发掘 amazon.de的亚马逊Lebensmittel & Getränke类别市场领导者

See the full list of Market Leaders In Amazon Lebensmittel & Getränke in amazon.de for 4月1日, and read the full analysis below

最后更新时间：四月 1, 2026

Lebensmittel & Getränke类别的顶级品牌

查看哪些品牌在amazon.de上的Lebensmittel & Getränke类别取得了领先地位。分析顶级品牌的数据，包括收入、产品浏览量和转化率，清晰展示品牌在类别中的竞争力。

热门品牌

Apr 2026 对比 Apr 2025

品牌	收入分成	更改	产品浏览	更改	CVR	更改	ASP	更改
Lindt	2.57%	1.29pp	1.3M	87.38%	26.57%	40.75%	€15.75	2.21%
MORE NUTRITION	1.42%	0.74pp	889.9K	52.71%	26.35%	22.00%	€5.80	0.51%
Pepsi	0.88%	0.54pp	668.7K	10.33%	16.69%	19.50%	€14.90	2.07%
CAFFÈ BORBONE	0.89%	0.53pp	438.8K	20.56%	20.19%	4.08%	€6.59	1.01%
Fresenius Kabi	0.68%	0.49pp	1.1M	80.19%	21.18%	15.82%	€12.30	1.66%
Lindt	2.57%	1.29pp	1.3M	87.38%	26.57%	40.75%	€15.75	2.21%
MORE NUTRITION	1.42%	0.74pp	889.9K	52.71%	26.35%	22.00%	€5.80	0.51%
Pepsi	0.88%	0.54pp	668.7K	10.33%	16.69%	19.50%	€14.90	2.07%
CAFFÈ BORBONE	0.89%	0.53pp	438.8K	20.56%	20.19%	4.08%	€6.59	1.01%
Fresenius Kabi	0.68%	0.49pp	1.1M	80.19%	21.18%	15.82%	€12.30	1.66%
谁是您所在类别的佼佼者？按收入、浏览量和转化率查看热门品牌。免费试用

渠道明细和表现

了解Lebensmittel & Getränke类别中的顶流品牌从何处获得流量。本节细分了主要流量来源，揭示了哪些渠道为表现优异的品牌带来了更高的曝光度和销售额。

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站内搜索组织

OSS 付费

引用

社交

了解顶级品牌如何在亚马逊上吸引流量并提高销售额。

查看完整的渠道明细

Lindt

MORE NUTRITION

Pepsi

CAFFÈ BORBONE

Fresenius Kabi

Lebensmittel & Getränke类别中的畅销子类别

浏览Lebensmittel & Getränke类别中的子类别明细。本节提供有关不同子类别表现的洞见，帮助确定哪些细分市场正在增长、哪些细分市场更具竞争力、哪里的消费者兴趣点正在发生变化。

绩效

Apr 2026 对比 Apr 2025

导出 Excel

品类	销售数量	更改	营收	更改	产品浏览	更改
	< 50	6.70%	3.79%	9.59%	57	2.53%
	93	4.65%	0.96%	14.44%	52	8.81%
Früchte- & Kräutertee	55	3.40%	17.43%	4.60%	91	3.83%
Grüner Tee	84	9.18%	14.40%	1.23%	61	9.27%
Eistee	55	1.60%	2.51%	6.88%	< 50	3.78%
Schwarztee	94	6.54%	11.59%	0.94%	100	8.50%
Chai	解锁完整列表 >	6.23%	9.52%	7.06%	90	9.51%
	97	9.65%	4.90%	8.82%	62	14.41%
Kapseln & Pads	91	12.51%	3.54%	8.02%	99	3.62%
Ganze Kaffeebohnen	< 50	13.16%	5.85%	9.87%	63	5.81%
Gemahlener Kaffee	82	7.01%	1.02%	9.57%	100	0.95%
Instantkaffee	88	9.75%	1.21%	8.92%	< 50	1.28%
Fertigkaffee für unterwegs	解锁完整列表 >	4.47%	2.98%	9.92%	63	2.92%
	91	9.88%	2.56%	13.26%	99	9.17%
Sirupe	91	7.37%	10.00%	11.57%	99	2.00%
Konzentrate	解锁完整列表 >	2.71%	4.27%	10.00%	70	4.22%
	58	4.56%	7.26%	1.80%	98	6.58%
Cola	解锁完整列表 >	0.15%	5.49%	6.42%	82	6.82%
Energy Drinks	解锁完整列表 >	6.10%	8.34%	0.41%	95	9.22%
	75	4.69%	11.91%	3.46%	< 50	11.99%
	55	1.60%	2.51%	6.88%	< 50	3.78%
Fruchtgummis	82	9.24%	14.46%	1.27%	58	9.28%
Kaugummis	99	14.80%	19.80%	6.11%	98	9.99%
Frucht- & Kräuterbonbons	58	9.54%	10.00%	6.58%	82	19.18%
Kaubonbons	97	3.65%	3.59%	9.97%	94	3.53%
Lakritze	解锁完整列表 >	8.94%	9.89%	5.19%	51	16.44%
	58	6.18%	1.61%	14.87%	98	4.30%
Riegel	100	19.55%	2.01%	9.78%	84	1.94%
Sortimentpackungen	< 50	8.21%	6.86%	6.04%	66	9.99%
Vielfaltspackungen	86	4.61%	12.00%	3.40%	< 50	12.09%
Lebensmittel mit Schokoladenüberzug	解锁完整列表 >	2.20%	14.82%	1.49%	98	14.91%
	96	9.08%	6.39%	7.88%	100	17.27%
Erdnüsse	93	1.18%	3.16%	5.50%	100	9.97%
Nuss-Mischungen	52	0.93%	4.93%	6.88%	< 50	9.96%
Kürbiskerne	92	5.71%	1.28%	8.94%	74	9.15%
Mandeln	99	3.24%	3.21%	8.04%	98	8.34%
Sonnenblumenkerne	解锁完整列表 >	4.93%	1.37%	1.91%	< 50	9.12%
	99	9.48%	8.00%	9.78%	66	10.16%
Frucht-, Nuss- & Proteinriegel	100	6.32%	9.35%	0.01%	97	8.36%
Fleisch-Snacks	92	9.99%	1.34%	15.03%	98	8.69%
Crackers	80	9.35%	4.48%	18.33%	99	6.17%
Salzgebäck	99	1.73%	2.26%	9.78%	66	0.84%
Reiswaffeln	解锁完整列表 >	8.01%	5.61%	9.95%	< 50	5.24%
Chips	解锁完整列表 >	9.92%	9.03%	9.19%	73	13.38%
	86	6.29%	1.71%	15.01%	98	4.38%
	94	7.31%	9.10%	2.27%	92	11.74%
Honig	< 50	15.99%	18.59%	7.19%	79	10.00%
Zucker	解锁完整列表 >	2.60%	7.29%	3.98%	80	6.73%
	98	9.90%	7.53%	4.64%	93	7.57%
Dekoration	63	3.78%	0.10%	8.20%	59	1.59%
Icing & Fondant	55	9.88%	1.34%	18.61%	91	7.44%
Glasuren	解锁完整列表 >	3.99%	0.32%	12.41%	88	2.74%
Stärke & Bindemittel	77	0.33%	4.73%	5.60%	51	5.30%
	75	0.23%	4.62%	5.67%	< 50	5.23%
Natron	66	5.25%	14.29%	7.40%	99	1.26%
Trockenhefe	100	3.57%	17.15%	4.84%	79	3.60%
Sauerteig-Starter	解锁完整列表 >	3.28%	8.14%	8.91%	63	8.11%
	< 50	2.58%	5.77%	4.45%	94	3.79%
Teffmehl	解锁完整列表 >	7.80%	8.60%	5.48%	99	8.68%
	92	6.65%	2.01%	9.76%	97	9.92%
	99	9.88%	7.84%	15.81%	90	1.87%
Gewürzmischungen	95	4.06%	16.97%	8.67%	< 50	9.93%
Paprika	91	2.96%	1.35%	0.18%	88	13.20%
Chili	57	3.62%	8.60%	8.20%	80	9.61%
Kurkuma	66	6.58%	1.45%	12.49%	86	12.40%
Schwarzer Pfeffer	解锁完整列表 >	3.34%	3.08%	6.95%	96	7.73%
	< 50	9.55%	10.00%	6.61%	< 50	19.26%
Salz	解锁完整列表 >	9.10%	9.97%	6.52%	98	5.10%
Ungemahlene Kräuter & Gewürze	< 50	8.94%	14.35%	9.67%	< 50	8.07%
Fix-Produkte	99	16.53%	11.22%	14.29%	63	8.96%
Pfeffer	解锁完整列表 >	19.42%	14.02%	11.48%	100	9.58%
	97	11.79%	6.72%	19.10%	54	7.33%
	81	8.54%	6.40%	10.00%	57	6.64%
Whisky	< 50	7.46%	4.83%	9.83%	< 50	4.00%
Liköre	< 50	10.72%	5.74%	19.78%	68	6.85%
Rum	75	9.27%	7.60%	9.89%	100	9.16%
Wodka	100	13.38%	3.20%	8.44%	68	0.21%
Gin	解锁完整列表 >	9.99%	9.36%	8.82%	98	14.81%
	85	6.17%	3.10%	9.38%	98	1.64%
Weißwein	< 50	8.96%	6.98%	5.78%	57	5.29%
Champagner, Sekt & Schaumwein	86	12.10%	17.44%	3.71%	< 50	9.79%
Rotwein	97	4.25%	12.27%	1.28%	83	11.72%
Roséwein	79	6.77%	15.09%	3.22%	95	8.98%
Honigwein	解锁完整列表 >	6.92%	3.97%	0.98%	89	7.91%
	93	16.49%	11.18%	14.34%	93	8.95%
Helles	98	16.92%	7.46%	6.11%	70	7.54%
Pils	94	8.82%	5.93%	7.79%	61	5.98%
Biermischgetränke	87	6.64%	8.37%	2.70%	< 50	8.40%
Weizen	解锁完整列表 >	11.55%	5.01%	7.36%	89	18.81%
Mischgetränke & Cocktails	< 50	9.93%	4.91%	9.84%	76	4.12%
	< 50	1.76%	2.37%	0.95%	< 50	14.66%
Wermut	90	2.90%	1.26%	11.16%	100	1.86%
Portwein	85	11.55%	16.87%	3.24%	98	9.72%
Sherry	< 50	5.35%	0.88%	13.96%	54	3.74%
Madeira	< 50	5.26%	10.21%	1.95%	85	8.02%
Likörwein	解锁完整列表 >	3.83%	0.00%	3.16%	96	9.52%
	< 50	6.70%	3.79%	9.59%	57	2.53%
	93	4.65%	0.96%	14.44%	52	8.81%
Früchte- & Kräutertee	55	3.40%	17.43%	4.60%	91	3.83%
Grüner Tee	84	9.18%	14.40%	1.23%	61	9.27%
Eistee	55	1.60%	2.51%	6.88%	< 50	3.78%
跟踪类别月环比趋势查看基于销售额、收入和浏览量的类别增长情况。开始免费试用

Lebensmittel & Getränke类别的热门产品

发掘Lebensmittel & Getränke类别中浏览量更高的产品。本节重点介绍在产品浏览量、收入和销售数量方面表现优异的产品，展示当前能够吸引消费者并带来销售额的产品。

TOP 产品

Apr 2026 对比 Apr 2025

导出 Excel

过滤条件：

产品	品类	品牌	产品浏览	更改	营收	更改	销售数量	更改
Ceremonial Matcha - Reines Matcha Pulver aus Japan - Ceremonial Grade - Original Matcha Grüntee - Erste Ernte - 100% Natürlich und Laborgeprüft	...> Matcha	NORITUAL LAB	115.7K	40.41%	2.01%	9.11%	59	2.84%
Bonka Seleccion Professional Natural - kaffeebohnen 1kg	...> Geröstete Bohnen	Bonka	95.7K	=	3.76%	7.99%	72	4.58%
MORE Zerup Peach Iced Tea 65 ml für bis zu 8 l Fertiggetränk zuckerfreier Sirup mit u.a. echten Fruchtextrakten vegan zero Kalorien - made in Germany	...> Konzentrate	MORE NUTRITION	90.6K	31.82%	3.22%	9.96%	100	7.65%
Lindt Schokolade GOLDHASE \| 100 g GOLDHASE \| Premium Vollmilch-Schokolade in Hasenform zu Ostern \| Osterschokolade \| Schokoladengeschenk \| Schokoladenhase \| Osterhase	...> Schokolade	Lindt	72.1K	172.61%	4.47%	9.12%	100	9.85%
Schwiizer Schüümli Espresso 100% Arabica Kaffeebohnen kräftig-intensiv ideal für Vollautomaten Stärke 4/5 mittlere Röstung Rainforest Alliance 1kg	...> Geröstete Bohnen	Schwiizer Schüümli	66.4K	=	16.73%	4.72%	< 50	9.62%
Ceremonial Matcha - Reines Matcha Pulver aus Japan - Ceremonial Grade - Original Matcha Grüntee - Erste Ernte - 100% Natürlich und Laborgeprüft	...> Matcha	NORITUAL LAB	115.7K	40.41%	2.01%	9.11%	59	2.84%
Bonka Seleccion Professional Natural - kaffeebohnen 1kg	...> Geröstete Bohnen	Bonka	95.7K	=	3.76%	7.99%	72	4.58%
MORE Zerup Peach Iced Tea 65 ml für bis zu 8 l Fertiggetränk zuckerfreier Sirup mit u.a. echten Fruchtextrakten vegan zero Kalorien - made in Germany	...> Konzentrate	MORE NUTRITION	90.6K	31.82%	3.22%	9.96%	100	7.65%
Lindt Schokolade GOLDHASE \| 100 g GOLDHASE \| Premium Vollmilch-Schokolade in Hasenform zu Ostern \| Osterschokolade \| Schokoladengeschenk \| Schokoladenhase \| Osterhase	...> Schokolade	Lindt	72.1K	172.61%	4.47%	9.12%	100	9.85%
Schwiizer Schüümli Espresso 100% Arabica Kaffeebohnen kräftig-intensiv ideal für Vollautomaten Stärke 4/5 mittlere Röstung Rainforest Alliance 1kg	...> Geröstete Bohnen	Schwiizer Schüümli	66.4K	=	16.73%	4.72%	< 50	9.62%
畅销产品及其原因探索亚马逊上产品浏览量、销售额和收入表现更佳的产品。一目了然地发现趋势、类别优胜者和新兴畅销产品。开始免费试用

amazon.de上的Lebensmittel & Getränke类别概括性分析

2026-04-01T00:00:00期间，amazon.de上的Lebensmittel & Getränke类别产生了 €215.7M 的总收入。

此类别中的领先品牌是 Lindt、MORE NUTRITION 和 Pepsi，它们在收入和消费者参与度方面脱颖而出。

表现更优的产品是 Ceremonial Matcha - Reines Matcha Pulver aus Japan - Ceremonial Grade - Original Matcha Grüntee - Erste Ernte - 100% Natürlich und Laborgeprüft，也是该类别中的畅销产品。