Best Selling Baden & Körperpflege Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Baden & Körperpflege in amazon.de for April 1, and read the full analysis below

Last updated : April 1, 2026

Top Brands on the Baden & Körperpflege category

See which brands are leading the Baden & Körperpflege category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Apr 2026 vs. Apr 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
HUGO BOSS	1.60%	1.18pp	63.4K	256.99%	33.85%	57.51%	€15.95	10.42%
BIOTHERM	2.36%	1.07pp	25.1K	38.94%	7.59%	19.50%	€15.44	0.52%
Nivea Men	1.37%	0.76pp	18K	99.88%	4.69%	6.85%	€9.96	8.90%
Rexona	2.04%	0.71pp	63.1K	174.07%	28.94%	54.74%	€8.20	0.59%
Kneipp	3.91%	0.69pp	21.8K	226.08%	0.43%	56.71%	€14.49	7.31%
HUGO BOSS	1.60%	1.18pp	63.4K	256.99%	33.85%	57.51%	€15.95	10.42%
BIOTHERM	2.36%	1.07pp	25.1K	38.94%	7.59%	19.50%	€15.44	0.52%
Nivea Men	1.37%	0.76pp	18K	99.88%	4.69%	6.85%	€9.96	8.90%
Rexona	2.04%	0.71pp	63.1K	174.07%	28.94%	54.74%	€8.20	0.59%
Kneipp	3.91%	0.69pp	21.8K	226.08%	0.43%	56.71%	€14.49	7.31%
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Channels Breakdown & Performance

Understand where the top brands in the Baden & Körperpflege category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

HUGO BOSS

BIOTHERM

Nivea Men

Rexona

Kneipp

Top selling sub-categories in the Baden & Körperpflege category

Explore the breakdown of sub-categories within the Baden & Körperpflege category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Apr 2026 vs. Apr 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	89	5.50%	1.45%	8.87%	70	9.09%
Duschgel	65	2.34%	9.42%	5.62%	98	3.03%
Handseifen	98	19.74%	10.08%	4.61%	73	10.16%
Seifen	< 50	8.83%	5.90%	7.85%	70	5.94%
Duschöle	Unlock full list >	9.55%	10.00%	6.60%	53	19.24%
	61	5.26%	9.15%	0.50%	< 50	9.11%
Deo	< 50	13.74%	9.72%	17.58%	70	4.56%
Antitranspirant-Deo	100	3.58%	9.70%	1.60%	83	8.27%
Antitranspirants	Unlock full list >	2.70%	18.51%	3.68%	100	18.42%
	77	7.17%	17.27%	8.59%	< 50	8.54%
Badesalz	69	2.09%	2.10%	4.79%	< 50	9.88%
Schaumbäder	97	5.74%	0.21%	1.32%	100	11.67%
Badebomben	81	2.28%	7.12%	7.60%	58	9.83%
Badeöle	73	4.14%	2.01%	8.14%	68	8.94%
Duschbomben	Unlock full list >	9.63%	2.94%	6.68%	91	6.57%
	60	2.31%	4.41%	5.54%	65	19.81%
Duschhauben	< 50	8.09%	0.66%	9.52%	64	9.66%
Badebürsten	53	5.57%	2.18%	1.09%	76	8.81%
Peelinghandschuhe	97	0.55%	6.61%	3.39%	98	17.67%
Schwämme	84	3.01%	6.20%	6.48%	97	18.75%
Luffaschwämme	Unlock full list >	2.17%	4.02%	7.55%	56	7.88%
Pflegesets	Unlock full list >	15.82%	2.95%	12.02%	98	9.40%
	89	5.50%	1.45%	8.87%	70	9.09%
Duschgel	65	2.34%	9.42%	5.62%	98	3.03%
Handseifen	98	19.74%	10.08%	4.61%	73	10.16%
Seifen	< 50	8.83%	5.90%	7.85%	70	5.94%
Duschöle	Unlock full list >	9.55%	10.00%	6.60%	53	19.24%
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Top Products on the Baden & Körperpflege Category

Discover the most-viewed products in the Baden & Körperpflege category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Apr 2026 vs. Apr 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Eletorot Wellness Geschenke für Frauen Geschenkset Frauen Geburtstag Geschenkideen für frau schwester kollegin freundschaftsgeschenke freundin Geburtstagsgeschenk Muttertagsgeschenk	...> Pflegesets	Eletorot	64K	=	9.94%	4.35%	64	14.42%
Silikon RüCkenschrubber FüR Die Dusche Silikon KöRperschrubber Mit Langem Griff RüCkenschrubber Abgestorbene Haut entfernen Und Massage KöNnen Mehr Schaum Erzeugen (Black)	...> Badebürsten	Row&Keep	44.2K	193.11%	9.98%	8.16%	< 50	9.96%
Kneipp naturkind Farbsprudelbad Zaubermuschel - Badezusatz mit wertvollem Traubenkern- & Avocadoöl - Schwimmende Muschel Duft nach Wassermelone für magischen Spaß in der Badewanne - 1St. 85g	...> Schaumbäder	Kneipp	42.6K	=	9.85%	6.62%	< 50	10.26%
NIVEA MEN Black & White Invisible Deo Spray Deodorant mit Anti-Flecken-Formel zuverlässiger 72h Anti-Transpirant-Schutz und Active Protection (150 ml)	...> Antitranspirant-Deo	Nivea Men	39.9K	=	8.57%	6.11%	96	8.45%
Old Spice Captain 3-in-1 Duschgel für Haar Gesicht und Körper 1000 ml langanhaltende Frische Duft in Parfumqualität Tiefenreinigung	...> Duschgel	Old Spice	34.9K	23.40%	9.99%	8.42%	70	9.35%
Eletorot Wellness Geschenke für Frauen Geschenkset Frauen Geburtstag Geschenkideen für frau schwester kollegin freundschaftsgeschenke freundin Geburtstagsgeschenk Muttertagsgeschenk	...> Pflegesets	Eletorot	64K	=	9.94%	4.35%	64	14.42%
Silikon RüCkenschrubber FüR Die Dusche Silikon KöRperschrubber Mit Langem Griff RüCkenschrubber Abgestorbene Haut entfernen Und Massage KöNnen Mehr Schaum Erzeugen (Black)	...> Badebürsten	Row&Keep	44.2K	193.11%	9.98%	8.16%	< 50	9.96%
Kneipp naturkind Farbsprudelbad Zaubermuschel - Badezusatz mit wertvollem Traubenkern- & Avocadoöl - Schwimmende Muschel Duft nach Wassermelone für magischen Spaß in der Badewanne - 1St. 85g	...> Schaumbäder	Kneipp	42.6K	=	9.85%	6.62%	< 50	10.26%
NIVEA MEN Black & White Invisible Deo Spray Deodorant mit Anti-Flecken-Formel zuverlässiger 72h Anti-Transpirant-Schutz und Active Protection (150 ml)	...> Antitranspirant-Deo	Nivea Men	39.9K	=	8.57%	6.11%	96	8.45%
Old Spice Captain 3-in-1 Duschgel für Haar Gesicht und Körper 1000 ml langanhaltende Frische Duft in Parfumqualität Tiefenreinigung	...> Duschgel	Old Spice	34.9K	23.40%	9.99%	8.42%	70	9.35%
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Top-level analysis of the Baden & Körperpflege category on amazon.de

During 2026-04-01T00:00:00, the Baden & Körperpflege category on amazon.de generated a total revenue of €21.4M.

The leading brands in this category are HUGO BOSS, BIOTHERM, and Nivea Men, which stand out in terms of revenue and consumer engagement.

The top-performing product was Eletorot Wellness Geschenke für Frauen Geschenkset Frauen Geburtstag Geschenkideen für frau schwester kollegin freundschaftsgeschenke freundin Geburtstagsgeschenk Muttertagsgeschenk, and it's the best-selling item in the category.