发掘 amazon.fr的亚马逊Mode类别市场领导者

See the full list of Market Leaders In Amazon Mode in amazon.fr for 4月1日, and read the full analysis below

最后更新时间：四月 1, 2026

Mode类别的顶级品牌

查看哪些品牌在amazon.fr上的Mode类别取得了领先地位。分析顶级品牌的数据，包括收入、产品浏览量和转化率，清晰展示品牌在类别中的竞争力。

热门品牌

Apr 2026 对比 Apr 2025

品牌	收入分成	更改	产品浏览	更改	CVR	更改	ASP	更改
adidas	1.66%	0.96pp	1.8M	54.25%	2.56%	79.41%	€33.22	19.09%
Swarovski	1.04%	0.75pp	536.7K	50.98%	2.02%	74.40%	€14.50	8.00%
Nike	1.24%	0.70pp	1.6M	15.91%	2.56%	45.25%	€32.53	8.09%
Fullluwaa	0.80%	0.69pp	397.2K	24.53%	1.57%	2.75%	€7.96	2.21%
ICE-WATCH	0.45%	0.34pp	262.2K	27.82%	1.96%	52.38%	€33.03	2.13%
adidas	1.66%	0.96pp	1.8M	54.25%	2.56%	79.41%	€33.22	19.09%
Swarovski	1.04%	0.75pp	536.7K	50.98%	2.02%	74.40%	€14.50	8.00%
Nike	1.24%	0.70pp	1.6M	15.91%	2.56%	45.25%	€32.53	8.09%
Fullluwaa	0.80%	0.69pp	397.2K	24.53%	1.57%	2.75%	€7.96	2.21%
ICE-WATCH	0.45%	0.34pp	262.2K	27.82%	1.96%	52.38%	€33.03	2.13%
谁是您所在类别的佼佼者？按收入、浏览量和转化率查看热门品牌。免费试用

渠道明细和表现

了解Mode类别中的顶流品牌从何处获得流量。本节细分了主要流量来源，揭示了哪些渠道为表现优异的品牌带来了更高的曝光度和销售额。

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站内搜索组织

OSS 付费

引用

社交

了解顶级品牌如何在亚马逊上吸引流量并提高销售额。

查看完整的渠道明细

adidas

Swarovski

Nike

Fullluwaa

ICE-WATCH

Mode类别中的畅销子类别

浏览Mode类别中的子类别明细。本节提供有关不同子类别表现的洞见，帮助确定哪些细分市场正在增长、哪些细分市场更具竞争力、哪里的消费者兴趣点正在发生变化。

绩效

Apr 2026 对比 Apr 2025

导出 Excel

品类	销售数量	更改	营收	更改	产品浏览	更改
	82	3.76%	9.65%	1.40%	< 50	8.37%
	78	1.65%	5.03%	5.65%	95	2.64%
Sous-vêtements	< 50	0.05%	3.74%	7.64%	56	0.88%
Sportswear	84	4.58%	9.47%	2.48%	98	7.72%
Chaussettes et articles de bonneterie	< 50	4.67%	0.28%	13.19%	69	3.25%
T-shirts, polos et chemises	< 50	2.18%	1.83%	7.25%	85	3.25%
Pantalons	解锁完整列表 >	9.97%	9.72%	8.15%	87	16.93%
	87	14.87%	6.57%	9.95%	67	9.89%
Baskets et chaussures de sport	87	8.23%	6.84%	6.07%	< 50	9.99%
Chaussures de travail	98	0.37%	4.11%	6.08%	99	10.00%
Chaussons	< 50	6.97%	8.95%	13.33%	61	11.57%
Mules et sabots	61	8.15%	9.59%	16.29%	56	8.73%
Bottes et boots	解锁完整列表 >	15.07%	6.75%	9.94%	80	9.87%
	89	5.45%	10.61%	8.85%	70	9.20%
Casquettes, bonnets et chapeaux	95	6.16%	0.82%	11.64%	100	12.47%
Lunettes et Accessoires	< 50	7.91%	0.52%	3.60%	66	9.63%
Ceintures	90	2.99%	7.91%	7.93%	99	9.73%
Cravates, ceintures de smoking et mouchoirs de poche	63	7.88%	9.89%	2.88%	85	6.95%
Bretelles	解锁完整列表 >	7.50%	2.89%	14.58%	86	10.35%
	< 50	10.28%	19.96%	2.49%	96	19.87%
Montres bracelet	< 50	9.18%	9.87%	2.57%	84	9.88%
Bracelets de montres	70	7.60%	8.80%	5.36%	< 50	16.98%
Montres connectées tendance	93	9.31%	7.66%	9.23%	98	0.91%
Montres de poche et goussets	解锁完整列表 >	4.45%	9.46%	0.57%	94	9.47%
	98	8.70%	6.51%	15.27%	< 50	4.40%
Colliers	80	9.47%	4.42%	10.39%	< 50	4.47%
Bracelets	< 50	19.77%	1.86%	9.75%	72	1.79%
Boucles d'oreilles	51	9.87%	2.63%	13.16%	89	9.19%
Bagues	96	8.79%	5.98%	7.70%	96	6.03%
Boutons de manchette et accessoires de cravate	解锁完整列表 >	9.41%	4.00%	18.14%	96	5.96%
	91	2.51%	18.80%	3.44%	99	18.71%
	91	13.26%	8.11%	17.58%	71	7.92%
Tenues de nuit, lingerie et sous-vêtements	80	4.28%	3.12%	9.93%	100	3.07%
Chaussettes et collants	83	9.75%	8.58%	9.52%	< 50	11.82%
Sportswear	< 50	8.32%	6.07%	9.99%	80	6.04%
T-shirts, tops et chemisiers	76	9.17%	7.44%	9.92%	< 50	8.78%
Pulls, gilets et sweats	解锁完整列表 >	12.98%	7.84%	17.87%	74	7.82%
	< 50	3.34%	11.23%	0.51%	< 50	12.76%
Lunettes et Accessoires	54	11.14%	5.94%	5.90%	< 50	4.76%
Echarpes et foulards	94	10.38%	18.98%	5.49%	96	5.02%
Casquettes, bonnets et chapeaux	79	8.55%	17.02%	4.40%	95	3.89%
Bandeaux sport	< 50	9.25%	9.98%	19.87%	< 50	5.26%
Ceintures	解锁完整列表 >	5.82%	14.03%	2.52%	99	9.99%
	79	1.02%	16.30%	0.42%	< 50	16.39%
Boucles d'oreilles	70	4.86%	8.95%	8.08%	< 50	8.93%
Bracelets	96	11.10%	19.18%	1.79%	95	19.27%
Colliers	98	8.66%	6.63%	15.13%	72	6.55%
Bagues	91	16.89%	3.73%	9.98%	99	3.68%
Charms et breloques	解锁完整列表 >	8.39%	17.93%	4.17%	98	17.84%
	65	5.51%	0.12%	10.42%	70	11.24%
Baskets et chaussures de sport	99	18.29%	11.96%	3.43%	90	12.05%
Chaussons	61	5.85%	2.54%	0.71%	83	8.66%
Mules et sabots	79	9.77%	7.44%	16.86%	83	16.00%
Sandales et nu-pieds	95	9.82%	1.80%	19.19%	64	7.20%
Chaussures plates	解锁完整列表 >	17.55%	0.06%	9.28%	97	0.13%
	99	2.55%	3.74%	0.70%	100	8.05%
Sacs bandoulière	62	11.90%	6.64%	6.29%	84	4.09%
Cabas	69	0.28%	5.39%	6.50%	64	6.89%
Sacs portés épaule	100	9.16%	4.12%	4.78%	94	6.61%
Sacs portés main	51	5.39%	8.92%	1.33%	< 50	1.93%
Sacs portés dos	解锁完整列表 >	3.74%	8.01%	3.26%	76	3.80%
	67	18.92%	9.31%	5.07%	< 50	9.40%
	< 50	8.14%	3.27%	12.20%	87	3.33%
Accessoires de voyage	95	2.60%	7.33%	4.35%	100	9.80%
Porte-clés	67	9.82%	8.68%	10.03%	72	2.49%
Accessoires de sac à main	52	1.69%	6.16%	15.66%	90	6.08%
Etuis porte-clés	解锁完整列表 >	9.35%	7.67%	7.28%	100	4.35%
	77	13.10%	7.76%	6.86%	73	3.05%
Bagages cabine	100	16.03%	10.54%	8.06%	94	0.68%
Valises	< 50	9.98%	9.25%	12.15%	< 50	0.97%
Sacs de voyage	97	10.45%	19.05%	5.53%	83	5.06%
Sets de bagages	99	9.22%	9.94%	6.75%	89	4.69%
Bagages enfant	解锁完整列表 >	8.43%	9.98%	4.22%	< 50	3.49%
	100	6.17%	8.68%	1.89%	79	9.49%
Homme	< 50	10.60%	19.71%	2.22%	62	19.80%
Femme	87	3.67%	9.48%	7.17%	< 50	9.46%
Enfant	解锁完整列表 >	7.87%	8.79%	12.82%	89	8.70%
	93	6.04%	11.05%	1.34%	100	8.32%
Parapluies pliants	79	8.61%	6.42%	4.72%	83	5.92%
Parapluies cannes	解锁完整列表 >	5.69%	13.89%	2.43%	57	1.85%
	< 50	11.63%	3.68%	9.96%	< 50	9.99%
Sacs à dos loisir	< 50	18.07%	9.53%	9.59%	< 50	3.44%
Sacs à dos pour enfant	解锁完整列表 >	9.02%	9.93%	19.19%	88	6.09%
	< 50	0.19%	9.98%	5.03%	79	9.97%
	50	9.44%	14.88%	9.75%	74	7.87%
Cirages et produits d'entretien	97	8.04%	3.78%	15.99%	100	9.01%
Semelles	62	8.93%	5.41%	5.11%	83	19.69%
Lacets	52	9.32%	1.70%	9.73%	76	9.83%
Chausse-pieds	60	8.96%	9.91%	18.96%	54	6.30%
Embauchoirs à chaussures	解锁完整列表 >	12.06%	4.07%	9.98%	98	10.00%
	100	11.83%	6.77%	19.05%	94	7.35%
Boîtes à bijoux et présentoirs	58	1.51%	2.44%	9.52%	82	0.64%
Baguiers	< 50	6.60%	14.90%	3.09%	< 50	9.17%
Nettoyage et entretien	88	4.08%	12.08%	1.15%	84	0.52%
Pièces de rechange	98	13.36%	5.21%	10.00%	99	9.98%
Pierres précieuses seules	解锁完整列表 >	5.33%	10.48%	8.82%	54	9.23%
	54	3.27%	15.43%	0.20%	94	9.06%
Piles	100	0.26%	17.29%	0.32%	80	8.52%
Kits et outils de réparation	63	8.34%	6.10%	9.99%	58	6.08%
Ecrins pour montres	71	9.96%	9.74%	9.77%	91	3.59%
Ecrins pour montres automatiques	< 50	12.90%	7.76%	17.96%	< 50	7.78%
Supports	解锁完整列表 >	1.82%	19.82%	2.59%	96	5.90%
	< 50	5.13%	0.68%	13.71%	< 50	3.58%
	99	3.55%	9.70%	1.63%	64	8.26%
Accessories	81	1.65%	9.97%	3.53%	100	7.16%
Déguisements	解锁完整列表 >	4.51%	15.59%	6.22%	< 50	15.50%
	52	0.39%	3.90%	6.09%	68	4.77%
Vêtements de sécurité	100	7.01%	8.92%	1.80%	96	11.06%
Restauration	100	9.46%	14.69%	1.46%	90	9.33%
Médical	94	1.89%	6.49%	4.50%	78	6.32%
Militaire	解锁完整列表 >	4.39%	16.59%	9.03%	< 50	9.90%
	95	6.30%	1.71%	15.01%	< 50	4.38%
Hauts	95	8.81%	6.83%	6.94%	100	7.48%
Chaussettes	94	3.55%	0.18%	8.07%	76	1.85%
Accessoires	88	4.43%	9.31%	2.59%	67	7.66%
Vêtements de nuit	99	9.88%	4.96%	18.89%	97	6.44%
Bodys et combinaisons	解锁完整列表 >	2.71%	7.59%	7.80%	< 50	9.77%
Textile traditionnel local	99	16.99%	11.66%	13.84%	90	9.08%
	92	4.23%	0.65%	8.45%	100	1.07%
Hauts	64	3.97%	6.82%	2.61%	< 50	5.68%
Sweats à capuche	80	15.92%	10.63%	10.86%	99	1.65%
Vestes	解锁完整列表 >	7.78%	5.28%	9.90%	62	4.69%
	82	3.76%	9.65%	1.40%	< 50	8.37%
	78	1.65%	5.03%	5.65%	95	2.64%
Sous-vêtements	< 50	0.05%	3.74%	7.64%	56	0.88%
Sportswear	84	4.58%	9.47%	2.48%	98	7.72%
Chaussettes et articles de bonneterie	< 50	4.67%	0.28%	13.19%	69	3.25%
跟踪类别月环比趋势查看基于销售额、收入和浏览量的类别增长情况。开始免费试用

Mode类别的热门产品

发掘Mode类别中浏览量更高的产品。本节重点介绍在产品浏览量、收入和销售数量方面表现优异的产品，展示当前能够吸引消费者并带来销售额的产品。

TOP 产品

Apr 2026 对比 Apr 2025

导出 Excel

过滤条件：

产品	品类	品牌	产品浏览	更改	营收	更改	销售数量	更改
Lot de 10 Boxers Homme Coton Confortable et Doux - Ajustés Ceinture Élastique Ultra - Souple	...> Boxers	Fullluwaa	74.4K	=	11.31%	8.83%	< 50	17.58%
Leonie & Co Leggings Anti Cellulite 3D Femme Original Legging Anti-Cellulite à Compression 3 D Minceur Taille Haute sans Couture Pantalon de Sport Yoga Fitness Push-Up Sculptant	...> Leggings	Deedlite	50.6K	=	5.78%	9.86%	79	11.64%
KEQAR Porte-Cartes RFID en Métal Étui Carte Bancaire pour Femme et Homme Porte-Cartes avec 10 Compartiments Protection RFID & NFC Étui Métallique pour Cartes et Visites	...> Porte-cartes de crédit	KEQAR	49.8K	=	12.21%	4.77%	99	0.62%
QQSQ Chaussures de SéCurité Hommes Légère Chaussures de Travail Femme Respirantes Basket Securite Embout en Acier Antidérapante Confortable Chaussures de Sécurité Noir 44 EU	...> Baskets	QQSQ	37.2K	=	9.91%	5.17%	100	12.62%
Bagage Cabine 40x20x25 pour Ryanair Sac à Dos Voyage Cabine Avion 20 L Femme Homme Bagage à Main Sac à Dos pour Ordinateur Portable Noir	...> Bagages cabine	KLOSTAIN	32.8K	57.15%	5.92%	2.68%	57	9.27%
Lot de 10 Boxers Homme Coton Confortable et Doux - Ajustés Ceinture Élastique Ultra - Souple	...> Boxers	Fullluwaa	74.4K	=	11.31%	8.83%	< 50	17.58%
Leonie & Co Leggings Anti Cellulite 3D Femme Original Legging Anti-Cellulite à Compression 3 D Minceur Taille Haute sans Couture Pantalon de Sport Yoga Fitness Push-Up Sculptant	...> Leggings	Deedlite	50.6K	=	5.78%	9.86%	79	11.64%
KEQAR Porte-Cartes RFID en Métal Étui Carte Bancaire pour Femme et Homme Porte-Cartes avec 10 Compartiments Protection RFID & NFC Étui Métallique pour Cartes et Visites	...> Porte-cartes de crédit	KEQAR	49.8K	=	12.21%	4.77%	99	0.62%
QQSQ Chaussures de SéCurité Hommes Légère Chaussures de Travail Femme Respirantes Basket Securite Embout en Acier Antidérapante Confortable Chaussures de Sécurité Noir 44 EU	...> Baskets	QQSQ	37.2K	=	9.91%	5.17%	100	12.62%
Bagage Cabine 40x20x25 pour Ryanair Sac à Dos Voyage Cabine Avion 20 L Femme Homme Bagage à Main Sac à Dos pour Ordinateur Portable Noir	...> Bagages cabine	KLOSTAIN	32.8K	57.15%	5.92%	2.68%	57	9.27%
畅销产品及其原因探索亚马逊上产品浏览量、销售额和收入表现更佳的产品。一目了然地发现趋势、类别优胜者和新兴畅销产品。开始免费试用

amazon.fr上的Mode类别概括性分析

2026-04-01T00:00:00期间，amazon.fr上的Mode类别产生了 €93M 的总收入。

此类别中的领先品牌是 adidas、Swarovski 和 Nike，它们在收入和消费者参与度方面脱颖而出。

表现更优的产品是 Lot de 10 Boxers Homme Coton Confortable et Doux - Ajustés Ceinture Élastique Ultra - Souple，也是该类别中的畅销产品。