Análisis de la app Universal Music Artists para 22 de diciembre

UMA is for Universal Music Group’s artists and management community. It is the first app that gives artists a global, personalized view of your audience across all major streaming services and social media platforms. Know your audience. In today’s world, your fans are everything. Universal Music Artists helps you better understand your fans and what they’re paying attention to. By appreciating the size and make-up of your audience, either by platform or locality, you and your team can make the right decisions, and continually grow your fan-base. Insights that move you. Information you can use. Universal Music Artists gives you actionable insights to move your career forward, plan tours and build set-lists. Use the app to see how your tracks are performing on playlists, and understand which playlists you should be on, and more. Global Coverage. The whole world in your hand. Universal Music Artists provides data from all major streaming services and social media platforms around the world, for the first time giving you the complete picture of your music consumption and engagement. All in one place. From the world’s largest record label. Bigger is better. Universal’s volume of data across multiple partners provides you with unparalleled, global, market-wide context and insight unlike any other app.