Duration
00:02:49
Similarity Score
94%shop the latest women's, men's & children's fashion plus homeware, beauty, designer brands & more. next day delivery & free returns available. shop now!
- Company
- Next UK
- Industry
- Lifestyle > Fashion and Apparel
Global Rank
#542
166Bounce Rate
38.26%
Pages per Visit
18.77
Avg Visit Duration
00:04:45
Similarity Score
87%Find the latest clothing trends at River Island as well as the latest girls and boys clothes collection. Shop online at your favourite high street store.
- Company
- River Island
- Industry
- Lifestyle > Fashion and Apparel
Global Rank
#6,970
1,849Bounce Rate
45.65%
Pages per Visit
5.53
Avg Visit Duration
00:02:41
Similarity Score
80%Free delivery options available - Shop the latest trends with New Look's range of women's, men's and teen fashion. Browse 1000's of new lines added each week.
- Company
- - -
- Industry
- - -
Global Rank
#6,829
2,227Bounce Rate
48.17%
Pages per Visit
4.88
Avg Visit Duration
00:02:53
Similarity Score
79%Shop on-trend womenswear, quality menswear, home and beauty essentials and mouth-watering food and drink. Order online with free delivery or collection at M&S
- Company
- Marks and Spencer
- Industry
- Lifestyle > Fashion and Apparel
Global Rank
#981
325Bounce Rate
40.85%
Pages per Visit
6.80
Avg Visit Duration
00:04:04
Similarity Score
79%Shop boohoo's range of women's and men's clothing for the latest fashion pieces you need to be adding-to-basket, with 100s of new styles landing every day!
- Company
- Boohoo.com UK Limited
- Industry
- Lifestyle > Fashion and Apparel
Global Rank
#5,709
827Bounce Rate
46.62%
Pages per Visit
5.85
Avg Visit Duration
00:03:24
Similarity Score
78%SALE - Discover the latest fashion, footwear and accessories at Mango. Shop the best looks for this season and get dressed to the nines - get in NOW!
- Company
- - -
- Industry
- - -
Bounce Rate
39.12%
Pages per Visit
5.28
Avg Visit Duration
00:03:31
Similarity Score
75%Incredible fashion for incredible women. Shop our edit of women's fashion, beauty and lifestyle from over 800 of the world's top brands at NET-A-PORTER.
- Company
- Net-A-Porter
- Industry
- Lifestyle > Fashion and Apparel
Global Rank
#6,851
232Bounce Rate
44.5%
Pages per Visit
3.56
Avg Visit Duration
00:02:19
Similarity Score
75%Shop womens fashion from UNIQLO. Buy quality, affordable clothing ranging from XXS to plus sizes for workout, casual or formal styles.
- Company
- UNIQLO
- Industry
- Lifestyle > Fashion and Apparel
Bounce Rate
44.19%
Pages per Visit
5.96
Avg Visit Duration
00:02:47
Similarity Score
75%asos.com's top 5 competitors in January 2026 are: zara.com, urbanoutfitters.com, next.co.uk, riverisland.com, and more.
According to Similarweb data of monthly visits, asos.com’s top competitor in January 2026 is zara.com. asos.com 2nd most similar site is urbanoutfitters.com, and closing off the top 3 is next.co.uk.
riverisland.com ranks as the 4th most similar website to asos.com and newlook.com ranks fifth in January 2026.
The other five competitors in the top 10 list are marksandspencer.com, boohoo.com, shop.mango.com, net-a-porter.com, and uniqlo.com.