Croud and Similarweb: Keeping up with eCommerce in 2021

In 2020, the world of eCommerce changed forever. COVID caused a hard shift for consumers toward online shopping. It sparked changes in eCommerce trends that will have a lasting impact. Are you keeping up?

In this webinar, we’ve teamed up with London-based marketing agency Croud to analyze shopping trends in the U.K. We’ll share these insights based on Similarweb data and Croud’s industry know-how to help your business get ahead in the current age of digital transformation.

Online shopping trends we’ll cover:

  • Overall shifts in the category in the U.K.
  • Year-over-year traffic growth in the top European markets
  • Distribution channel overview in the U.K.
  • Etsy’s growth and how they did it

Plus a Q&A session with our experts, so you can get answers to your questions. 

About the Presenters

Bethany Mercer
Ecommerce Account Director Croud

Beth Mercer is eCommerce Account Director at global digital marketing agency Croud, working with both current and prospective clients to define their eCommerce marketing strategies. With more than six years' experience across agency and client-side marketing, Beth has worked with brands including Topps Tiles, Boohoo, The AA, and Whyte & Mackay.

Sam Breddy
Digital Planner Croud

Sam has worked in digital marketing for over five years, starting life at Starcom in the Biddable Media team. He joined Croud's strategy team in March 2019 and is now a Digital Planner within the Strategy & Planning team, working across clients such as Brewdog, UGG, Utility Warehouse, and Fred. Olsen.

Tomas Seliokas
Agencies Industry Consultant Similarweb

Tomas Seliokas is an Industry Consultant at Similarweb, specializing in the agency & management consulting sectors. He works with companies all over the globe, helping them use our online competitive intelligence solution to make better-informed business decisions.