Analyse de l'application Michu pour le 9 novembre

Michu is one of the Cooperative Bank of Oromia's pioneering digital financing platforms in Ethiopia, aimed towards MSMEs and mass populations. It is an AI-powered smartphone application that provides an online loan application, digital offer analysis using a credit assessment algorithm that goes beyond belief, and online debt collection procedures. Customers can use non-collateralized loans through Michu with the sole requirement of engaging in trading operations. Making its basis on different business areas, Michu contains two products called Wabii and Guyyaa, which target formal line business traders (micro retailers, Coffee Houses , Fast Food Corners and etc.) and informal line business traders (Gulit Traders, Roadside Traders, Informal Coffee house and etc.), respectively.