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亚马逊顶级品牌

amazon.de上的畅销产品和品牌

See the full list of Market Leaders In Every Amazon Category in amazon.de for 7月1日, and read the full analysis below

最后更新时间：七月 1, 2026

amazon.de的顶级品牌

了解哪些品牌在amazon.de上处于领先地位。本节展示了收入份额、产品浏览量和转化率，帮助您更好地了解各类别的品牌竞争力。

热门品牌

Jul 2026 对比 Jul 2025

品牌	收入分成	更改	产品浏览	更改	CVR	更改	ASP	更改
Apple	4.89%	0.77pp	19.6M	47.72%	5.14%	25.43%	€412.40	7.74%
Midea	0.97%	0.47pp	19.5M	34.83%	5.10%	8.74%	€409.01	1.80%
Comfee	0.66%	0.43pp	15M	19.47%	1.89%	23.31%	€361.94	6.52%
KGOGO	0.44%	0.38pp	14.3M	6.11%	5.12%	18.75%	€203.88	7.59%
De'Longhi	0.66%	0.29pp	13M	41.03%	5.13%	1.04%	€412.40	3.66%
Apple	4.89%	0.77pp	19.6M	47.72%	5.14%	25.43%	€412.40	7.74%
Midea	0.97%	0.47pp	19.5M	34.83%	5.10%	8.74%	€409.01	1.80%
Comfee	0.66%	0.43pp	15M	19.47%	1.89%	23.31%	€361.94	6.52%
KGOGO	0.44%	0.38pp	14.3M	6.11%	5.12%	18.75%	€203.88	7.59%
De'Longhi	0.66%	0.29pp	13M	41.03%	5.13%	1.04%	€412.40	3.66%
谁是您所在类别的佼佼者？按收入、浏览量和转化率查看热门品牌。免费试用

渠道明细和表现

了解顶级品牌如何在amazon.de上吸引流量。查看哪些营销渠道（如搜索、外链和社交媒体）带来了更高的曝光度和销售额。

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站内搜索组织

OSS 付费

引用

社交

了解顶级品牌如何在亚马逊上吸引流量并提高销售额。

查看完整的渠道明细

Apple

Midea

Comfee

KGOGO

De'Longhi

amazon.de上的畅销类别

了解不同产品类别在amazon.de上的表现。本节将深入探索增长较快的细分市场、竞争激烈的板块以及消费者需求转移的领域。

绩效

Jul 2026 对比 Jul 2025

导出 Excel

品类	销售数量	更改	营收	更改	产品浏览	更改
	84	12.24%	9.97%	17.00%	56	2.57%
	< 50	12.41%	4.25%	7.71%	78	17.91%
Küchenhelfer & Kochzubehör	< 50	8.95%	18.48%	9.86%	73	0.16%
Aufbewahrung & Organisation	53	4.89%	0.98%	9.35%	76	10.16%
Geschirr, Besteck & Gläser	94	16.46%	9.86%	12.77%	77	5.16%
Kaffee, Tee & Espresso	54	6.90%	1.31%	0.46%	93	19.97%
Barzubehör	解锁完整列表 >	6.41%	2.23%	16.76%	93	15.14%
	73	1.63%	2.64%	5.16%	77	9.93%
Ventilatoren	71	1.72%	6.76%	5.09%	< 50	5.55%
Klimageräte	< 50	4.54%	1.48%	8.76%	64	16.26%
Ersatzteile & Zubehör	81	9.89%	8.90%	10.76%	76	1.98%
Verdunstungskühler	99	3.53%	0.37%	3.47%	97	9.60%
Luftentfeuchter	解锁完整列表 >	3.83%	0.61%	0.93%	100	12.19%
	74	5.70%	8.07%	0.18%	92	8.49%
Nähen & Stoffe	73	7.43%	9.77%	1.94%	< 50	7.44%
Bastel- & Malmaterialien	84	5.22%	10.36%	8.78%	97	9.26%
Partyzubehör & Dekoration	68	7.54%	9.91%	5.65%	97	9.90%
Perlenweben & Schmuckherstellung	100	10.74%	5.57%	5.68%	100	5.13%
Papier & Papierkunst	解锁完整列表 >	14.99%	16.28%	9.90%	87	7.32%
	53	9.97%	14.84%	8.47%	60	5.64%
Fensterdekoration	91	1.89%	2.12%	9.97%	72	0.98%
Fotoalben, Rahmen & Zubehör	< 50	5.37%	1.15%	18.36%	85	1.08%
Kerzen & Kerzenhalter	79	8.11%	17.29%	9.15%	93	3.53%
Dekoartikel	66	7.86%	3.47%	15.48%	< 50	16.34%
Gardinenstangen & Zubehör	解锁完整列表 >	0.33%	3.97%	7.29%	61	1.17%
	99	9.96%	8.23%	14.75%	89	13.90%
Bettlaken & Kissenbezüge	95	4.09%	2.08%	8.06%	92	17.02%
Bettdecken	91	4.33%	8.86%	7.77%	97	1.10%
Bettbezüge & Sets	76	1.75%	15.37%	1.09%	< 50	10.32%
Kissen	96	7.16%	0.10%	9.32%	81	8.70%
Matratzenschutz & Ummantelungen	解锁完整列表 >	6.95%	10.93%	10.63%	96	1.32%
	91	6.49%	11.90%	9.67%	< 50	0.60%
	98	0.78%	18.70%	1.41%	71	18.79%
Bekleidung	96	7.30%	15.67%	3.59%	83	8.44%
Schuhe	< 50	5.87%	9.15%	0.67%	54	1.29%
Accessoires	< 50	9.67%	8.31%	8.93%	57	3.25%
Schmuck	99	8.42%	3.81%	11.37%	89	3.86%
Uhren	解锁完整列表 >	3.68%	3.53%	18.69%	< 50	3.45%
	67	6.65%	8.36%	6.66%	97	9.66%
Bekleidung	98	9.55%	6.81%	18.32%	99	17.46%
Schuhe	94	4.40%	8.39%	2.54%	96	9.33%
Accessoires	68	6.64%	11.90%	9.19%	73	8.86%
Schmuck	100	1.72%	15.41%	1.06%	62	15.50%
Handtaschen	解锁完整列表 >	5.10%	8.77%	1.70%	89	2.29%
	100	2.42%	14.56%	1.67%	81	14.65%
Zubehör	99	4.19%	8.62%	8.47%	77	8.59%
Geldbörsen, Ausweis- & Kartenhüllen	< 50	3.89%	16.64%	5.29%	64	3.17%
Reisegepäck	62	17.50%	16.87%	9.68%	< 50	3.80%
Rucksäcke	71	9.39%	9.88%	7.48%	< 50	4.22%
Regenschirme	解锁完整列表 >	5.25%	7.75%	0.83%	< 50	7.70%
	100	9.97%	11.19%	7.64%	76	2.90%
	< 50	7.26%	9.71%	1.60%	53	7.61%
Klebemittel & Dichtstoffe	98	9.15%	7.31%	6.48%	97	4.86%
Nägel, Schrauben & Befestigungen	96	0.59%	5.17%	2.66%	82	7.07%
Fenster-Zubehör	81	6.37%	14.65%	2.93%	58	9.40%
Türbeschläge & -schlösser	< 50	7.90%	5.35%	2.92%	< 50	6.93%
Badezimmer-Zubehör	解锁完整列表 >	2.84%	7.74%	7.86%	74	9.75%
	< 50	3.11%	6.28%	6.62%	< 50	18.60%
Mehrfachsteckdosen	100	8.72%	10.00%	5.04%	100	5.74%
Kabelführungssysteme	96	17.87%	0.18%	9.35%	95	12.45%
Steckdosen & Zubehör	78	6.06%	8.74%	1.72%	100	8.77%
Verlängerungskabel	70	0.68%	3.57%	6.28%	< 50	4.54%
Oberputzinstallation	解锁完整列表 >	14.25%	17.03%	7.37%	98	7.00%
	97	9.93%	9.02%	11.21%	100	1.65%
Handwerkzeuge	97	9.94%	9.22%	11.34%	100	10.52%
Zubehör für Elektrowerkzeuge	94	1.61%	2.50%	1.10%	96	14.85%
Elektrowerkzeuge	97	10.07%	2.34%	9.83%	99	9.91%
Mess- & Planwerkzeuge	78	15.13%	19.24%	9.93%	73	5.17%
Werkzeugaufbewahrung	解锁完整列表 >	6.59%	1.47%	12.52%	88	12.37%
	< 50	4.12%	2.04%	8.11%	< 50	8.91%
Arbeitsschutzausrüstung	< 50	15.47%	15.79%	7.85%	67	7.52%
Überwachungstechnik	94	7.03%	4.12%	1.18%	79	7.82%
Brandschutz	95	2.15%	4.04%	7.54%	97	7.87%
Schlüsselschränke	< 50	15.34%	9.88%	7.80%	65	1.22%
Safes & Safe-Zubehör	解锁完整列表 >	18.21%	12.64%	8.76%	69	0.95%
	89	1.77%	2.36%	0.94%	70	14.64%
Baustoffe	< 50	0.08%	5.53%	6.37%	< 50	10.00%
Heizen & Kühlen	< 50	7.17%	9.68%	1.44%	68	7.69%
Leitern	100	5.46%	1.48%	8.86%	93	9.19%
Arbeitsbeleuchtung	80	2.14%	4.05%	7.53%	84	7.86%
Gerüste	解锁完整列表 >	3.19%	0.78%	3.80%	86	9.68%
	76	5.97%	14.68%	7.69%	100	9.24%
	81	1.74%	6.83%	1.11%	< 50	18.20%
Mineralien	100	9.51%	10.00%	18.54%	96	4.13%
Pflanzliche Ergänzungsmittel	85	8.99%	9.98%	5.90%	97	5.15%
Aminosäuren	< 50	8.88%	10.00%	5.51%	< 50	4.76%
Vitamine	78	2.88%	1.43%	0.10%	82	13.30%
Essentielle Fettsäuren & Öle	解锁完整列表 >	4.83%	8.63%	2.04%	82	9.16%
	71	19.33%	13.73%	9.06%	< 50	1.73%
Rezeptfreie Medikamente	70	13.05%	4.94%	10.00%	89	6.26%
Erste Hilfe	< 50	7.91%	3.56%	2.41%	< 50	16.48%
Schlafen & Beruhigung	< 50	9.65%	8.27%	8.81%	67	3.34%
Alternative Medizin	< 50	9.31%	9.91%	7.13%	66	4.45%
Medikationshilfen	解锁完整列表 >	3.55%	8.53%	8.17%	< 50	9.63%
	55	9.55%	1.77%	9.97%	59	5.27%
Reinigungsmittel	64	6.44%	10.16%	8.05%	< 50	2.18%
Papiere, Verpackungen & Tüten	99	11.13%	9.97%	1.82%	88	6.94%
Wäschepflege	55	3.36%	9.15%	6.73%	59	2.01%
WC	100	7.68%	18.51%	8.94%	82	8.13%
Lufterfrischer	解锁完整列表 >	4.27%	0.54%	2.69%	96	9.38%
	< 50	1.64%	2.46%	6.91%	61	3.74%
Sportnahrung	100	4.44%	11.93%	3.02%	81	9.74%
Riegel & Getränke	87	1.05%	3.32%	5.60%	98	9.98%
Gewichtsmanagement	解锁完整列表 >	5.07%	7.71%	9.66%	91	15.31%
	98	14.85%	3.81%	18.71%	66	6.15%
Zahnbürsten & Zubehör	100	7.09%	8.80%	8.53%	83	1.18%
Zahncremes	57	15.35%	9.46%	5.45%	57	3.18%
Interdentalreinigung	85	5.42%	13.59%	2.22%	81	1.63%
Mundwasser, -sprays & -spülungen	76	12.52%	9.87%	3.00%	100	5.65%
Dritte Zähne & Zahnspangenreinigung	解锁完整列表 >	5.73%	11.52%	7.51%	< 50	3.12%
	57	10.89%	0.97%	5.86%	60	18.21%
	88	8.90%	17.40%	4.62%	68	4.12%
Zubehör	100	2.95%	7.68%	3.71%	92	6.93%
Handys & Smartphones	95	11.35%	6.23%	1.74%	74	9.59%
Sim-Karten	解锁完整列表 >	11.27%	16.59%	3.00%	93	9.68%
	78	1.45%	7.68%	5.65%	76	7.53%
Einwegbatterien	100	4.86%	8.88%	9.20%	84	6.04%
Akkus	51	6.10%	0.01%	0.82%	100	18.27%
Ladegeräte für Haushaltsbatterien	91	13.21%	8.06%	17.63%	100	7.90%
Batterietester	< 50	16.05%	10.76%	14.77%	56	8.83%
Batterien & Ladegeräte-Sets	解锁完整列表 >	7.39%	4.74%	9.81%	57	3.86%
	74	0.98%	9.47%	12.10%	99	9.39%
Kopfhörer	78	19.22%	3.21%	13.80%	80	15.87%
Ohrpolster	51	4.09%	9.13%	8.38%	56	9.52%
Adapter	< 50	9.56%	6.84%	18.26%	73	3.89%
Taschen & Cases	100	6.69%	11.96%	9.21%	96	8.84%
Verlängerungskabel	解锁完整列表 >	8.00%	3.72%	15.88%	84	16.74%
	84	0.07%	6.89%	3.78%	54	9.29%
Zubehör	63	7.08%	4.31%	9.72%	99	3.24%
Fernseher	70	2.09%	0.29%	5.27%	97	9.50%
Beamer	88	3.74%	8.09%	13.71%	85	4.57%
Satellitenausrüstung	77	7.09%	8.03%	3.52%	99	8.06%
DVD-Player & -Rekorder	解锁完整列表 >	3.68%	6.61%	3.00%	99	5.27%
	84	5.39%	3.26%	13.73%	82	15.80%
Zubehör	83	2.15%	6.79%	4.31%	99	6.48%
Stative	94	10.00%	0.01%	9.60%	95	9.87%
Actionkameras	87	9.97%	9.17%	11.78%	67	1.24%
Ferngläser, Teleskope & Optik	54	8.22%	9.59%	3.82%	67	14.09%
Analoge Kameras	解锁完整列表 >	9.27%	19.62%	14.52%	82	0.09%
	84	12.24%	9.97%	17.00%	56	2.57%
	< 50	12.41%	4.25%	7.71%	78	17.91%
Küchenhelfer & Kochzubehör	< 50	8.95%	18.48%	9.86%	73	0.16%
Aufbewahrung & Organisation	53	4.89%	0.98%	9.35%	76	10.16%
Geschirr, Besteck & Gläser	94	16.46%	9.86%	12.77%	77	5.16%
跟踪类别月环比趋势查看基于销售额、收入和浏览量的类别增长情况。开始免费试用

amazon.de上的热门产品

发掘amazon.de上浏览量更高和更畅销的产品。查看哪些产品页面能够提升产品浏览量、收入和销售数量。

TOP 产品

Jul 2026 对比 Jul 2025

导出 Excel

过滤条件：

产品	品类	品牌	产品浏览	更改	营收	更改	销售数量	更改
Comfee Mobiles Klimagerät Breezy Cool Pro 2.6 9000 BTU 2 6kW Kühlen&Ventilieren&Entfeuchten APP-Steuerung Raumgröße bis 88m³(33㎡) Mobile Klimaanlage mit Abluftschlauch [Energieklasse A]	...> Mobile Klimageräte	Comfee	4.4M	1541.19%	11.14%	2.09%	71	5.00%
Midea PortaSplit-E Mobile Klimaanlage Kühlen A++/Heizen A+ 12000 BTU 3 5kW Mini-Split-Klimaanlage Farbe Pfirsich für Räume bis zu 42 m² / 105 m³ nur 39 dB(A) im Silent-Modus [Energieklasse A++]	...> Mobile Klimageräte	Midea	2.4M	=	1.75%	8.81%	100	4.25%
Levoit - DC Motor Turmventilator - 20dB sehr leiser Ventilator - 4 Modi/12 Stufen/12 Std Timer - Fernbedienung & Kühlung - Tower Fan mit 7 9m/s Geschwindigkeit - 24W Standventilator - Weiß 92 cm	...> Turmventilatoren	Levoit	2.3M	117.26%	3.54%	15.36%	75	3.76%
DREO Leiser Turmventilator 10 m Wurfweite 4 Geschwindigstufen 4 Modi 8 Std. Timer 90° oszillierende Ventilator mit Kühlung Fernbedienung für Schlafzimmer Turmventilator 307 Schwarz	...> Turmventilatoren	Dreo	2.2M	273.06%	0.39%	18.61%	< 50	16.02%
Midea Silent Air Cooler Pro 4-in-1 Mobile Klimaanlage Leiser:Luftkühler Turmgebläse Luftbefeuchter und Luftreiniger mit Fernbedienung 5L Wassertank 355m³/h Luftdurchsatz 55W LED-Display Timer Weiß	...> Mobile Klimageräte	Midea	2M	145.67%	2.34%	9.00%	75	4.67%
Comfee Mobiles Klimagerät Breezy Cool Pro 2.6 9000 BTU 2 6kW Kühlen&Ventilieren&Entfeuchten APP-Steuerung Raumgröße bis 88m³(33㎡) Mobile Klimaanlage mit Abluftschlauch [Energieklasse A]	...> Mobile Klimageräte	Comfee	4.4M	1541.19%	11.14%	2.09%	71	5.00%
Midea PortaSplit-E Mobile Klimaanlage Kühlen A++/Heizen A+ 12000 BTU 3 5kW Mini-Split-Klimaanlage Farbe Pfirsich für Räume bis zu 42 m² / 105 m³ nur 39 dB(A) im Silent-Modus [Energieklasse A++]	...> Mobile Klimageräte	Midea	2.4M	=	1.75%	8.81%	100	4.25%
Levoit - DC Motor Turmventilator - 20dB sehr leiser Ventilator - 4 Modi/12 Stufen/12 Std Timer - Fernbedienung & Kühlung - Tower Fan mit 7 9m/s Geschwindigkeit - 24W Standventilator - Weiß 92 cm	...> Turmventilatoren	Levoit	2.3M	117.26%	3.54%	15.36%	75	3.76%
DREO Leiser Turmventilator 10 m Wurfweite 4 Geschwindigstufen 4 Modi 8 Std. Timer 90° oszillierende Ventilator mit Kühlung Fernbedienung für Schlafzimmer Turmventilator 307 Schwarz	...> Turmventilatoren	Dreo	2.2M	273.06%	0.39%	18.61%	< 50	16.02%
Midea Silent Air Cooler Pro 4-in-1 Mobile Klimaanlage Leiser:Luftkühler Turmgebläse Luftbefeuchter und Luftreiniger mit Fernbedienung 5L Wassertank 355m³/h Luftdurchsatz 55W LED-Display Timer Weiß	...> Mobile Klimageräte	Midea	2M	145.67%	2.34%	9.00%	75	4.67%
畅销产品及其原因探索亚马逊上产品浏览量、销售额和收入表现更佳的产品。一目了然地发现趋势、类别优胜者和新兴畅销产品。开始免费试用

amazon.de的概括性分析

在2026-07-01T00:00:00，amazon.de 的总收入为 €8.5B。

顶级品牌包括 Apple、Midea 和 Comfee，它们在收入和消费者参与度方面均脱颖而出。

本月表现更优的产品是 Comfee Mobiles Klimagerät Breezy Cool Pro 2.6 9000 BTU 2 6kW Kühlen&Ventilieren&Entfeuchten APP-Steuerung Raumgröße bis 88m³(33㎡) Mobile Klimaanlage mit Abluftschlauch [Energieklasse A]，在平台上大受追捧。