Purpose: AI Mentor & Coach app analytics for July 27

Meet Purpose 2.0 — a redesigned AI mentor and personal growth coach with a cleaner, more intuitive experience built to make reflection, insights, and progress easier to navigate. Co-created with Mark Manson, New York Times bestselling author of The Subtle Art of Not Giving a F*ck, Purpose helps you get clear, get moving, and keep going. Whether you feel stuck, overwhelmed, uncertain about your next step, or simply ready to grow, Purpose gives you honest, personalized guidance whenever you need it. Purpose is more than an AI chatbot. It remembers your patterns, goals, values, and blind spots across conversations, helping you turn scattered thoughts into meaningful insight and practical action. HOW PURPOSE WORKS • Chat anytime Talk through difficult decisions, relationships, work, habits, goals, stress, or anything else on your mind. • Get personalized guidance Purpose learns how you think and reflects back the patterns, strengths, and blind spots you may be missing. • Discover deeper insights Receive personal insights based on your conversations, including recurring themes, growth opportunities, and hidden strengths. • Build real momentum Turn reflection into clear next steps through guided Quests, goal setting, and ongoing accountability. WHAT PURPOSE CAN HELP WITH • Personal growth and self-improvement • Career decisions and professional growth • Relationships and difficult conversations • Habits, motivation, and accountability • Overthinking and mental clutter • Goal setting and everyday decision-making • Self-reflection and understanding recurring patterns • Finding clarity when something feels off WHAT MAKES PURPOSE DIFFERENT • Mentoring, not generic advice Purpose is designed for ongoing personal growth, not one-off answers or surface-level motivation. • Honest, compassionate feedback Get thoughtful guidance that supports you while still challenging you to see things differently. • A mentor that grows with you Purpose remembers important themes across conversations, so its guidance becomes more relevant and personalized over time. • Built for insight and action Purpose does not just help you talk through a problem. It helps you identify what is holding you back and decide what to do next. • Evidence-backed approach Purpose draws on established psychological frameworks to support reflection, clearer decisions, and meaningful personal development. • Privacy built in Your data is protected, and you can request deletion of your account and associated data at any time. WHO PURPOSE IS FOR Purpose is for people who want clarity, perspective, honest feedback, and accountability without therapy. It is especially useful for: • People who feel stuck in the same patterns • Self-improvers who want more than motivational advice • Anyone facing a difficult decision or transition • People who want a personal AI mentor or life coach available anytime • Anyone who wants to understand themselves and move forward with greater intention NOT THERAPY Purpose is a personal-growth mentoring tool, not a medical, clinical, or mental-health service. It does not provide diagnosis, treatment, or crisis support. If you are in danger or experiencing a crisis, contact your local emergency services or crisis hotline immediately. SUBSCRIPTION & TERMS If you subscribed through Google Play, you can manage or cancel your subscription anytime through your Google Play account settings. For support with a web subscription, email support@purpose.app. Terms of Service: https://purpose.app/terms-of-use/