Best Selling Kopfhörer & Zubehör Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Kopfhörer & Zubehör in amazon.de for October 1, and read the full analysis below

Last updated : October 1, 2026

Top Brands on the Kopfhörer & Zubehör category

See which brands are leading the Kopfhörer & Zubehör category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Oct 2026 vs. Oct 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
JBL	6.32%	2.06pp	1.4M	33.33%	6.26%	19.56%	€73.48	0.70%
Sennheiser	4.00%	1.93pp	1.1M	32.26%	6.00%	5.15%	€65.94	0.06%
Jabra	3.14%	0.66pp	194.8K	21.10%	0.71%	17.12%	€34.51	0.08%
Technics	0.59%	0.48pp	1.1M	12.98%	0.37%	17.48%	€73.35	0.34%
SOULWIT	0.67%	0.40pp	560.2K	23.13%	0.37%	6.62%	€68.76	0.32%
JBL	6.32%	2.06pp	1.4M	33.33%	6.26%	19.56%	€73.48	0.70%
Sennheiser	4.00%	1.93pp	1.1M	32.26%	6.00%	5.15%	€65.94	0.06%
Jabra	3.14%	0.66pp	194.8K	21.10%	0.71%	17.12%	€34.51	0.08%
Technics	0.59%	0.48pp	1.1M	12.98%	0.37%	17.48%	€73.35	0.34%
SOULWIT	0.67%	0.40pp	560.2K	23.13%	0.37%	6.62%	€68.76	0.32%
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Channels Breakdown & Performance

Understand where the top brands in the Kopfhörer & Zubehör category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

JBL

Sennheiser

Jabra

Technics

SOULWIT

Top selling sub-categories in the Kopfhörer & Zubehör category

Explore the breakdown of sub-categories within the Kopfhörer & Zubehör category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Oct 2026 vs. Oct 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	78	19.22%	3.21%	13.80%	80	15.87%
	84	5.11%	9.90%	7.56%	< 50	18.52%
Schlaf-Ohrhörer	Unlock full list >	10.87%	4.14%	9.43%	< 50	9.85%
Bluetooth-Kopfhörer	98	6.31%	3.28%	9.44%	84	1.86%
Noise-Cancelling-Kopfhörer	68	1.30%	4.76%	6.08%	100	2.25%
Open-Ear-Kopfhörer	63	3.19%	17.75%	4.32%	95	4.11%
HiFi-Kopfhörer	Unlock full list >	2.91%	7.34%	5.43%	85	12.99%
Ohrpolster	51	4.09%	9.13%	8.38%	56	9.52%
Adapter	< 50	9.56%	6.84%	18.26%	73	3.89%
Taschen & Cases	100	6.69%	11.96%	9.21%	96	8.84%
Ständer	Unlock full list >	11.89%	4.70%	7.50%	60	4.78%
	78	19.22%	3.21%	13.80%	80	15.87%
	84	5.11%	9.90%	7.56%	< 50	18.52%
Schlaf-Ohrhörer	Unlock full list >	10.87%	4.14%	9.43%	< 50	9.85%
Bluetooth-Kopfhörer	98	6.31%	3.28%	9.44%	84	1.86%
Noise-Cancelling-Kopfhörer	68	1.30%	4.76%	6.08%	100	2.25%
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Top Products on the Kopfhörer & Zubehör Category

Discover the most-viewed products in the Kopfhörer & Zubehör category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Oct 2026 vs. Oct 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Apple AirPods Pro 3 Kabellose In‑Ear Kopfhörer Aktive Geräuschunterdrückung Herzfrequenzmessung Hörgerätefunktion Bluetooth Kopfhörer 3D Audio Hi‑Fi Sound Laden über USB‑C	...> In-Ear-Ohrhörer	Apple	563.2K	41.15%	0.28%	6.82%	80	9.93%
Apple EarPods (USB-C)	...> In-Ear-Ohrhörer	Apple	254K	131.71%	6.84%	14.56%	78	16.84%
Apple AirPods 4 Kabellose Kopfhörer Bluetooth Kopfhörer mit aktiver Geräuschunterdrückung Adaptives Audio Personalisiertes 3D Audio Transparenzmodus USB-C Ladecase Kabelloses Laden	...> Noise-Cancelling-Kopfhörer	Apple	152.7K	41.92%	1.22%	2.32%	95	10.00%
HyperX Cloud III S Wireless Gaming Headset mit bis zu 120 Std. Akkulaufzeit	...> Bluetooth-Kopfhörer	HyperX	148.6K	=	3.95%	16.79%	82	9.99%
Apple AirPods 4 Kabellose Kopfhörer Bluetooth Kopfhörer Personalisiertes 3D Audio Schutz vor Schweiß und Wasser USB-C Ladecase H2 Chip bis zu 24 Std. Wiedergabe	...> Bluetooth-Kopfhörer	Apple	140.5K	36.88%	8.12%	3.85%	91	7.09%
Apple AirPods Pro 3 Kabellose In‑Ear Kopfhörer Aktive Geräuschunterdrückung Herzfrequenzmessung Hörgerätefunktion Bluetooth Kopfhörer 3D Audio Hi‑Fi Sound Laden über USB‑C	...> In-Ear-Ohrhörer	Apple	563.2K	41.15%	0.28%	6.82%	80	9.93%
Apple EarPods (USB-C)	...> In-Ear-Ohrhörer	Apple	254K	131.71%	6.84%	14.56%	78	16.84%
Apple AirPods 4 Kabellose Kopfhörer Bluetooth Kopfhörer mit aktiver Geräuschunterdrückung Adaptives Audio Personalisiertes 3D Audio Transparenzmodus USB-C Ladecase Kabelloses Laden	...> Noise-Cancelling-Kopfhörer	Apple	152.7K	41.92%	1.22%	2.32%	95	10.00%
HyperX Cloud III S Wireless Gaming Headset mit bis zu 120 Std. Akkulaufzeit	...> Bluetooth-Kopfhörer	HyperX	148.6K	=	3.95%	16.79%	82	9.99%
Apple AirPods 4 Kabellose Kopfhörer Bluetooth Kopfhörer Personalisiertes 3D Audio Schutz vor Schweiß und Wasser USB-C Ladecase H2 Chip bis zu 24 Std. Wiedergabe	...> Bluetooth-Kopfhörer	Apple	140.5K	36.88%	8.12%	3.85%	91	7.09%
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Top-level analysis of the Kopfhörer & Zubehör category on amazon.de

During 2026-10-01T00:00:00, the Kopfhörer & Zubehör category on amazon.de generated a total revenue of €100.4M.

The leading brands in this category are JBL, Sennheiser, and Jabra, which stand out in terms of revenue and consumer engagement.

The top-performing product was Apple AirPods Pro 3 Kabellose In‑Ear Kopfhörer Aktive Geräuschunterdrückung Herzfrequenzmessung Hörgerätefunktion Bluetooth Kopfhörer 3D Audio Hi‑Fi Sound Laden über USB‑C, and it's the best-selling item in the category.