Best Selling Svezzamento e pappine Products & Brands on amazon.it

See the full list of Market Leaders In Amazon Svezzamento e pappine in amazon.it for September 1, and read the full analysis below

Last updated : September 1, 2026

Top Brands on the Svezzamento e pappine category

See which brands are leading the Svezzamento e pappine category on amazon.it. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2026 vs. Sep 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Mellin	29.99%	13.11pp	99.1K	65.52%	12.42%	36.38%	€17.57	2.89%
Plasmon	8.77%	5.05pp	92.9K	9.22%	3.29%	24.59%	€8.12	2.84%
Hero Solo	1.22%	0.83pp	82.6K	60.92%	6.82%	25.29%	€4.76	0.43%
Generic	0.95%	0.80pp	97.5K	35.12%	1.70%	30.22%	€12.26	0.96%
Buona	0.90%	0.49pp	77.8K	7.71%	7.29%	15.03%	€12.21	1.36%
Mellin	29.99%	13.11pp	99.1K	65.52%	12.42%	36.38%	€17.57	2.89%
Plasmon	8.77%	5.05pp	92.9K	9.22%	3.29%	24.59%	€8.12	2.84%
Hero Solo	1.22%	0.83pp	82.6K	60.92%	6.82%	25.29%	€4.76	0.43%
Generic	0.95%	0.80pp	97.5K	35.12%	1.70%	30.22%	€12.26	0.96%
Buona	0.90%	0.49pp	77.8K	7.71%	7.29%	15.03%	€12.21	1.36%
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Channels Breakdown & Performance

Understand where the top brands in the Svezzamento e pappine category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Mellin

Plasmon

Hero Solo

Generic

Buona

Top selling sub-categories in the Svezzamento e pappine category

Explore the breakdown of sub-categories within the Svezzamento e pappine category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2026 vs. Sep 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	91	9.81%	9.91%	16.47%	99	2.40%
Frutta e dessert per neonati	58	9.35%	9.99%	19.36%	53	4.82%
Omogeneizzati di carne e pesce	82	17.59%	13.70%	8.57%	60	8.30%
Omogeneizzati di verdure	90	13.79%	19.39%	9.99%	71	5.89%
Piatti salati	< 50	10.00%	8.58%	13.67%	71	12.83%
Mix di frutta, cereali e yogurt per neonati	Unlock full list >	9.90%	9.33%	10.88%	99	10.06%
	< 50	9.08%	17.59%	4.73%	60	4.23%
Latte in polvere per bambini	50	6.05%	9.46%	7.22%	58	9.44%
Latte artificiale liquido	Unlock full list >	1.68%	19.97%	2.43%	100	6.09%
	92	11.69%	6.45%	6.18%	95	4.27%
Frullati	Unlock full list >	3.57%	17.15%	4.85%	67	17.06%
	100	11.00%	16.51%	9.91%	99	7.23%
Frollini e biscotti secchi per neonati	60	9.33%	6.26%	19.49%	82	18.63%
Snack per neonati	Unlock full list >	7.57%	9.30%	14.76%	99	10.18%
	< 50	8.86%	10.00%	5.46%	51	5.49%
Cereali per neonati	94	19.66%	14.73%	9.29%	92	2.42%
Pappa d'avena per neonati	Unlock full list >	9.51%	7.98%	8.05%	81	3.85%
	91	9.81%	9.91%	16.47%	99	2.40%
Frutta e dessert per neonati	58	9.35%	9.99%	19.36%	53	4.82%
Omogeneizzati di carne e pesce	82	17.59%	13.70%	8.57%	60	8.30%
Omogeneizzati di verdure	90	13.79%	19.39%	9.99%	71	5.89%
Piatti salati	< 50	10.00%	8.58%	13.67%	71	12.83%
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Top Products on the Svezzamento e pappine Category

Discover the most-viewed products in the Svezzamento e pappine category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2026 vs. Sep 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Mellin Omogeneizzato Mix Gusti Carne Naturale 24x80g	...> Omogeneizzati di carne e pesce	Mellin	7.4K	117.14%	7.48%	5.61%	< 50	5.93%
APTAMIL 3 - Latte di Crescita Liquido per Bambini dai 12 mesi Pronto all'uso - Formato Convenienza da 6 litri (6x1L)	...> Bevande e succhi	Aptamil	6.4K	84.43%	0.47%	1.40%	84	9.74%
Mellin Merenda Mix Gusti Mela Pera e Frutta Mista 18x90g	...> Bevande e succhi	Mellin	6.2K	115.18%	9.82%	5.85%	100	6.49%
Mellin Omogeneizzati Mix Gusti Pesce con Verdure 100% Naturale 12x80g	...> Omogeneizzati di carne e pesce	Mellin	5.9K	80.87%	8.77%	5.29%	85	18.56%
Mellin Biscotto Granulato 400g	...> Frollini e biscotti secchi per neonati	Mellin	5.8K	213.44%	3.10%	1.03%	70	11.47%
Mellin Omogeneizzato Mix Gusti Carne Naturale 24x80g	...> Omogeneizzati di carne e pesce	Mellin	7.4K	117.14%	7.48%	5.61%	< 50	5.93%
APTAMIL 3 - Latte di Crescita Liquido per Bambini dai 12 mesi Pronto all'uso - Formato Convenienza da 6 litri (6x1L)	...> Bevande e succhi	Aptamil	6.4K	84.43%	0.47%	1.40%	84	9.74%
Mellin Merenda Mix Gusti Mela Pera e Frutta Mista 18x90g	...> Bevande e succhi	Mellin	6.2K	115.18%	9.82%	5.85%	100	6.49%
Mellin Omogeneizzati Mix Gusti Pesce con Verdure 100% Naturale 12x80g	...> Omogeneizzati di carne e pesce	Mellin	5.9K	80.87%	8.77%	5.29%	85	18.56%
Mellin Biscotto Granulato 400g	...> Frollini e biscotti secchi per neonati	Mellin	5.8K	213.44%	3.10%	1.03%	70	11.47%
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Top-level analysis of the Svezzamento e pappine category on amazon.it

During 2026-09-01T00:00:00, the Svezzamento e pappine category on amazon.it generated a total revenue of €720.6K.

The leading brands in this category are Mellin, Plasmon, and Hero Solo, which stand out in terms of revenue and consumer engagement.

The top-performing product was Mellin Omogeneizzato Mix Gusti Carne Naturale 24x80g, and it's the best-selling item in the category.