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sou.edu Website Analysis for May 2026
Southern Oregon University ranks among the top colleges in Oregon. Located in the City of Ashland, SOU has the most beautiful and diverse campus landscapes of any of the Universities in Oregon. Discover our academic programs, admissions process, financial aid, and campus resources. Start your enriching educational journey at SOU!
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Global Rank
#183,61927,602
Country Rank
#41,7118,197
Category Rank
#1,141395
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Total Visits
178.2K
Bounce Rate
35.13%
Pages per Visit
6.69
Avg Visit Duration
00:06:16
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sou.edu Traffic & Engagement Analysis
sou.edu's web traffic has increased by 21.44% compared to last month. See all traffic & engagement stats for sou.edu in the past 3 months below
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Last Month Change
21.44%
Bounce Rate
35.13%
Pages per Visit
6.69
Avg Visit Duration
00:06:16
Total Visits Last 3 Months
Compare sou.edu to:
178.2Ksou.edu
sou.edu Web Traffic by Country
Which countries sent the most traffic to sou.edu lately? Where is their core audience from? Last month United States was the top country sending desktop traffic to sou.edu - click below to discover all countries
Top Countries
United States
90.38%29.28%
Thailand
3.65%39.6%
Cambodia
0.8%91.64%
Vietnam
0.64%30.14%
India
0.58%1.79%
Others
3.95%
sou.edu Website Traffic Demographics
Audience composition can reveal a site's current market share across various audiences. sou.edu's audience is 26.81% male and 73.19% female. The largest age group of visitors are 18 - 24 year olds.
Age Distribution
Gender Distribution
- Female73.19%
- Male26.81%
sou.edu Target Audience
Audience interests reveal key details on the browsing interests of sou.edu's visitors. sou.edu's audience is interested in Computers Electronics and Technology > Social Media Networks & social network.
Top Categories
Other Visited Websites
Top Topics
social networksocialsocial mediacommunitysocial networking
sou.edu Competitors & Similar Sites
Reveal sou.edu top alternatives and find potential or emerging competitors. roguecc.edu is the website with the highest similarity score to sou.edu. Find out why - Click here to Analyze all competitors
Site
Affinity
Category
Category rank
sou.edu Top Traffic Sources
The top traffic source to sou.edu is Direct traffic, driving 51.9% of desktop visits last month Organic Search is the 2nd and Referrals is the 3rd. The most underutilized channel is Gen AI. Drill down into the main traffic drivers in each channel below
Marketing Channels Distribution
51.9%
Direct
1st Place
Organic Search
2nd Place
Referrals
3rd Place
Only showing top 3 marketing channels.
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Get a live demosou.edu Top Keywords by Traffic Share
See the list of top keywords driving organic traffic to sou.edu (Desktop, worldwide)
Organic vs. Paid
Organic95.14%
Paid4.86%
Top Keywords
sou$1.86southern oregon university$4.04southern oregon university mat application$--sou deloitte$--southern oregon university staff directory$--3.8K OthersSee more
Total Keywords3.8K
Referral Web Traffic to sou.edu
The top referral sites sending desktop traffic to sou.edu.
Category Distribution
Top Referrals
Links from sou.edu to Other Websites by Traffic Share
sou.edu is sending desktop traffic to 8 different websites from several categories. Discover each category's traffic share below
Top Outgoing links
Category Distribution
Search Engines
41.42%File Sharing and Hosting
26.89%Streaming & Online TV
18.94%Programming and Developer Software
5.83%Universities and Colleges
4.26%Other
2.66%
Social Media Traffic to sou.edu
sou.edu gets most of its social media traffic from Facebook, followed by Reddit and (Desktop). Engaging audiences through Reddit may reveal new opportunities
Social Networks
2
Social Network Distribution