Understand where your audience spends time online with page level browsing behavior and gather unbiased audience insights, at scale.
Behavioral Analysis and Audience Insights Tools
Analyze consumer behavior, better engage your existing audience, and explore new digital growth strategies.
Unlock the best audience behavior research tool
Behavioral data
Understand how users surf the web across 100M+ websites and apps
Audience metrics
Dive into the demographics, geographies, interests, and loyalty of audience behavior
Competitive insights
Discover your competitor’s audience reach and behavior to win back share of voice
Build an audience
Create a picture of your target market layered with consumer insights based on where and how they spend their time online.
Build an audience
Create a picture of your target market layered with consumer insights based on where and how they spend their time online.
Analyze an audience segment
Deep dive into audience insights to understand consumer interests relative to your industry, competitors, or own customer data.
Analyze an audience segment
Deep dive into audience insights to understand consumer interests relative to your industry, competitors, or own customer data.
Discover new audience segments
Find untapped audiences to acquire and grow your audience.
Discover new audience segments
Find untapped audiences to acquire and grow your audience.
Understand consumer behavior and audience insights
-
Analyze audience demographics
Learn about the audience of any company or industry to identify consumer behavior and trends.
-
Find valuable audience insights using audience overlap
-
Measure audience loyalty
-
Drill down into website segments
What our customers say about us
Ready to Learn More About Your Target Audience?
Book a meeting with one of our specialists to learn more about how Similarweb’s audience research tool can help you define your target audience.
Start your free trial