April 2026
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Global Rank
#1,242
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Bounce Rate
29.35%
Pages per Visit
5.69
Avg Visit Duration
00:04:23
- Company
- SoFi
Top 10 sofi.com Competitors
The Top 10 Sites Like sofi.com in April 2026 are ranked by their affinity to sofi.com in terms of keyword traffic, audience targeting, and market overlap
Personal loan rates starting at 5.99% with LendingTree. Get up to $50K as soon as the next day.
- Company
- LendingTree
Global Rank
#13,800
987Bounce Rate
48.72%
Pages per Visit
2.63
Avg Visit Duration
00:01:48
Similarity Score
100%After looking at more than 25 payment processors to find the best options, our top picks include Helcim, Square and Stripe.
- Company
- NerdWallet
- Industry
- Finance > Finance - Other
Bounce Rate
56.14%
Pages per Visit
2.73
Avg Visit Duration
00:01:54
Similarity Score
97%no monthly fees. 60k+ atms. build credit. get fee-free overdraft up to $200.¹ chime is a tech co, not a bank. banking services provided by bank partners.
- Company
- Chime
- Industry
- Finance > Finance - Other
Global Rank
#3,516
21Bounce Rate
49.49%
Pages per Visit
3.58
Avg Visit Duration
00:03:03
Similarity Score
93%Founded by ex-Googlers, Upstart goes beyond the FICO score to finance people based on signals of their potential, including schools attended, area of study, academic performance, and work history. Our proprietary underwriting model identifies high quality borrowers despite limited credit and employment experience. Funds can be used for almost anything, including starting a business, paying for a coding bootcamp, eliminating student debt or paying off credit cards.
- Company
- Upstart
Global Rank
#10,551
429Bounce Rate
28.16%
Pages per Visit
6.25
Avg Visit Duration
00:05:49
Similarity Score
91%Discover the inspiring reviews and stories of our customers who transformed their lives and achieved their dreams with the help of the Figure HELOC.
- Company
- Figure
- Industry
- Finance > Finance - Other
Global Rank
#40,839
3,058Bounce Rate
43.35%
Pages per Visit
5.37
Avg Visit Duration
00:04:04
Similarity Score
89%Manage your money with Ally: online banking, auto financing, and investments. Financial products designed to help you pursue your goals.
- Company
- Ally
Global Rank
#3,188
146Bounce Rate
19.94%
Pages per Visit
5.51
Avg Visit Duration
00:04:23
Similarity Score
86%Co-branded credit cards can save you money with a brand and allow you to earn rewards and perks, but only if you’re loyal to a particular brand.
- Company
- Bankrate
- Industry
- Finance > Finance - Other
Global Rank
#6,748
293Bounce Rate
53.71%
Pages per Visit
2.98
Avg Visit Duration
00:02:06
Similarity Score
84%The Discover it Miles travel credit card earns unlimited rewards with no annual fee. See if the travel credit card from Discover is best suited for you.
- Company
- Discover
Global Rank
#953
4Bounce Rate
21.39%
Pages per Visit
5.29
Avg Visit Duration
00:03:54
Similarity Score
82%Explore Capital One accounts for you and your business - including credit cards, checking accounts, savings accounts, auto loans and more.
- Company
- Capital One
Global Rank
#172
11Bounce Rate
20.91%
Pages per Visit
7.35
Avg Visit Duration
00:05:11
Similarity Score
79%chase online; credit cards, mortgages, commercial banking, auto loans, investing & retirement planning, checking and business banking.
- Company
- Chase
Global Rank
#119
3Bounce Rate
19.21%
Pages per Visit
7.79
Avg Visit Duration
00:06:46
Similarity Score
78%sofi.com's top 5 competitors in April 2026 are: lendingtree.com, nerdwallet.com, chime.com, upstart.com, and more.
According to Similarweb data of monthly visits, sofi.com’s top competitor in April 2026 is lendingtree.com. sofi.com 2nd most similar site is nerdwallet.com, and closing off the top 3 is chime.com.
upstart.com ranks as the 4th most similar website to sofi.com and figure.com ranks fifth in April 2026.
The other five competitors in the top 10 list are ally.com, bankrate.com, discover.com, capitalone.com, and chase.com.