BabySteps Children of 20s app analytics for August 12

The Children of the 2020s allows parents to participate in the Children of the 2020s study. The Children of the 2020s is an exciting, national research study following the lives of children born in the 2020s over the course of their first five years. The study has been commissioned and funded by the Department for Education (DfE). It is being led by University College London (UCL), and the independent research organisation Ipsos is collecting the data. The project also involves the University of Cambridge, Oxford and Birkbeck, University of London who are providing scientific advice and guidance In addition to study participation, the Children of the 2020s mobile app provides a Baby Diary that allows parents to capture their children's most precious photos and videos.