Best Selling Auto & Motorrad Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Auto & Motorrad in amazon.de for September 1, and read the full analysis below

Last updated : September 1, 2025

Top Brands on the Auto & Motorrad category

See which brands are leading the Auto & Motorrad category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Sep 2001 vs. Sep 2000

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
DJI	4.65%	4.65pp	121.4K	46237.02%	10.88%	=	€545.45	=
RAVENOL	0.90%	0.65pp	17.6K	42835.13%	3.47%	=	€423.41	=
Liqui Moly	3.35%	0.59pp	67K	42767.80%	10.19%	=	€170.24	=
UNITRAILER	0.53%	0.53pp	81.2K	43796.84%	7.77%	=	€30.57	=
MANNOL	1.00%	0.45pp	52K	16918.71%	3.53%	=	€543.17	=
DJI	4.65%	4.65pp	121.4K	46237.02%	10.88%	=	€545.45	=
RAVENOL	0.90%	0.65pp	17.6K	42835.13%	3.47%	=	€423.41	=
Liqui Moly	3.35%	0.59pp	67K	42767.80%	10.19%	=	€170.24	=
UNITRAILER	0.53%	0.53pp	81.2K	43796.84%	7.77%	=	€30.57	=
MANNOL	1.00%	0.45pp	52K	16918.71%	3.53%	=	€543.17	=
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Channels Breakdown & Performance

Understand where the top brands in the Auto & Motorrad category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

DJI

RAVENOL

Liqui Moly

UNITRAILER

MANNOL

Top selling sub-categories in the Auto & Motorrad category

Explore the breakdown of sub-categories within the Auto & Motorrad category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Sep 2001 vs. Sep 2000

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	65	12.99%	5.06%	9.28%	< 50	5.03%
	100	4.94%	9.52%	8.42%	97	13.32%
Kennzeichenhalter	77	7.58%	7.63%	11.22%	< 50	1.61%
Schutz- & Zierleisten	75	13.17%	4.81%	17.00%	100	5.27%
Außenspiegelsets & Ersatzteile	67	1.08%	2.94%	1.62%	< 50	15.51%
Embleme	58	9.40%	5.68%	8.38%	56	15.84%
Hupen & Signalhörner	Unlock full list >	10.27%	10.00%	14.02%	91	7.76%
	72	3.16%	9.93%	5.43%	53	9.94%
Glühlampen	74	8.55%	7.21%	12.23%	100	2.32%
Leuchten & Leuchtenteile	100	7.33%	9.16%	14.15%	91	10.76%
Warnleuchten & Notbeleuchtung	70	10.19%	7.28%	9.43%	98	7.24%
Lichtleisten	88	1.74%	9.83%	6.08%	100	9.82%
Umbausätze für Frontscheinwerfer & Schlusslichter	Unlock full list >	8.02%	8.41%	13.21%	89	8.33%
	< 50	5.89%	14.11%	2.57%	< 50	9.92%
Luftfilter	96	4.45%	9.41%	3.42%	93	13.87%
Ölfilter	74	3.30%	7.75%	7.48%	91	4.22%
Kraftstofffilter	90	1.68%	2.58%	5.12%	93	9.93%
Service-Sets	Unlock full list >	4.49%	1.54%	8.69%	< 50	16.34%
	99	7.39%	17.80%	1.52%	94	8.37%
Ersatzwischblätter	98	5.21%	9.57%	8.71%	89	13.01%
Scheibenwischer	69	8.44%	19.32%	3.43%	99	7.31%
Wischermotoren	73	2.77%	9.31%	6.08%	< 50	2.59%
Wischwasserpumpen	66	5.73%	13.94%	2.46%	86	10.08%
Scheibenwischerdüsen	Unlock full list >	2.55%	4.39%	10.00%	85	4.33%
	97	6.11%	0.30%	16.09%	64	8.30%
Zigarettenanzünder	74	5.78%	3.18%	9.48%	100	11.61%
Lenkräder & Lenkradnaben	97	3.50%	15.16%	0.40%	92	9.12%
Sitze, Sitzbänke & Zubehör	70	7.24%	8.48%	8.63%	99	0.94%
Armlehnen, Teile & Zubehör	< 50	5.65%	8.96%	1.08%	91	9.28%
Schaltknäufe	Unlock full list >	3.61%	1.92%	13.25%	100	9.12%
	87	9.14%	6.26%	7.98%	96	17.00%
	90	9.74%	0.78%	10.00%	76	6.39%
Warnwesten	< 50	9.94%	3.28%	9.45%	74	11.76%
Starthilfegeräte	50	9.96%	7.84%	3.96%	89	7.87%
Pannenwerkzeugsets	54	0.65%	3.79%	5.89%	78	9.99%
Abschleppseile	89	9.98%	1.35%	9.87%	98	9.02%
Warndreiecke	Unlock full list >	15.30%	6.28%	11.51%	66	3.65%
	81	3.34%	5.65%	0.71%	< 50	15.79%
Kofferraumtaschen	99	4.79%	9.90%	8.64%	97	9.36%
Getränkehalter	64	1.36%	9.98%	1.54%	97	7.26%
Netze	73	1.07%	18.17%	1.78%	88	8.25%
Kofferraum-Organizer	78	4.26%	8.66%	8.43%	< 50	8.63%
Sonnenblendenzubehör	Unlock full list >	3.81%	16.76%	5.18%	77	16.67%
Lufterfrischer	97	9.23%	2.68%	19.50%	63	6.98%
Parkscheiben	65	9.42%	9.87%	7.58%	70	4.15%
	70	0.93%	19.16%	3.53%	50	7.24%
Frontscheibe	83	4.71%	13.34%	6.70%	< 50	4.27%
Seitenscheibe	Unlock full list >	8.02%	7.44%	11.67%	83	1.94%
	52	7.45%	1.37%	4.03%	62	7.76%
	94	10.00%	9.39%	12.76%	100	0.51%
Motoröle für Autos	83	2.82%	9.98%	0.12%	< 50	9.25%
Motoröle für Motorräder	58	5.16%	13.16%	1.99%	95	9.55%
Getriebeöle	< 50	4.59%	9.73%	2.17%	91	12.00%
Klimaanlagenöle	58	4.98%	9.16%	7.78%	93	2.53%
Hydrauliköle	Unlock full list >	16.54%	6.86%	13.01%	99	2.86%
	< 50	9.05%	9.99%	0.12%	84	8.95%
Kraftstoffadditive	52	4.02%	8.95%	7.43%	< 50	1.39%
Öladditive	99	9.90%	12.13%	7.25%	88	3.52%
Kühlwasseradditive	Unlock full list >	5.33%	13.48%	7.19%	89	9.49%
	65	1.56%	7.70%	4.07%	< 50	9.99%
Brake Quiet	Unlock full list >	8.36%	7.50%	14.18%	54	7.42%
	54	7.99%	6.73%	9.15%	60	0.48%
Bremsflüssigkeiten	99	19.42%	8.02%	15.55%	70	0.88%
Destilliertes Wasser	Unlock full list >	9.55%	1.75%	9.97%	< 50	5.29%
	92	14.87%	3.80%	18.73%	80	6.15%
Frostschutz für Kühlsysteme	Unlock full list >	17.73%	1.93%	18.38%	96	7.45%
	62	19.24%	7.95%	10.41%	52	1.02%
	77	1.61%	5.05%	9.97%	99	5.00%
Autowaschausrüstung	< 50	3.71%	3.48%	18.75%	62	3.40%
Lackpflege	66	9.13%	7.73%	9.19%	96	0.76%
Rostumwandler & -entferner	83	6.04%	9.25%	3.89%	< 50	14.63%
Rostschutzmittel	95	4.00%	11.98%	1.08%	97	12.00%
Reiniger	Unlock full list >	5.37%	1.15%	18.36%	72	1.08%
	92	8.44%	7.39%	6.97%	< 50	19.53%
Leder- & Polsterreiniger	90	0.40%	5.28%	2.36%	98	9.82%
Kunststoff- & Gummipflege	73	15.05%	3.68%	18.91%	< 50	6.25%
Staubsauger	Unlock full list >	2.20%	1.96%	4.69%	100	9.86%
	69	9.77%	6.44%	9.22%	99	0.73%
Lackschutzfolien	56	9.54%	14.92%	5.93%	95	5.19%
Insekten-, Flugrost- & Teerfleckreiniger	50	9.94%	0.69%	9.94%	63	8.16%
Lackreiniger	Unlock full list >	9.99%	2.68%	9.62%	70	10.87%
	76	3.58%	10.56%	4.22%	57	9.89%
Reiniger für Scheibenwaschanlagen	< 50	2.64%	16.19%	0.37%	89	8.86%
Scheibenreinigungspolituren	100	7.92%	19.16%	2.45%	97	7.90%
Wasserabweisende Beschichtungen	Unlock full list >	9.99%	8.68%	1.88%	99	8.71%
	51	9.59%	14.63%	9.98%	92	5.03%
Felgenreiniger	85	5.21%	8.82%	1.57%	81	2.16%
Felgenpflegetücher	100	9.48%	6.77%	13.19%	80	2.98%
Felgenversiegelung	Unlock full list >	9.93%	11.82%	9.95%	< 50	3.32%
	99	9.30%	7.57%	7.06%	97	4.49%
	92	8.96%	5.48%	18.95%	100	19.82%
Reifendruckkompressoren & -pumpen	90	2.47%	1.78%	0.28%	99	13.80%
Reifendruckmesser	71	8.58%	10.00%	4.63%	76	3.89%
Ventilwerkzeuge	73	6.92%	8.92%	13.23%	77	11.67%
Reifenreparatursets	61	8.07%	3.84%	16.08%	55	8.93%
Montiereisen	Unlock full list >	4.26%	9.31%	8.45%	58	9.48%
	< 50	6.84%	8.87%	13.05%	< 50	11.85%
Inspektionskameras	99	7.96%	3.64%	15.76%	98	16.61%
Inspektionsleuchten	87	1.62%	6.38%	7.27%	68	9.91%
Codeleser & Scan-Werkzeuge	62	13.09%	5.89%	9.86%	< 50	4.12%
Inspektionsspiegel	50	6.78%	1.75%	12.92%	< 50	13.76%
Zündungstester	Unlock full list >	1.85%	5.31%	4.94%	76	19.50%
	79	5.85%	14.07%	2.55%	83	1.97%
Heber, Hebebühnen & Ständer	100	0.43%	7.81%	6.89%	97	3.00%
Ladezubehör für Elektrofahrzeuge	65	9.15%	5.01%	16.96%	96	5.35%
Trichter	68	10.38%	5.23%	5.48%	< 50	5.46%
Schmierpressen	75	6.06%	9.23%	0.40%	70	8.53%
Werkstatt-Liegewagen	Unlock full list >	4.51%	8.45%	2.42%	99	2.99%
	92	9.91%	7.97%	15.47%	89	14.62%
Ladegeräte	66	7.51%	7.86%	8.83%	98	0.45%
Starthilfekabel	76	13.51%	9.75%	3.84%	< 50	4.77%
Messgeräte	Unlock full list >	16.35%	9.25%	6.35%	90	2.35%
	64	3.64%	2.68%	7.39%	59	8.18%
OBD-II Diagnosewerkzeuge	70	14.41%	6.16%	9.97%	< 50	9.93%
Zündkerzenschlüssel	64	0.50%	7.89%	2.23%	59	2.93%
Nockenwellenwerkzeuge	< 50	13.57%	8.20%	7.07%	52	2.66%
Kühl- & Wasserpumpenwerkzeuge	69	1.76%	5.12%	4.83%	74	19.36%
Kraftstoffdruckmesser	Unlock full list >	1.51%	4.51%	7.21%	66	7.56%
	65	12.99%	5.06%	9.28%	< 50	5.03%
	100	4.94%	9.52%	8.42%	97	13.32%
Kennzeichenhalter	77	7.58%	7.63%	11.22%	< 50	1.61%
Schutz- & Zierleisten	75	13.17%	4.81%	17.00%	100	5.27%
Außenspiegelsets & Ersatzteile	67	1.08%	2.94%	1.62%	< 50	15.51%
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Top Products on the Auto & Motorrad Category

Discover the most-viewed products in the Auto & Motorrad category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Sep 2001 vs. Sep 2000

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
AstroAI Kabelloser Elektrische Luftpumpe Tragbare Akku Fahrradpumpe mit alle ventile LED-Licht Wiederaufladbare Reifenpumpe für Fahrrad E-Bike Auto Motorrad Bälle	...> Reifendruckkompressoren & -pumpen	AstroAI	138.8K	=	9.80%	9.25%	60	5.26%
Needit elektronische Parkscheibe Park Lite I automatische Parkscheibe elektrisch mit Zulassung vom Kraftfahrt-Bundesamt I Digitale Parkuhr mit 2 Displays & vielen Funktionen langlebig & zuverlässig	...> Parkscheiben	Needit	85.2K	29.20%	1.16%	9.30%	< 50	9.89%
Needit elektronische Parkscheibe Park Lite I automatische Parkscheibe elektrisch mit Zulassung vom Kraftfahrt-Bundesamt I Digitale Parkuhr mit 2 Displays & vielen Funktionen langlebig & zuverlässig	...> Parkscheiben	Needit	85.2K	84.11%	1.16%	9.30%	< 50	9.89%
DJI Osmo 360 Adventure Combo 360 Kamera mit 1-Zoll-Sensor für 360° Aufnahmen verlängerte Akkulaufzeit mit 3 Akkus Natives 8K 360° Video 4K/120fps & 170° Boost Video Action-Kamera für Sport Vlog	...> Inspektionskameras	DJI	61.6K	=	1.90%	15.40%	100	9.68%
Elektrische Luftpumpe 150 PSI Tragbare Akku Kompressor 12V 6000mAh Wiederaufladbarer Luftpumpe Fahrrad mit LED-Licht Elektrische Fahrradpumpe für Auto E-Bike Motorrad	...> Reifendruckkompressoren & -pumpen	Ipflin	56.9K	=	9.71%	6.85%	81	4.02%
AstroAI Kabelloser Elektrische Luftpumpe Tragbare Akku Fahrradpumpe mit alle ventile LED-Licht Wiederaufladbare Reifenpumpe für Fahrrad E-Bike Auto Motorrad Bälle	...> Reifendruckkompressoren & -pumpen	AstroAI	138.8K	=	9.80%	9.25%	60	5.26%
Needit elektronische Parkscheibe Park Lite I automatische Parkscheibe elektrisch mit Zulassung vom Kraftfahrt-Bundesamt I Digitale Parkuhr mit 2 Displays & vielen Funktionen langlebig & zuverlässig	...> Parkscheiben	Needit	85.2K	29.20%	1.16%	9.30%	< 50	9.89%
Needit elektronische Parkscheibe Park Lite I automatische Parkscheibe elektrisch mit Zulassung vom Kraftfahrt-Bundesamt I Digitale Parkuhr mit 2 Displays & vielen Funktionen langlebig & zuverlässig	...> Parkscheiben	Needit	85.2K	84.11%	1.16%	9.30%	< 50	9.89%
DJI Osmo 360 Adventure Combo 360 Kamera mit 1-Zoll-Sensor für 360° Aufnahmen verlängerte Akkulaufzeit mit 3 Akkus Natives 8K 360° Video 4K/120fps & 170° Boost Video Action-Kamera für Sport Vlog	...> Inspektionskameras	DJI	61.6K	=	1.90%	15.40%	100	9.68%
Elektrische Luftpumpe 150 PSI Tragbare Akku Kompressor 12V 6000mAh Wiederaufladbarer Luftpumpe Fahrrad mit LED-Licht Elektrische Fahrradpumpe für Auto E-Bike Motorrad	...> Reifendruckkompressoren & -pumpen	Ipflin	56.9K	=	9.71%	6.85%	81	4.02%
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Top-level analysis of the Auto & Motorrad category on amazon.de

During September 1, the Auto & Motorrad category on amazon.de generated a total revenue of €154.7M.

The leading brands in this category are DJI, RAVENOL, and Liqui Moly, which stand out in terms of revenue and consumer engagement.

The top-performing product was AstroAI Kabelloser Elektrische Luftpumpe Tragbare Akku Fahrradpumpe mit alle ventile LED-Licht Wiederaufladbare Reifenpumpe für Fahrrad E-Bike Auto Motorrad Bälle, and it's the best-selling item in the category.