Best Selling Fitness Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Fitness in amazon.de for April 1, and read the full analysis below

Last updated : April 1, 2026

Top Brands on the Fitness category

See which brands are leading the Fitness category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Apr 2026 vs. Apr 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
MERACH	3.07%	1.89pp	627.7K	172.50%	1.44%	14.91%	€234.49	8.21%
NEOLYMP	1.75%	1.25pp	557.3K	102.57%	1.10%	9.67%	€126.76	6.45%
SONGMICS	1.55%	1.14pp	482K	132.91%	0.07%	12.66%	€150.12	6.30%
LONTEK	1.07%	1.07pp	620.2K	42.65%	1.31%	8.21%	€206.89	5.65%
Xiaomi	0.97%	0.97pp	536.8K	8.79%	1.04%	5.10%	€168.72	0.66%
MERACH	3.07%	1.89pp	627.7K	172.50%	1.44%	14.91%	€234.49	8.21%
NEOLYMP	1.75%	1.25pp	557.3K	102.57%	1.10%	9.67%	€126.76	6.45%
SONGMICS	1.55%	1.14pp	482K	132.91%	0.07%	12.66%	€150.12	6.30%
LONTEK	1.07%	1.07pp	620.2K	42.65%	1.31%	8.21%	€206.89	5.65%
Xiaomi	0.97%	0.97pp	536.8K	8.79%	1.04%	5.10%	€168.72	0.66%
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Channels Breakdown & Performance

Understand where the top brands in the Fitness category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

MERACH

NEOLYMP

SONGMICS

LONTEK

Xiaomi

Top selling sub-categories in the Fitness category

Explore the breakdown of sub-categories within the Fitness category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Apr 2026 vs. Apr 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	< 50	8.82%	6.84%	9.99%	88	7.50%
	65	0.99%	10.00%	4.11%	< 50	6.74%
Hanteln	100	3.83%	0.16%	8.23%	72	1.53%
Gewichte für Handgelenke & Knöchel	< 50	4.68%	8.86%	8.20%	62	8.84%
Kettlebells	89	8.90%	4.06%	17.85%	< 50	5.93%
Gürtel für Gewichtheber	92	14.63%	9.40%	16.19%	100	8.40%
Hantelscheiben	Unlock full list >	6.66%	2.04%	15.41%	96	4.61%
Widerstandsbänder	100	10.79%	19.51%	2.06%	81	19.60%
	58	0.77%	16.63%	0.17%	< 50	16.72%
Handgriff-Trainer	51	4.32%	7.09%	2.13%	96	6.22%
Expander	80	2.52%	5.72%	4.53%	< 50	3.72%
Trainer für Handgelenke & Unterarme	56	0.66%	16.76%	12.50%	52	9.01%
Trainer für Oberschenkel & Hüften	Unlock full list >	1.17%	9.89%	5.71%	86	5.31%
Klimmzugstangen	70	1.66%	2.32%	9.69%	< 50	0.78%
Liegestützgriffe	Unlock full list >	6.19%	1.62%	14.89%	99	4.31%
	95	6.73%	8.75%	1.36%	100	10.47%
Springseile	72	0.20%	4.58%	5.69%	91	5.21%
Straps	99	19.68%	14.91%	10.62%	83	9.72%
Handschuhe	100	5.30%	1.98%	8.99%	70	0.32%
Schweißbänder	59	3.17%	7.67%	3.83%	54	4.34%
	90	4.10%	0.49%	0.66%	70	8.62%
Handgelenkbandagen	< 50	2.87%	4.16%	10.00%	76	4.10%
Kniebandagen	91	6.11%	12.66%	8.94%	99	0.01%
Ellbogenbandagen	Unlock full list >	8.48%	7.15%	14.57%	94	3.98%
	< 50	1.35%	2.58%	9.32%	80	0.49%
Matten	96	6.16%	8.38%	0.50%	81	9.33%
Blöcke	89	0.83%	4.38%	6.68%	99	1.71%
Schaumstoffrollen	90	2.81%	5.95%	4.15%	69	4.09%
Augenkissen	83	3.48%	0.27%	8.03%	99	1.93%
Gurte	Unlock full list >	1.51%	2.60%	6.83%	60	3.85%
	94	9.61%	14.85%	1.59%	100	9.37%
	58	1.18%	4.66%	6.24%	82	2.11%
Gymnastikbälle	74	7.92%	8.66%	12.96%	99	2.95%
Gymnastikballzubehör	96	3.90%	3.40%	9.96%	64	3.34%
Balance Stühle	Unlock full list >	8.85%	6.04%	15.79%	77	5.96%
Balanceboards	94	9.90%	9.85%	7.76%	77	18.00%
Gleichgewichtskissen	Unlock full list >	0.96%	2.90%	8.87%	< 50	0.13%
	60	16.06%	18.51%	7.25%	61	10.00%
Laufbänder	< 50	0.30%	4.70%	4.49%	90	5.28%
Fitnessbikes	84	12.37%	17.72%	3.95%	61	9.82%
Vibrationsgeräte	81	10.00%	9.56%	8.50%	< 50	15.88%
Fußtritt-Übungsgeräte	86	10.81%	19.42%	5.72%	66	5.06%
Rudergeräte	Unlock full list >	7.29%	9.09%	2.25%	< 50	11.70%
	< 50	8.82%	6.84%	9.99%	88	7.50%
	65	0.99%	10.00%	4.11%	< 50	6.74%
Hanteln	100	3.83%	0.16%	8.23%	72	1.53%
Gewichte für Handgelenke & Knöchel	< 50	4.68%	8.86%	8.20%	62	8.84%
Kettlebells	89	8.90%	4.06%	17.85%	< 50	5.93%
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Top Products on the Fitness Category

Discover the most-viewed products in the Fitness category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Apr 2026 vs. Apr 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Gritin Fitnessbänder [5er Set] Widerstandsbänder mit 5 Stufen 100% Latex Fitnessband Resistance mit Deutscher Übungsanleitung & Tragebeutel Gymnastikband für Muskelaufbau Yoga Pilates	...> Widerstandsbänder	Gritin	239.4K	139.81%	8.76%	7.52%	84	7.69%
Xiaomi Smart Band 10 Fitness-Tracker Smartwatch 1 72" AMOLED Display 21 Tage Akku 5ATM wasserdicht Herzfrequenz- & Schlaftracking 150+ Sportmodi Schnellverschluss	...> Balanceboards	Xiaomi	166.6K	=	9.99%	8.97%	85	7.09%
Superun Walking Pad mit Steigung max 159 KG/136 KG 2.5HP Laufband für Zuhause mit LED Leise Laufband Schreibtisch mit App und Multiplayer-Rennstrecke	...> Heimtrainingssysteme	Superun	130.3K	=	7.32%	7.80%	< 50	0.41%
CITYSPORTS Elektrisches Laufband Klappbares Laufband für Zuhause bis 12 km/h mit LED-Anzeige APP und 360° Tablet Holder kompakte Walking Pad für Zuhause und Büro	...> Laufbänder	CITYSPORTS	114.5K	64.99%	5.43%	7.49%	92	4.10%
Superun Walking Pad mit Steigung max 159 KG/136 KG 2.5HP Laufband für Zuhause mit LED Leise Laufband Schreibtisch mit App und Multiplayer-Rennstrecke	...> Laufbänder	Superun	99.2K	=	4.21%	10.88%	98	3.71%
Gritin Fitnessbänder [5er Set] Widerstandsbänder mit 5 Stufen 100% Latex Fitnessband Resistance mit Deutscher Übungsanleitung & Tragebeutel Gymnastikband für Muskelaufbau Yoga Pilates	...> Widerstandsbänder	Gritin	239.4K	139.81%	8.76%	7.52%	84	7.69%
Xiaomi Smart Band 10 Fitness-Tracker Smartwatch 1 72" AMOLED Display 21 Tage Akku 5ATM wasserdicht Herzfrequenz- & Schlaftracking 150+ Sportmodi Schnellverschluss	...> Balanceboards	Xiaomi	166.6K	=	9.99%	8.97%	85	7.09%
Superun Walking Pad mit Steigung max 159 KG/136 KG 2.5HP Laufband für Zuhause mit LED Leise Laufband Schreibtisch mit App und Multiplayer-Rennstrecke	...> Heimtrainingssysteme	Superun	130.3K	=	7.32%	7.80%	< 50	0.41%
CITYSPORTS Elektrisches Laufband Klappbares Laufband für Zuhause bis 12 km/h mit LED-Anzeige APP und 360° Tablet Holder kompakte Walking Pad für Zuhause und Büro	...> Laufbänder	CITYSPORTS	114.5K	64.99%	5.43%	7.49%	92	4.10%
Superun Walking Pad mit Steigung max 159 KG/136 KG 2.5HP Laufband für Zuhause mit LED Leise Laufband Schreibtisch mit App und Multiplayer-Rennstrecke	...> Laufbänder	Superun	99.2K	=	4.21%	10.88%	98	3.71%
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Top-level analysis of the Fitness category on amazon.de

During 2026-04-01T00:00:00, the Fitness category on amazon.de generated a total revenue of €69M.

The leading brands in this category are MERACH, NEOLYMP, and SONGMICS, which stand out in terms of revenue and consumer engagement.

The top-performing product was Gritin Fitnessbänder [5er Set] Widerstandsbänder mit 5 Stufen 100% Latex Fitnessband Resistance mit Deutscher Übungsanleitung & Tragebeutel Gymnastikband für Muskelaufbau Yoga Pilates, and it's the best-selling item in the category.