发掘 amazon.fr的亚马逊Beauté et Parfum类别市场领导者

See the full list of Market Leaders In Amazon Beauté et Parfum in amazon.fr for 8月1日, and read the full analysis below

最后更新时间：八月 1, 2026

Beauté et Parfum类别的顶级品牌

查看哪些品牌在amazon.fr上的Beauté et Parfum类别取得了领先地位。分析顶级品牌的数据，包括收入、产品浏览量和转化率，清晰展示品牌在类别中的竞争力。

热门品牌

Aug 2026 对比 Aug 2025

品牌	收入分成	更改	产品浏览	更改	CVR	更改	ASP	更改
The Ordinary	1.42%	1.13pp	461.9K	285.50%	24.78%	262.10%	€11.18	42.54%
medicube	1.28%	1.03pp	319.8K	285.13%	17.19%	214.33%	€3.87	10.62%
VGRPRO	0.95%	0.71pp	83.7K	273.80%	21.86%	158.18%	€8.97	27.38%
VICHY	0.74%	0.58pp	186.4K	71.27%	11.04%	253.11%	€3.13	23.08%
ghd	1.50%	0.50pp	388.4K	127.84%	21.42%	150.08%	€10.82	16.26%
The Ordinary	1.42%	1.13pp	461.9K	285.50%	24.78%	262.10%	€11.18	42.54%
medicube	1.28%	1.03pp	319.8K	285.13%	17.19%	214.33%	€3.87	10.62%
VGRPRO	0.95%	0.71pp	83.7K	273.80%	21.86%	158.18%	€8.97	27.38%
VICHY	0.74%	0.58pp	186.4K	71.27%	11.04%	253.11%	€3.13	23.08%
ghd	1.50%	0.50pp	388.4K	127.84%	21.42%	150.08%	€10.82	16.26%
谁是您所在类别的佼佼者？按收入、浏览量和转化率查看热门品牌。免费试用

渠道明细和表现

了解Beauté et Parfum类别中的顶流品牌从何处获得流量。本节细分了主要流量来源，揭示了哪些渠道为表现优异的品牌带来了更高的曝光度和销售额。

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站内搜索组织

OSS 付费

引用

社交

了解顶级品牌如何在亚马逊上吸引流量并提高销售额。

查看完整的渠道明细

The Ordinary

medicube

VGRPRO

VICHY

ghd

Beauté et Parfum类别中的畅销子类别

浏览Beauté et Parfum类别中的子类别明细。本节提供有关不同子类别表现的洞见，帮助确定哪些细分市场正在增长、哪些细分市场更具竞争力、哪里的消费者兴趣点正在发生变化。

绩效

Aug 2026 对比 Aug 2025

导出 Excel

品类	销售数量	更改	营收	更改	产品浏览	更改
	99	9.80%	8.70%	9.44%	63	12.23%
	95	3.96%	8.14%	3.02%	92	9.48%
Nettoyants et exfoliants	95	9.51%	4.44%	4.98%	79	6.28%
Hydratants	90	8.16%	9.95%	3.52%	99	2.81%
Masques	96	4.40%	7.15%	7.04%	52	6.34%
Lotions toniques	解锁完整列表 >	9.43%	7.83%	7.65%	90	4.11%
	99	9.11%	5.79%	5.75%	98	19.58%
Produits hydratants	51	8.28%	4.20%	16.67%	75	17.53%
Gommages	96	2.38%	4.32%	5.63%	97	19.71%
Poudre de talc	59	4.66%	2.12%	1.16%	< 50	8.84%
Argile	74	3.88%	0.06%	3.11%	91	9.50%
Amincissants et raffermissants	解锁完整列表 >	4.77%	9.88%	8.63%	< 50	9.37%
	83	9.41%	10.00%	19.06%	62	4.57%
Protection solaire	98	14.08%	19.68%	9.99%	96	5.74%
Autobronzants	98	10.92%	5.92%	19.99%	60	6.94%
Après-soleil	57	19.82%	11.19%	9.26%	51	9.05%
Activateurs et accélérateurs de bronzage	解锁完整列表 >	9.39%	6.41%	19.19%	60	18.33%
	97	8.68%	17.16%	4.48%	83	7.07%
Crèmes pour les pieds	< 50	7.82%	9.88%	2.76%	< 50	2.06%
Crèmes pour les mains et les ongles	85	8.77%	10.00%	5.20%	88	4.45%
Chaussettes hydratantes	94	9.46%	9.85%	7.78%	91	4.03%
Bains de pieds	89	17.16%	11.62%	8.44%	99	0.18%
Huiles pour cuticules	解锁完整列表 >	11.41%	6.18%	6.04%	94	4.52%
	< 50	9.34%	7.73%	9.86%	71	9.48%
Sérums et fluides contour des yeux	< 50	6.85%	2.04%	3.27%	52	8.91%
Crèmes contour des yeux	< 50	5.44%	7.97%	10.30%	< 50	14.63%
Patchs	99	4.24%	0.25%	1.28%	89	11.72%
Gels contours des yeux	< 50	1.86%	2.29%	0.85%	< 50	14.54%
Baumes	解锁完整列表 >	8.31%	8.09%	5.77%	< 50	17.75%
	99	1.36%	4.80%	6.01%	87	2.31%
	62	6.54%	9.45%	0.36%	< 50	0.29%
Shampooings	92	9.86%	9.87%	16.02%	94	2.04%
Soins et masques	100	7.77%	9.86%	2.63%	95	7.09%
Après-shampooings	79	14.15%	8.75%	7.32%	75	2.18%
Sets de shampooings et après-shampooings	81	14.28%	17.00%	7.38%	95	7.01%
Shampooings secs	解锁完整列表 >	8.76%	10.00%	5.14%	< 50	4.39%
	100	3.21%	3.25%	6.76%	96	7.54%
Laques et sprays	59	1.27%	5.72%	4.23%	81	18.67%
Gels	82	4.82%	1.24%	2.05%	60	9.17%
Crèmes et lotions	< 50	1.72%	9.97%	3.47%	86	9.97%
Poudres de lifting de racines	98	3.61%	9.69%	1.57%	92	8.29%
Cires	解锁完整列表 >	7.94%	7.20%	5.35%	< 50	9.97%
	94	7.77%	9.40%	15.25%	92	9.71%
Elastiques	< 50	6.48%	1.30%	12.29%	63	12.60%
Bandeaux, headbands et serre-têtes	74	1.11%	5.80%	6.99%	79	9.95%
Pinces à cheveux	< 50	10.00%	8.69%	13.31%	< 50	12.47%
Piques et épingles à cheveux	95	7.72%	3.23%	15.12%	100	9.84%
Barrettes	解锁完整列表 >	14.15%	5.92%	9.98%	80	5.70%
	96	1.23%	6.44%	4.74%	98	5.91%
Brosses	99	6.39%	9.38%	0.11%	90	8.31%
Sèche-cheveux et accessoires	52	4.90%	8.66%	1.95%	58	2.53%
Peignes	62	5.72%	1.04%	2.45%	< 50	10.10%
Fers	55	0.47%	9.96%	5.23%	53	5.78%
Brosses électriques et soufflantes	解锁完整列表 >	4.79%	0.23%	1.73%	97	11.11%
	55	2.14%	5.42%	5.02%	97	3.23%
Coloration permanente	98	8.73%	9.84%	18.12%	87	7.05%
Coloration semi-permanente	< 50	17.00%	8.53%	9.75%	51	9.63%
Mascaras pour cheveux	99	9.44%	9.85%	7.71%	88	6.93%
Produits éclaircissants et décolorants	< 50	9.72%	8.43%	9.27%	< 50	3.03%
Accessoires pour colorations	解锁完整列表 >	19.89%	11.25%	9.24%	99	9.03%
	89	6.40%	11.44%	1.05%	< 50	8.45%
	89	10.25%	5.12%	5.42%	70	5.57%
Faux ongles et accessoires	< 50	16.69%	11.38%	14.13%	64	9.00%
Vernis gels semi-permanents	64	7.79%	13.13%	9.46%	85	8.48%
Outils	99	9.75%	9.61%	9.45%	98	8.65%
Vernis à ongles	99	9.50%	10.00%	6.48%	98	18.97%
Dissolvants	解锁完整列表 >	9.03%	14.24%	1.10%	90	9.23%
	76	4.29%	2.40%	8.46%	93	9.48%
Limes et polissoirs à ongles	< 50	7.18%	8.47%	8.62%	68	8.44%
Coupe-ongles	84	9.82%	8.74%	9.42%	61	12.36%
Fraises à ongles	92	9.10%	9.90%	2.79%	57	9.90%
Outils à cuticules	< 50	7.49%	8.36%	8.72%	68	8.33%
Kits d'outils de manucure et pédicure	解锁完整列表 >	10.00%	9.43%	8.73%	82	15.14%
	100	12.31%	4.29%	9.99%	94	10.00%
Réparateurs et nourrissants	88	9.56%	1.90%	9.76%	85	7.83%
Durcisseurs	解锁完整列表 >	9.89%	9.86%	7.71%	< 50	18.14%
	72	8.84%	2.32%	6.99%	91	3.63%
	92	12.18%	19.15%	6.43%	76	6.01%
Gels douche	< 50	10.68%	16.18%	9.89%	71	7.36%
Savons et nettoyants pour les mains	84	17.96%	13.34%	8.68%	63	8.42%
Huiles de douche	100	9.77%	7.44%	16.84%	99	2.70%
Barres de savon solide	解锁完整列表 >	4.58%	15.46%	6.33%	85	2.20%
	77	3.60%	8.31%	8.77%	99	8.28%
Déodorant	99	7.91%	5.47%	9.93%	87	5.01%
Anti-transpirants	100	4.47%	15.66%	6.15%	61	15.57%
Déodorant anti-transpirant	解锁完整列表 >	1.71%	9.97%	3.48%	52	7.19%
	86	17.82%	12.27%	8.64%	65	0.67%
Éponges	97	9.92%	8.99%	11.10%	95	1.73%
Brosses	< 50	8.96%	9.99%	5.78%	< 50	5.03%
Gants exfoliants	87	9.25%	9.98%	19.83%	83	5.23%
Bonnets de douche	< 50	9.43%	17.96%	9.82%	57	4.45%
Loofahs	解锁完整列表 >	19.29%	15.09%	9.37%	100	2.66%
	92	6.66%	14.96%	3.13%	89	9.11%
Sels de bain	91	9.99%	9.59%	13.86%	73	0.33%
Boules effervescentes	97	9.55%	8.07%	8.27%	84	3.70%
Bains moussants	78	5.47%	8.96%	1.22%	94	1.82%
Galets de douche	95	7.86%	7.28%	5.17%	62	9.96%
Huiles de bain	解锁完整列表 >	14.96%	16.31%	7.65%	< 50	1.52%
Coffrets cadeaux	解锁完整列表 >	7.96%	13.11%	0.21%	99	8.95%
	66	16.38%	11.07%	11.30%	55	8.92%
	68	13.53%	8.36%	17.31%	100	8.02%
Mascaras	59	4.73%	1.26%	8.71%	98	0.45%
Crayons et maquillage pour sourcils	83	3.21%	3.24%	6.77%	79	7.55%
Traitements et soins des cils	100	4.82%	1.23%	2.05%	93	9.17%
Eyeliners	< 50	13.83%	19.43%	9.99%	< 50	5.87%
Crayons et khôls yeux	解锁完整列表 >	3.24%	11.11%	0.42%	< 50	0.22%
	74	0.95%	3.26%	6.46%	93	4.33%
Poudres de finition et fixateurs	89	4.89%	8.66%	1.96%	92	2.54%
Anti-tâches et correcteurs	98	7.47%	4.85%	9.83%	86	4.02%
Poudres	76	6.18%	3.11%	9.38%	< 50	1.65%
Fonds de teint	68	2.92%	1.24%	11.18%	< 50	1.88%
Blush et fards à joues	解锁完整列表 >	0.62%	3.18%	8.46%	87	0.20%
	98	7.52%	4.92%	9.84%	84	4.13%
Tatouages temporaires	95	5.59%	0.93%	2.35%	97	10.23%
Paillettes	87	5.64%	9.04%	0.99%	83	8.77%
Peinture corporelle	98	1.02%	4.87%	6.94%	99	7.30%
Anti-tâches et correcteurs	解锁完整列表 >	3.13%	1.21%	0.32%	< 50	13.01%
	< 50	16.76%	11.24%	8.31%	57	0.12%
Gels démaquillants	< 50	12.68%	6.10%	9.82%	81	3.76%
Eau démaquillante	99	7.16%	1.60%	14.66%	91	1.66%
Huiles démaquillantes	92	9.09%	5.23%	16.71%	98	5.21%
Lingettes démaquillantes	< 50	9.66%	2.78%	19.59%	74	2.71%
Lait démaquillant	解锁完整列表 >	7.24%	0.83%	9.52%	< 50	0.77%
	57	4.65%	1.17%	8.67%	81	0.55%
Rouges à lèvres	83	7.92%	6.40%	3.37%	< 50	4.88%
Gloss	< 50	5.33%	0.86%	13.93%	94	3.72%
Crayons à lèvres	100	2.89%	0.98%	7.68%	96	2.55%
Baumes teintés et vernis à lèvres	解锁完整列表 >	13.91%	17.37%	7.22%	100	2.37%
	99	9.80%	8.70%	9.44%	63	12.23%
	95	3.96%	8.14%	3.02%	92	9.48%
Nettoyants et exfoliants	95	9.51%	4.44%	4.98%	79	6.28%
Hydratants	90	8.16%	9.95%	3.52%	99	2.81%
Masques	96	4.40%	7.15%	7.04%	52	6.34%
跟踪类别月环比趋势查看基于销售额、收入和浏览量的类别增长情况。开始免费试用

Beauté et Parfum类别的热门产品

发掘Beauté et Parfum类别中浏览量更高的产品。本节重点介绍在产品浏览量、收入和销售数量方面表现优异的产品，展示当前能够吸引消费者并带来销售额的产品。

TOP 产品

Aug 2026 对比 Aug 2025

导出 Excel

过滤条件：

产品	品类	品牌	产品浏览	更改	营收	更改	销售数量	更改
The Ordinary Tonique Exfoliant à l'Acide Glycolique 7% Tonique quotidien illuminant et lissant pour un teint plus uniforme 100ml	...> Exfoliants	The Ordinary	79K	=	7.58%	9.28%	61	9.67%
BIODANCE Bio-Collagen Real Deep Masque Visage Hydrogel au Collagène Masque de Nuit Hydratant Soin des Pores et de l’Élasticité K-Beauty Coréenne 4 Masques	...> Masques	Biodance	74.8K	240.16%	3.08%	9.95%	< 50	7.26%
The Ordinary Tonique Exfoliant à l'Acide Glycolique 7% Tonique quotidien illuminant et lissant pour un teint plus uniforme 240ml	...> Lotions toniques	The Ordinary	67.1K	=	6.95%	17.75%	< 50	6.32%
medicube Body Peel Shot à l’Acide hypochloreux	...> Exfoliants	medicube	66.9K	=	6.65%	8.87%	95	9.64%
celimax Soin Raffermissant Vita A Retinal Shot Booster De Pores Anti-Rides Et Ridules Peau Plus Ferme 15 Ml	...> Masques	celimax	61.4K	=	1.61%	11.10%	< 50	9.03%
The Ordinary Tonique Exfoliant à l'Acide Glycolique 7% Tonique quotidien illuminant et lissant pour un teint plus uniforme 100ml	...> Exfoliants	The Ordinary	79K	=	7.58%	9.28%	61	9.67%
BIODANCE Bio-Collagen Real Deep Masque Visage Hydrogel au Collagène Masque de Nuit Hydratant Soin des Pores et de l’Élasticité K-Beauty Coréenne 4 Masques	...> Masques	Biodance	74.8K	240.16%	3.08%	9.95%	< 50	7.26%
The Ordinary Tonique Exfoliant à l'Acide Glycolique 7% Tonique quotidien illuminant et lissant pour un teint plus uniforme 240ml	...> Lotions toniques	The Ordinary	67.1K	=	6.95%	17.75%	< 50	6.32%
medicube Body Peel Shot à l’Acide hypochloreux	...> Exfoliants	medicube	66.9K	=	6.65%	8.87%	95	9.64%
celimax Soin Raffermissant Vita A Retinal Shot Booster De Pores Anti-Rides Et Ridules Peau Plus Ferme 15 Ml	...> Masques	celimax	61.4K	=	1.61%	11.10%	< 50	9.03%
畅销产品及其原因探索亚马逊上产品浏览量、销售额和收入表现更佳的产品。一目了然地发现趋势、类别优胜者和新兴畅销产品。开始免费试用

amazon.fr上的Beauté et Parfum类别概括性分析

2026-08-01T00:00:00期间，amazon.fr上的Beauté et Parfum类别产生了 €90.1M 的总收入。

此类别中的领先品牌是 The Ordinary、medicube 和 VGRPRO，它们在收入和消费者参与度方面脱颖而出。

表现更优的产品是 The Ordinary Tonique Exfoliant à l'Acide Glycolique 7% Tonique quotidien illuminant et lissant pour un teint plus uniforme 100ml，也是该类别中的畅销产品。