Best Selling Sportelektronik Products & Brands on amazon.de

See the full list of Market Leaders In Amazon Sportelektronik in amazon.de for October 1, and read the full analysis below

Last updated : October 1, 2026

Top Brands on the Sportelektronik category

See which brands are leading the Sportelektronik category on amazon.de. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Oct 2026 vs. Oct 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
iGPSPORT	4.32%	3.89pp	131.9K	268.31%	4.84%	192.35%	€101.19	31.41%
Fitbit	10.75%	3.55pp	13K	78.59%	4.68%	59.44%	€29.62	23.68%
Garmin	25.89%	2.66pp	76.1K	251.17%	4.50%	175.98%	€37.01	30.46%
Wahoo Fitness	2.86%	1.17pp	131.7K	251.23%	4.84%	97.14%	€86.56	5.28%
ULTRAHUMAN	1.29%	0.94pp	65.2K	6.04%	4.67%	191.16%	€83.64	10.74%
iGPSPORT	4.32%	3.89pp	131.9K	268.31%	4.84%	192.35%	€101.19	31.41%
Fitbit	10.75%	3.55pp	13K	78.59%	4.68%	59.44%	€29.62	23.68%
Garmin	25.89%	2.66pp	76.1K	251.17%	4.50%	175.98%	€37.01	30.46%
Wahoo Fitness	2.86%	1.17pp	131.7K	251.23%	4.84%	97.14%	€86.56	5.28%
ULTRAHUMAN	1.29%	0.94pp	65.2K	6.04%	4.67%	191.16%	€83.64	10.74%
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Channels Breakdown & Performance

Understand where the top brands in the Sportelektronik category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

iGPSPORT

Fitbit

Garmin

Wahoo Fitness

ULTRAHUMAN

Top selling sub-categories in the Sportelektronik category

Explore the breakdown of sub-categories within the Sportelektronik category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Oct 2026 vs. Oct 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	100	4.82%	7.45%	1.44%	97	6.99%
Uhrenarmbänder	80	9.66%	9.70%	8.87%	95	8.08%
Halterungen	96	9.19%	9.97%	19.88%	98	5.48%
Brustgurte	78	7.55%	9.29%	14.70%	54	10.24%
Solargeräte	90	9.24%	6.08%	19.87%	99	19.01%
Taschen & Gehäuse	Unlock full list >	18.76%	10.18%	9.47%	< 50	3.00%
Aktivitätstracker	< 50	4.09%	9.13%	8.38%	68	9.52%
Fahrradcomputer	87	17.36%	17.21%	17.45%	97	9.95%
Pulsuhren	< 50	14.85%	19.75%	6.15%	76	9.99%
	98	12.03%	17.37%	17.13%	57	9.78%
Running GPS-Geräte	98	13.92%	8.73%	16.91%	57	8.16%
Fahrrad GPS-Geräte	95	16.78%	0.86%	11.69%	100	2.24%
Wandern & Outdoor GPS-Geräte	Unlock full list >	6.44%	3.45%	9.49%	100	2.08%
	100	4.82%	7.45%	1.44%	97	6.99%
Uhrenarmbänder	80	9.66%	9.70%	8.87%	95	8.08%
Halterungen	96	9.19%	9.97%	19.88%	98	5.48%
Brustgurte	78	7.55%	9.29%	14.70%	54	10.24%
Solargeräte	90	9.24%	6.08%	19.87%	99	19.01%
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Top Products on the Sportelektronik Category

Discover the most-viewed products in the Sportelektronik category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Oct 2026 vs. Oct 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
Fitbit Google Air - Screenless Activity Tracker with Fitness Heart Rate and Sleep Tracking - Personalized AI-Powered Coaching - Up to 7 Days’ Battery Life - Works with iOS and Android - Obsidian	...> Aktivitätstracker	Google	130.6K	=	2.77%	12.66%	61	5.38%
Fitbit Google Air - Screenless Activity Tracker with Fitness Heart Rate and Sleep Tracking - Personalized AI-Powered Coaching - Up to 7 Days’ Battery Life - Works with iOS and Android - Lavender	...> Aktivitätstracker	Google	44.6K	=	8.69%	5.38%	93	12.66%
Fitbit Google Charge 6 Aktivitätstracker enthält eine 3 monatige Google Health Premium Mitgliedschaft 7 Tage Akkulaufzeit Google Wallet und Maps Obsidian/Aluminum in Schwarz	...> Aktivitätstracker	Fitbit	39.6K	17.66%	13.83%	0.46%	57	2.02%
Xiaomi Smart Band 10 Smart Watch Fitness-Tracker 1 72" AMOLED Display 21 Tage Akku 5ATM Wasserdichtigkeit SPO₂ & Herzfrequenzmessung Schlafüberwachung 150+ Sportmodi Ceramic Edition Pearl White	...> Aktivitätstracker	Xiaomi	38K	=	3.24%	3.54%	< 50	10.00%
iGPSPORT BSC500 Fahrradcomputer 3 3-Zoll-Touchscreen Karten- und Sprachnavigation E-Bike-Modus Virtuelles Fahren ANT+BLE IPX7	...> Fahrradcomputer	iGPSPORT	34K	=	1.92%	9.79%	66	12.21%
Fitbit Google Air - Screenless Activity Tracker with Fitness Heart Rate and Sleep Tracking - Personalized AI-Powered Coaching - Up to 7 Days’ Battery Life - Works with iOS and Android - Obsidian	...> Aktivitätstracker	Google	130.6K	=	2.77%	12.66%	61	5.38%
Fitbit Google Air - Screenless Activity Tracker with Fitness Heart Rate and Sleep Tracking - Personalized AI-Powered Coaching - Up to 7 Days’ Battery Life - Works with iOS and Android - Lavender	...> Aktivitätstracker	Google	44.6K	=	8.69%	5.38%	93	12.66%
Fitbit Google Charge 6 Aktivitätstracker enthält eine 3 monatige Google Health Premium Mitgliedschaft 7 Tage Akkulaufzeit Google Wallet und Maps Obsidian/Aluminum in Schwarz	...> Aktivitätstracker	Fitbit	39.6K	17.66%	13.83%	0.46%	57	2.02%
Xiaomi Smart Band 10 Smart Watch Fitness-Tracker 1 72" AMOLED Display 21 Tage Akku 5ATM Wasserdichtigkeit SPO₂ & Herzfrequenzmessung Schlafüberwachung 150+ Sportmodi Ceramic Edition Pearl White	...> Aktivitätstracker	Xiaomi	38K	=	3.24%	3.54%	< 50	10.00%
iGPSPORT BSC500 Fahrradcomputer 3 3-Zoll-Touchscreen Karten- und Sprachnavigation E-Bike-Modus Virtuelles Fahren ANT+BLE IPX7	...> Fahrradcomputer	iGPSPORT	34K	=	1.92%	9.79%	66	12.21%
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Top-level analysis of the Sportelektronik category on amazon.de

During 2026-10-01T00:00:00, the Sportelektronik category on amazon.de generated a total revenue of €15M.

The leading brands in this category are iGPSPORT, Fitbit, and Garmin, which stand out in terms of revenue and consumer engagement.

The top-performing product was Fitbit Google Air - Screenless Activity Tracker with Fitness Heart Rate and Sleep Tracking - Personalized AI-Powered Coaching - Up to 7 Days’ Battery Life - Works with iOS and Android - Obsidian, and it's the best-selling item in the category.