Best Selling Loisirs créatifs Products & Brands on amazon.fr

See the full list of Market Leaders In Amazon Loisirs créatifs in amazon.fr for August 1, and read the full analysis below

Last updated : August 1, 2026

Top Brands on the Loisirs créatifs category

See which brands are leading the Loisirs créatifs category on amazon.fr. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Aug 2026 vs. Aug 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
STABILO	7.28%	2.01pp	47.8K	17.22%	42.73%	63.01%	€16.49	38.88%
Figured'Art	0.94%	0.79pp	39.3K	8.44%	19.81%	21.04%	€12.15	29.82%
Faber-Castell	2.43%	0.71pp	23.3K	17.00%	29.22%	62.96%	€8.01	10.14%
AquaDoodle	1.54%	0.70pp	47.2K	10.54%	6.32%	62.21%	€16.45	37.95%
Bitzee	2.15%	0.66pp	23.6K	0.47%	37.82%	9.32%	€6.39	36.48%
STABILO	7.28%	2.01pp	47.8K	17.22%	42.73%	63.01%	€16.49	38.88%
Figured'Art	0.94%	0.79pp	39.3K	8.44%	19.81%	21.04%	€12.15	29.82%
Faber-Castell	2.43%	0.71pp	23.3K	17.00%	29.22%	62.96%	€8.01	10.14%
AquaDoodle	1.54%	0.70pp	47.2K	10.54%	6.32%	62.21%	€16.45	37.95%
Bitzee	2.15%	0.66pp	23.6K	0.47%	37.82%	9.32%	€6.39	36.48%
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Channels Breakdown & Performance

Understand where the top brands in the Loisirs créatifs category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

STABILO

Figured'Art

Faber-Castell

AquaDoodle

Bitzee

Top selling sub-categories in the Loisirs créatifs category

Explore the breakdown of sub-categories within the Loisirs créatifs category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Aug 2026 vs. Aug 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	98	9.97%	9.17%	11.79%	86	1.23%
Feutres et stylos de couleurs	62	10.52%	5.55%	19.57%	59	6.76%
Crayons de couleur	69	0.40%	9.96%	5.18%	97	9.96%
	< 50	12.87%	18.44%	6.76%	52	6.36%
Aquarelle	95	15.71%	15.56%	7.94%	79	0.93%
Peinture au doigt	97	9.75%	8.56%	9.53%	82	11.78%
Tempera et gouache	95	9.96%	9.71%	14.60%	92	0.90%
Peinture lavable	Unlock full list >	9.85%	9.22%	0.28%	< 50	9.24%
Crayons pastels	99	1.44%	15.76%	0.81%	91	9.95%
Taille-crayons	Unlock full list >	3.56%	9.70%	8.79%	93	8.26%
	79	9.98%	9.31%	8.88%	95	14.60%
Bijoux et perles	82	14.69%	2.30%	8.52%	100	15.59%
Sable	88	9.90%	9.10%	0.68%	100	9.12%
Peinture au numéro	87	8.46%	6.28%	10.00%	99	6.41%
Kits de peinture	91	10.00%	8.26%	2.98%	54	8.29%
Créations en papier et carton	Unlock full list >	11.88%	4.72%	7.50%	85	18.46%
	77	6.07%	2.96%	9.34%	94	1.47%
Accessoires	Unlock full list >	4.86%	2.69%	9.88%	59	2.63%
	73	7.49%	9.20%	2.57%	< 50	12.17%
Ardoises de gribouillage et griffonage	< 50	9.24%	7.55%	9.90%	< 50	9.05%
Tableaux à dessin magnétique et métallique	Unlock full list >	3.72%	16.90%	18.76%	57	3.39%
Blouses et tabliers	Unlock full list >	0.23%	8.57%	13.05%	89	8.48%
	98	9.97%	9.17%	11.79%	86	1.23%
Feutres et stylos de couleurs	62	10.52%	5.55%	19.57%	59	6.76%
Crayons de couleur	69	0.40%	9.96%	5.18%	97	9.96%
	< 50	12.87%	18.44%	6.76%	52	6.36%
Aquarelle	95	15.71%	15.56%	7.94%	79	0.93%
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Top Products on the Loisirs créatifs Category

Discover the most-viewed products in the Loisirs créatifs category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Aug 2026 vs. Aug 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
BIC Kids Ecriture Evolution ECOlutions Crayons de Couleur Eco-responsables - Couleurs Assorties Etui Carton de 24	...> Crayons de couleur	BIC	17.1K	53.83%	0.78%	13.61%	54	8.29%
Play-Doh Pack de 18 Pots Imagination Pâte à modeler Activité manuelle et Ludique Activité manuelle Dès 3 ans	...> Pâte à modeler	Play-Doh	13.5K	=	2.27%	8.25%	69	9.98%
Tacopet Kit Bracelet Brésilien Enfant 20 Fils Jaune Bleu	...> Bijoux et perles	Tacopet	10.6K	=	8.49%	15.68%	88	1.31%
Créa Lign' \| 1ers Crayons de Cire Ergonomiques \| Dès 12 Mois \| 9 Couleurs	...> Crayons de couleur	Crea lign'	7.9K	=	12.52%	6.33%	99	17.26%
Kazzley Fabrique a Stylo Kit de Creation Stylo avec 55+ Accessoires Kit Loisir Creatif Enfant idée Cadeau Fille 4 6 8 Ans Activité Manuelle Enfants 5 7 9 10 Ans Cadeau Anniversaire Fille Garcon	...> Kits de peinture	Kazzley	7.8K	13.97%	11.00%	7.82%	60	9.24%
BIC Kids Ecriture Evolution ECOlutions Crayons de Couleur Eco-responsables - Couleurs Assorties Etui Carton de 24	...> Crayons de couleur	BIC	17.1K	53.83%	0.78%	13.61%	54	8.29%
Play-Doh Pack de 18 Pots Imagination Pâte à modeler Activité manuelle et Ludique Activité manuelle Dès 3 ans	...> Pâte à modeler	Play-Doh	13.5K	=	2.27%	8.25%	69	9.98%
Tacopet Kit Bracelet Brésilien Enfant 20 Fils Jaune Bleu	...> Bijoux et perles	Tacopet	10.6K	=	8.49%	15.68%	88	1.31%
Créa Lign' \| 1ers Crayons de Cire Ergonomiques \| Dès 12 Mois \| 9 Couleurs	...> Crayons de couleur	Crea lign'	7.9K	=	12.52%	6.33%	99	17.26%
Kazzley Fabrique a Stylo Kit de Creation Stylo avec 55+ Accessoires Kit Loisir Creatif Enfant idée Cadeau Fille 4 6 8 Ans Activité Manuelle Enfants 5 7 9 10 Ans Cadeau Anniversaire Fille Garcon	...> Kits de peinture	Kazzley	7.8K	13.97%	11.00%	7.82%	60	9.24%
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Top-level analysis of the Loisirs créatifs category on amazon.fr

During 2026-08-01T00:00:00, the Loisirs créatifs category on amazon.fr generated a total revenue of €4.6M.

The leading brands in this category are STABILO, Figured'Art, and Faber-Castell, which stand out in terms of revenue and consumer engagement.

The top-performing product was BIC Kids Ecriture Evolution ECOlutions Crayons de Couleur Eco-responsables - Couleurs Assorties Etui Carton de 24, and it's the best-selling item in the category.