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Best Selling Haustier Brands on amazon.de

Last updated : July 1, 2025

Top Brands on the Haustier category

See which brands are leading the Haustier category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Jul 2025 vs. Jul 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Sheba	1.11%	0.78pp	238.5K	40.55%	24.62%	153.63%	€22.62	1.13%
Felix	1.10%	0.74pp	237.7K	23.09%	3.12%	126.14%	€17.91	0.46%
oneisall	1.13%	0.62pp	53.4K	37.49%	10.70%	41.76%	€17.76	0.47%
whiskas	1.03%	0.57pp	1.1K	36.07%	12.64%	153.37%	€20.26	1.09%
TrendPet	0.65%	0.56pp	17.2K	33.11%	19.85%	76.28%	€14.53	0.98%
Sheba	1.11%	0.78pp	238.5K	40.55%	24.62%	153.63%	€22.62	1.13%
Felix	1.10%	0.74pp	237.7K	23.09%	3.12%	126.14%	€17.91	0.46%
oneisall	1.13%	0.62pp	53.4K	37.49%	10.70%	41.76%	€17.76	0.47%
whiskas	1.03%	0.57pp	1.1K	36.07%	12.64%	153.37%	€20.26	1.09%
TrendPet	0.65%	0.56pp	17.2K	33.11%	19.85%	76.28%	€14.53	0.98%
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Channels Breakdown & Performance

Understand where the top brands in the Haustier category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Sheba

Felix

oneisall

whiskas

TrendPet

Top selling sub-categories in the Haustier category

Explore the breakdown of sub-categories within the Haustier category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Jul 2025 vs. Jul 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	96	6.33%	11.36%	1.11%	80	8.43%
	93	8.53%	6.39%	10.00%	93	6.63%
Haarschneidemaschinen & Klingen	66	5.74%	8.94%	8.10%	< 50	8.91%
Bürsten	88	13.49%	8.33%	17.34%	97	8.01%
Shampoos & Conditioner	87	1.24%	5.76%	4.96%	65	5.92%
Haarroller & -handschuhe	< 50	2.90%	0.97%	7.69%	57	2.55%
Entfilzungsmesser & Unterwollbürsten	Unlock full list >	4.65%	1.17%	8.67%	< 50	0.54%
	98	5.24%	7.75%	0.85%	86	7.68%
Zahnpflege	79	10.00%	9.43%	8.72%	55	15.15%
Nahrungsergänzungen & Vitamine	70	16.84%	11.52%	13.99%	< 50	9.04%
Verdauungshilfen	96	9.90%	5.10%	9.88%	100	4.42%
Entspannungs- & Anti-Stress-Mittel	< 50	6.68%	8.72%	1.29%	< 50	10.37%
Ohrenpflege	Unlock full list >	9.89%	9.87%	7.71%	87	18.16%
	< 50	6.62%	8.68%	1.19%	< 50	10.24%
Geschirre	100	1.34%	5.88%	4.89%	67	5.99%
Halsbänder	< 50	17.07%	0.43%	9.17%	86	0.50%
Leinen	93	1.61%	5.00%	5.70%	75	2.60%
Maulkörbe	74	9.48%	10.00%	6.41%	93	18.82%
Tracker	Unlock full list >	16.94%	13.27%	2.56%	99	13.36%
	< 50	5.32%	2.01%	9.00%	80	0.36%
Matten	92	6.02%	8.29%	0.29%	74	9.07%
Betten	84	2.62%	5.80%	4.40%	61	3.84%
Decken	100	11.49%	2.67%	8.38%	86	2.74%
Treppen & Stufen	< 50	1.46%	2.48%	2.32%	59	0.60%
Sessel & Sofas	Unlock full list >	0.38%	4.79%	5.56%	99	5.34%
	96	2.65%	7.35%	3.94%	53	6.77%
Hundepools	< 50	1.72%	5.16%	5.44%	66	5.54%
Kauspielzeug	99	2.71%	5.87%	4.28%	63	3.96%
Bälle	< 50	5.09%	10.02%	2.08%	< 50	7.95%
Interaktives Spielzeug	92	18.56%	9.99%	9.51%	95	9.34%
Quietschspielzeug	Unlock full list >	10.44%	15.71%	2.28%	< 50	9.53%
	73	3.60%	6.55%	3.10%	92	5.16%
	54	9.76%	9.96%	7.22%	< 50	19.36%
Nassfutter	100	10.60%	15.89%	15.65%	95	8.57%
Trockenfutter	< 50	12.26%	7.16%	18.61%	93	7.53%
Futter-Topping	Unlock full list >	13.76%	16.44%	0.31%	97	16.53%
	92	0.49%	4.10%	7.10%	72	1.34%
Streu	69	1.84%	2.22%	7.04%	100	3.56%
Katzentoilettenauskleidung	99	6.49%	11.89%	9.68%	< 50	11.80%
Katzentoiletten	64	7.45%	12.57%	0.20%	57	8.80%
Streuschaufeln	< 50	5.93%	8.22%	0.15%	< 50	8.89%
Flecken- & Geruchsentferner	Unlock full list >	5.42%	2.14%	9.05%	96	0.50%
	100	0.58%	9.65%	4.03%	74	14.44%
Trinkbrunnen	75	5.99%	8.27%	0.25%	< 50	9.02%
Näpfe	67	10.26%	15.53%	2.13%	88	9.50%
Automatisierte Futterspender	62	2.59%	5.77%	4.44%	< 50	3.80%
Futteraufbewahrung	98	9.71%	9.97%	7.07%	85	19.73%
Futtermatten	Unlock full list >	5.85%	8.24%	11.06%	50	13.86%
	99	6.86%	8.83%	1.56%	63	10.74%
Spielzeug mit Katzenminze	81	8.92%	9.88%	5.15%	96	16.37%
Interaktives Spielzeug	99	7.24%	9.11%	13.94%	90	10.97%
Bälle	88	1.76%	6.34%	4.59%	99	6.24%
Tunnel	55	2.72%	10.51%	8.04%	78	0.70%
Federspielzeug	Unlock full list >	8.02%	9.49%	3.46%	71	13.52%
	83	8.10%	5.74%	9.96%	< 50	5.46%
Entspannungs- & Anti-Stress-Mittel	< 50	9.99%	9.64%	9.68%	74	16.35%
Nahrungsergänzungen & Vitamine	85	8.05%	5.67%	9.95%	62	5.34%
Zahnpflege	87	1.72%	2.27%	9.77%	99	0.83%
Verdauungshilfen	< 50	4.09%	0.23%	12.53%	< 50	2.81%
Haarballenmittel	Unlock full list >	9.57%	8.17%	8.25%	61	1.48%
	60	1.71%	5.09%	5.56%	61	2.72%
	89	2.34%	5.58%	4.77%	99	3.48%
Pumpen & Filter	100	9.68%	9.98%	6.98%	94	19.93%
Dekor	94	0.01%	4.34%	5.83%	77	5.06%
Wasseraufbereitung	56	11.81%	17.14%	3.47%	65	9.75%
Beleuchtung	57	4.26%	0.08%	12.72%	64	2.94%
Kies & Sand	Unlock full list >	9.13%	9.94%	5.59%	84	17.19%
	< 50	7.95%	9.45%	3.34%	56	13.33%
Aquarienfischfutter	Unlock full list >	10.00%	0.87%	15.68%	79	0.93%
Gesundheit	Unlock full list >	3.96%	8.79%	2.95%	84	7.44%
	< 50	6.71%	8.74%	1.33%	< 50	10.43%
Vogelfutter	99	5.71%	10.89%	8.93%	97	9.13%
	73	9.35%	4.76%	9.83%	98	4.81%
Vogelbäder	80	9.54%	10.00%	6.59%	< 50	19.20%
Sitzstangen	61	19.48%	14.08%	11.43%	84	9.59%
Nester	99	14.77%	19.83%	6.08%	98	9.99%
Sand & Streu	70	8.00%	8.71%	9.44%	90	12.26%
Käfigabdeckungen	Unlock full list >	9.52%	10.00%	6.52%	< 50	19.07%
Käfige	100	9.12%	14.34%	1.18%	93	9.26%
	100	16.60%	11.28%	14.23%	94	8.98%
Näpfe	87	11.99%	17.33%	17.09%	< 50	9.78%
Tränken	Unlock full list >	10.87%	5.87%	19.93%	99	6.92%
Gesundheit	Unlock full list >	8.87%	9.87%	5.05%	88	16.19%
	< 50	8.96%	14.16%	1.04%	51	9.22%
	96	9.58%	10.00%	6.67%	81	19.39%
Käfige & Laufställe	70	5.75%	10.74%	4.20%	98	14.94%
Gehege & Käfige für draußen	72	9.36%	9.78%	2.02%	< 50	9.79%
Streu & Substrate	99	12.17%	17.52%	3.78%	87	9.80%
Laufställe	96	8.35%	8.04%	5.79%	76	17.80%
Dekor	Unlock full list >	9.43%	14.66%	1.43%	91	9.33%
Futter	57	0.65%	3.79%	5.89%	52	9.99%
Gesundheit	61	19.29%	13.90%	11.61%	< 50	9.56%
	63	9.99%	9.37%	8.81%	99	14.86%
Näpfe	100	17.95%	16.62%	9.00%	95	9.90%
Wasserflaschen	< 50	9.28%	7.62%	9.89%	95	9.21%
Automatisierte Futterspender	Unlock full list >	9.77%	8.62%	9.50%	< 50	11.95%
Tragetaschen & Transportboxen	Unlock full list >	1.02%	19.03%	1.68%	100	6.92%
	96	6.33%	11.36%	1.11%	80	8.43%
	93	8.53%	6.39%	10.00%	93	6.63%
Haarschneidemaschinen & Klingen	66	5.74%	8.94%	8.10%	< 50	8.91%
Bürsten	88	13.49%	8.33%	17.34%	97	8.01%
Shampoos & Conditioner	87	1.24%	5.76%	4.96%	65	5.92%
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Top Products on the Haustier Category

Discover the most-viewed products in the Haustier category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Jul 2025 vs. Jul 2024

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
3iX Zeckenschlinge das Original aus Schweden statt Zeckenkarte Pinzette Haken Zeckenmittel - Zeckenentferner für Mensch Haustiere wie Hund Katze Hasen und mehr	...> Zeckenentfernung	3iX	139.5K	58.50%	8.70%	9.96%	81	14.96%
EasyULT 2 in 1 Profi Zeckenzange Zeckenpinzette und Zeckenhaken aus Hochwertigem Edelstahl Problemlos Zecken Entfernen Zeckenentferner für Mensch Hunde Katzen(mit Aufbewahrungsbox)	...> Zeckenentfernung	EasyULT	80.2K	=	7.19%	2.88%	88	9.80%
Katzenbrunnen Trinkbrunnen für Katze2 2L Katzenbrunnen für Katzen，automatischer Haustierbrunnen mit extrem leiser Pumpe Katzenbrunnen für den Innenbereich Aktivkohlefilter für Katzen Hunde	...> Trinkbrunnen	Nenozi	72.6K	=	7.39%	0.93%	90	19.67%
NIBESSER Kühlmatte für Hunde Selbst Kühlende Hundematte Sommer Kühlkissen hundematte für Zuhause Unterwegs oder im Auto	...> Matten	NIBESSER	66.2K	=	11.52%	8.45%	100	9.33%
CACSPS Faltbarer Hundepool 160 x 30 5 cm Kinderpool mit hartem Kunststoff rutschfeste Hundebadewanne für den Außenbereich Hinterhof zusammenklappbarer Hundepool für Kinder Hunde Haustiere	...> Hundepools	CACSPS	62.3K	=	13.93%	0.42%	75	0.03%
3iX Zeckenschlinge das Original aus Schweden statt Zeckenkarte Pinzette Haken Zeckenmittel - Zeckenentferner für Mensch Haustiere wie Hund Katze Hasen und mehr	...> Zeckenentfernung	3iX	139.5K	58.50%	8.70%	9.96%	81	14.96%
EasyULT 2 in 1 Profi Zeckenzange Zeckenpinzette und Zeckenhaken aus Hochwertigem Edelstahl Problemlos Zecken Entfernen Zeckenentferner für Mensch Hunde Katzen(mit Aufbewahrungsbox)	...> Zeckenentfernung	EasyULT	80.2K	=	7.19%	2.88%	88	9.80%
Katzenbrunnen Trinkbrunnen für Katze2 2L Katzenbrunnen für Katzen，automatischer Haustierbrunnen mit extrem leiser Pumpe Katzenbrunnen für den Innenbereich Aktivkohlefilter für Katzen Hunde	...> Trinkbrunnen	Nenozi	72.6K	=	7.39%	0.93%	90	19.67%
NIBESSER Kühlmatte für Hunde Selbst Kühlende Hundematte Sommer Kühlkissen hundematte für Zuhause Unterwegs oder im Auto	...> Matten	NIBESSER	66.2K	=	11.52%	8.45%	100	9.33%
CACSPS Faltbarer Hundepool 160 x 30 5 cm Kinderpool mit hartem Kunststoff rutschfeste Hundebadewanne für den Außenbereich Hinterhof zusammenklappbarer Hundepool für Kinder Hunde Haustiere	...> Hundepools	CACSPS	62.3K	=	13.93%	0.42%	75	0.03%
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Top-level analysis of the Haustier category on amazon.de

During July 2025, the Haustier category on amazon.de generated a total revenue of €119.5M.

The leading brands in this category are Sheba, Felix, and oneisall, which stand out in terms of revenue and consumer engagement.

The top-performing product was 3iX Zeckenschlinge das Original aus Schweden statt Zeckenkarte Pinzette Haken Zeckenmittel - Zeckenentferner für Mensch Haustiere wie Hund Katze Hasen und mehr, and it's the best-selling item in the category.