发掘 amazon.it的亚马逊Moda类别市场领导者

See the full list of Market Leaders In Amazon Moda in amazon.it for 8月1日, and read the full analysis below

最后更新时间：八月 1, 2026

Moda类别的顶级品牌

查看哪些品牌在amazon.it上的Moda类别取得了领先地位。分析顶级品牌的数据，包括收入、产品浏览量和转化率，清晰展示品牌在类别中的竞争力。

热门品牌

Aug 2026 对比 Aug 2025

品牌	收入分成	更改	产品浏览	更改	CVR	更改	ASP	更改
Havaianas	2.82%	1.02pp	4.8M	2.51%	5.91%	119.02%	€21.23	7.71%
JOMIX	0.83%	0.55pp	4.8M	2.51%	3.98%	99.58%	€17.12	4.58%
DANISH ENDURANCE	1.09%	0.53pp	4.6M	1.28%	3.39%	63.12%	€16.94	2.09%
Runcati	0.57%	0.50pp	526.2K	2.40%	0.06%	105.68%	€19.17	2.30%
Maserati	0.49%	0.43pp	3.9M	0.28%	2.90%	23.48%	€3.84	3.52%
Havaianas	2.82%	1.02pp	4.8M	2.51%	5.91%	119.02%	€21.23	7.71%
JOMIX	0.83%	0.55pp	4.8M	2.51%	3.98%	99.58%	€17.12	4.58%
DANISH ENDURANCE	1.09%	0.53pp	4.6M	1.28%	3.39%	63.12%	€16.94	2.09%
Runcati	0.57%	0.50pp	526.2K	2.40%	0.06%	105.68%	€19.17	2.30%
Maserati	0.49%	0.43pp	3.9M	0.28%	2.90%	23.48%	€3.84	3.52%
谁是您所在类别的佼佼者？按收入、浏览量和转化率查看热门品牌。免费试用

渠道明细和表现

了解Moda类别中的顶流品牌从何处获得流量。本节细分了主要流量来源，揭示了哪些渠道为表现优异的品牌带来了更高的曝光度和销售额。

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站内搜索组织

OSS 付费

引用

社交

了解顶级品牌如何在亚马逊上吸引流量并提高销售额。

查看完整的渠道明细

Havaianas

JOMIX

DANISH ENDURANCE

Runcati

Maserati

Moda类别中的畅销子类别

浏览Moda类别中的子类别明细。本节提供有关不同子类别表现的洞见，帮助确定哪些细分市场正在增长、哪些细分市场更具竞争力、哪里的消费者兴趣点正在发生变化。

绩效

Aug 2026 对比 Aug 2025

导出 Excel

品类	销售数量	更改	营收	更改	产品浏览	更改
	100	9.82%	18.38%	5.17%	100	4.69%
	99	5.74%	1.26%	2.02%	91	9.16%
Intimo	< 50	0.39%	5.86%	6.06%	< 50	6.48%
T-shirt, polo e camicie	< 50	8.29%	9.97%	3.86%	< 50	6.42%
Abbigliamento sportivo	78	13.06%	18.64%	10.00%	94	6.26%
Calzini e calze	73	4.15%	0.39%	2.82%	68	9.42%
Mare e piscina	解锁完整列表 >	9.89%	7.89%	15.69%	97	1.77%
	83	9.61%	8.26%	9.68%	97	10.88%
Sneaker e scarpe sportive	82	9.09%	5.20%	16.74%	< 50	5.23%
Infradito	64	7.14%	2.47%	15.94%	99	4.92%
Scarpe da lavoro	73	9.95%	9.14%	9.07%	92	13.86%
Sandali	75	9.96%	9.18%	9.04%	100	13.99%
Pantofole	解锁完整列表 >	9.81%	4.89%	18.82%	51	6.41%
	69	3.93%	2.29%	7.82%	< 50	17.27%
Occhiali e accessori	64	8.27%	4.17%	16.63%	85	17.49%
Cappelli e cappellini	79	18.53%	9.96%	9.51%	56	9.35%
Cinture	62	8.31%	9.67%	16.77%	57	8.29%
Cravatte, fusciacche e fazzoletti da taschino	71	7.22%	9.10%	13.91%	< 50	11.00%
Bretelle	解锁完整列表 >	9.13%	5.84%	19.65%	100	5.69%
	54	9.70%	2.58%	19.84%	91	6.78%
Orologi da polso	93	10.15%	1.54%	8.81%	98	1.61%
Cinturini	67	9.96%	1.84%	14.32%	97	8.89%
Smartwatches fashion	84	9.04%	9.92%	2.95%	< 50	9.92%
Orologi da tasca	解锁完整列表 >	12.72%	3.97%	7.83%	< 50	4.05%
	65	17.85%	3.13%	9.94%	96	8.40%
Collane	100	9.46%	0.96%	9.00%	64	1.03%
Bracciali	68	19.26%	1.18%	9.61%	< 50	1.12%
Orecchini	98	9.27%	4.97%	9.47%	71	5.02%
Anelli	98	8.96%	5.65%	9.60%	72	4.95%
Gemelli ed accessori per camicie	解锁完整列表 >	13.44%	3.35%	8.10%	53	3.43%
	56	9.64%	8.26%	8.77%	79	3.36%
	100	11.14%	3.26%	9.93%	97	9.97%
Abbigliamento da notte, lingerie e intimo	84	16.11%	14.09%	2.00%	< 50	14.18%
Mare e piscina	86	16.76%	14.52%	8.31%	98	8.01%
Abbigliamento sportivo	< 50	9.95%	9.16%	11.59%	< 50	10.77%
Calze e collant	91	9.98%	9.23%	12.05%	88	1.04%
T-shirt, top e bluse	解锁完整列表 >	8.14%	3.96%	16.28%	65	8.75%
	< 50	9.06%	7.24%	9.95%	< 50	8.35%
Sandali e ciabatte	99	3.68%	12.67%	8.93%	75	12.58%
Sneaker e scarpe sportive	91	18.37%	2.79%	9.90%	99	2.74%
Pantofole	84	9.81%	8.71%	9.44%	97	12.27%
Zoccoli e sabot	97	6.36%	11.40%	1.08%	99	8.44%
Scarpe da lavoro	解锁完整列表 >	11.00%	5.99%	19.93%	69	6.98%
	88	9.73%	9.63%	9.30%	91	3.00%
Occhiali e accessori	75	8.33%	0.86%	9.57%	50	9.70%
Sciarpe e stole	66	1.24%	4.82%	4.19%	71	18.62%
Cappelli e cappellini	< 50	9.38%	6.39%	19.22%	60	18.36%
Cinture	98	5.84%	11.04%	8.97%	99	9.09%
Fasce sportive	解锁完整列表 >	8.34%	6.00%	3.98%	95	6.35%
	56	5.94%	12.98%	8.63%	52	0.23%
Orecchini	78	8.03%	8.38%	13.25%	< 50	3.14%
Bracciali	< 50	2.53%	9.70%	10.00%	62	4.35%
Collane	96	1.90%	19.72%	2.68%	95	5.81%
Charm e ciondoli per bracciali	< 50	2.53%	9.88%	9.19%	84	7.68%
Anelli	解锁完整列表 >	0.26%	5.97%	9.85%	100	5.92%
	83	0.11%	4.23%	5.90%	< 50	4.98%
Borse Tote	93	4.71%	9.61%	2.38%	< 50	7.78%
Borse a tracolla	97	2.33%	5.58%	4.77%	99	3.48%
Borse a zainetto	99	14.25%	6.02%	9.98%	98	5.65%
Pochette e Clutch	< 50	7.15%	12.24%	0.45%	86	8.70%
Borse a spalla	解锁完整列表 >	2.07%	15.06%	1.76%	92	9.41%
	99	12.40%	4.25%	7.71%	77	17.92%
	83	9.49%	6.14%	7.41%	92	6.18%
Accessori da viaggio	55	10.00%	5.07%	19.02%	< 50	6.50%
Portachiavi ad anello e catena	100	2.65%	7.36%	4.30%	96	9.79%
Astucci portachiavi	< 50	5.01%	0.42%	1.90%	73	10.86%
Accessori tascabili	解锁完整列表 >	9.89%	7.47%	4.77%	< 50	7.51%
	81	11.15%	5.37%	7.18%	< 50	5.45%
Uomo	73	9.38%	4.68%	9.96%	< 50	9.78%
Donna	97	8.31%	8.08%	5.77%	75	17.76%
Bambini	解锁完整列表 >	9.83%	2.92%	12.73%	94	9.29%
	99	12.83%	18.20%	17.96%	66	9.87%
Bagaglio a mano	86	9.97%	9.22%	8.99%	98	14.19%
Valigie	66	18.48%	13.10%	12.39%	55	9.41%
Set di valigie	79	18.55%	16.03%	9.55%	95	9.85%
Borsoni	98	8.29%	6.03%	9.98%	85	5.96%
Valigie per bambini	解锁完整列表 >	15.67%	18.91%	6.90%	68	10.00%
	99	15.67%	7.30%	9.89%	89	9.81%
Zaini Casual	93	9.94%	15.19%	1.86%	100	9.44%
Zainetti per bambini	解锁完整列表 >	5.82%	8.15%	8.07%	78	17.18%
	75	7.97%	3.65%	15.78%	79	16.64%
Ombrelli pieghevoli	< 50	1.64%	6.40%	7.28%	62	9.90%
Ombrelli classici	解锁完整列表 >	6.79%	1.77%	12.94%	99	13.79%
	99	4.58%	2.28%	19.79%	90	2.21%
	54	15.42%	10.15%	15.40%	67	8.65%
Solette	97	9.82%	4.91%	18.83%	83	6.41%
Lacci per scarpe	66	5.69%	2.48%	9.17%	55	0.89%
Trattamenti e lucidi per scarpe	98	9.70%	4.79%	18.70%	84	6.35%
Kit di manutenzione e pulizia	86	18.24%	12.88%	12.62%	99	9.36%
Tendiscarpe	解锁完整列表 >	4.08%	0.47%	8.37%	100	1.24%
	92	0.16%	3.83%	7.50%	73	1.00%
Batterie	94	9.54%	10.00%	6.58%	77	19.20%
Strumenti e kit di riparazione	66	9.91%	9.84%	7.80%	55	17.92%
Cofanetti	98	11.99%	17.33%	3.62%	84	9.78%
Scatole carica orologi	68	10.00%	9.41%	8.75%	100	15.05%
Cinturini	解锁完整列表 >	9.79%	8.67%	9.46%	< 50	12.14%
	67	9.64%	9.98%	17.80%	87	3.50%
Cofanetti e scatole	98	9.24%	6.07%	6.24%	99	19.03%
Pulizia e cura	75	8.46%	4.52%	17.22%	92	18.09%
Anelliere	67	7.84%	0.45%	9.47%	87	8.47%
Gemme	87	0.24%	4.26%	6.16%	98	10.00%
Parti di ricambio	解锁完整列表 >	10.53%	5.95%	6.90%	< 50	19.87%
	53	3.11%	0.87%	3.88%	< 50	9.70%
	< 50	17.42%	3.40%	9.96%	69	3.34%
Accessori	73	8.85%	6.04%	15.80%	98	4.70%
Costumi e cosplay	解锁完整列表 >	9.53%	6.25%	7.21%	78	6.29%
	100	7.01%	8.98%	13.43%	100	11.47%
Uniformi e camici sanitari	100	1.37%	4.93%	4.35%	91	18.81%
Abbigliamento tecnico e protettivo	100	19.45%	11.89%	9.09%	100	1.82%
Ristorazione	85	5.89%	1.14%	2.14%	81	9.20%
Pulizie	解锁完整列表 >	14.36%	5.15%	7.29%	98	5.23%
Merchandising Film e TV	75	2.11%	5.51%	5.28%	71	19.89%
Abbigliamento etnico e tradizionale	解锁完整列表 >	5.63%	8.09%	10.64%	57	14.28%
	100	9.82%	18.38%	5.17%	100	4.69%
	99	5.74%	1.26%	2.02%	91	9.16%
Intimo	< 50	0.39%	5.86%	6.06%	< 50	6.48%
T-shirt, polo e camicie	< 50	8.29%	9.97%	3.86%	< 50	6.42%
Abbigliamento sportivo	78	13.06%	18.64%	10.00%	94	6.26%
跟踪类别月环比趋势查看基于销售额、收入和浏览量的类别增长情况。开始免费试用

Moda类别的热门产品

发掘Moda类别中浏览量更高的产品。本节重点介绍在产品浏览量、收入和销售数量方面表现优异的产品，展示当前能够吸引消费者并带来销售额的产品。

TOP 产品

Aug 2026 对比 Aug 2025

导出 Excel

过滤条件：

产品	品类	品牌	产品浏览	更改	营收	更改	销售数量	更改
ZOMFELT Zaino Ryanair 40x30x20 24L Bagaglio a Mano Aereo Zaino da Viaggio	...> Zaini Casual	ZOMFELT	164.7K	=	9.14%	8.65%	77	0.44%
Havaianas Slim Donna Infradito Nero 41/42 EU	...> Infradito	Havaianas	149.9K	=	4.61%	1.69%	99	0.03%
TEEHON Portafoglio Uomo Slim Portacarte in Pelle con Protezione RFID Porta Carte di Credito Uomo Piccolo Porta Tessere con Portamonete e Scomparti Banconote - Confezione Regalo - NERO	...> Porta carte di credito	TEEHON	149.4K	=	9.70%	9.99%	< 50	9.08%
Calvin Klein Uomo Pantaloncini Boxer Vita Bassa Confezione da 3 Intimo Multicolore (Black/White/Grey Heather) L	...> Boxer aderenti	Calvin Klein	123.6K	=	7.38%	3.10%	66	9.82%
Xkdoai Zaino 40x30x20 per Ryanair Zaino da Viaggio Bagaglio a Mano	...> Zaini Casual	Xkdoai	119.2K	=	7.57%	10.00%	94	8.48%
ZOMFELT Zaino Ryanair 40x30x20 24L Bagaglio a Mano Aereo Zaino da Viaggio	...> Zaini Casual	ZOMFELT	164.7K	=	9.14%	8.65%	77	0.44%
Havaianas Slim Donna Infradito Nero 41/42 EU	...> Infradito	Havaianas	149.9K	=	4.61%	1.69%	99	0.03%
TEEHON Portafoglio Uomo Slim Portacarte in Pelle con Protezione RFID Porta Carte di Credito Uomo Piccolo Porta Tessere con Portamonete e Scomparti Banconote - Confezione Regalo - NERO	...> Porta carte di credito	TEEHON	149.4K	=	9.70%	9.99%	< 50	9.08%
Calvin Klein Uomo Pantaloncini Boxer Vita Bassa Confezione da 3 Intimo Multicolore (Black/White/Grey Heather) L	...> Boxer aderenti	Calvin Klein	123.6K	=	7.38%	3.10%	66	9.82%
Xkdoai Zaino 40x30x20 per Ryanair Zaino da Viaggio Bagaglio a Mano	...> Zaini Casual	Xkdoai	119.2K	=	7.57%	10.00%	94	8.48%
畅销产品及其原因探索亚马逊上产品浏览量、销售额和收入表现更佳的产品。一目了然地发现趋势、类别优胜者和新兴畅销产品。开始免费试用

amazon.it上的Moda类别概括性分析

2026-08-01T00:00:00期间，amazon.it上的Moda类别产生了 €213.6M 的总收入。

此类别中的领先品牌是 Havaianas、JOMIX 和 DANISH ENDURANCE，它们在收入和消费者参与度方面脱颖而出。

表现更优的产品是 ZOMFELT Zaino Ryanair 40x30x20 24L Bagaglio a Mano Aereo Zaino da Viaggio，也是该类别中的畅销产品。