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Best Selling Manicure e pedicure Brands on amazon.it

Last updated : July 1, 2025

Top Brands on the Manicure e pedicure category

See which brands are leading the Manicure e pedicure category on amazon.it. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Jul 2025 vs. Jul 2024

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Beurer	6.40%	3.71pp	29.2K	20.80%	16.13%	51.72%	€106.83	110.06%
Denabuty	3.06%	1.94pp	28.8K	5.90%	6.47%	1.56%	€78.69	7.70%
MYLEE	2.49%	1.52pp	18.7K	5.28%	15.34%	19.42%	€26.53	7.72%
Madenia	1.69%	1.48pp	5.2K	12.02%	13.07%	42.58%	€84.47	61.92%
OPI	1.23%	1.03pp	15K	20.19%	3.08%	2.89%	€103.93	32.00%
Beurer	6.40%	3.71pp	29.2K	20.80%	16.13%	51.72%	€106.83	110.06%
Denabuty	3.06%	1.94pp	28.8K	5.90%	6.47%	1.56%	€78.69	7.70%
MYLEE	2.49%	1.52pp	18.7K	5.28%	15.34%	19.42%	€26.53	7.72%
Madenia	1.69%	1.48pp	5.2K	12.02%	13.07%	42.58%	€84.47	61.92%
OPI	1.23%	1.03pp	15K	20.19%	3.08%	2.89%	€103.93	32.00%
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Channels Breakdown & Performance

Understand where the top brands in the Manicure e pedicure category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Beurer

Denabuty

MYLEE

Madenia

OPI

Top selling sub-categories in the Manicure e pedicure category

Explore the breakdown of sub-categories within the Manicure e pedicure category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Jul 2025 vs. Jul 2024

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	88	8.14%	13.50%	9.53%	68	8.36%
Frese per unghie	56	0.01%	17.62%	0.57%	92	17.71%
Tagliaunghie	59	6.55%	3.47%	0.37%	81	8.20%
Lime per unghie e manicure	67	0.68%	10.00%	4.36%	97	6.54%
Kit pedicure e manicure	70	1.47%	6.60%	5.28%	89	5.74%
Tronchesi e pinzette per unghie	Unlock full list >	8.64%	3.64%	4.46%	74	7.11%
	< 50	10.84%	16.35%	9.90%	66	7.29%
Smalti in gel	58	7.58%	3.02%	14.78%	< 50	15.64%
	64	4.82%	1.09%	9.22%	85	15.77%
Unghie finte	92	9.64%	15.09%	9.77%	75	7.79%
Gel per unghie	79	9.98%	8.99%	13.49%	83	11.41%
Collante per unghie	< 50	8.16%	9.60%	16.34%	< 50	8.69%
Sagome per unghie	97	9.94%	8.12%	15.07%	95	14.22%
Unghie a pressione	Unlock full list >	8.64%	6.68%	15.08%	< 50	6.60%
Smalti	99	8.62%	4.81%	17.74%	98	18.60%
	99	8.31%	13.68%	9.56%	100	8.30%
Adesivi e decalcomanie	100	19.94%	11.42%	9.20%	99	8.99%
Strass	65	10.00%	8.74%	13.15%	60	12.31%
Kit di decorazione	76	14.31%	19.92%	9.98%	53	5.61%
Glitter	Unlock full list >	9.86%	9.43%	10.37%	100	9.55%
	100	6.32%	1.06%	11.97%	93	12.80%
Lampade polimerizzanti	96	0.44%	10.00%	4.55%	66	10.00%
Asciuga unghie e lampade UV	64	8.69%	14.09%	9.63%	< 50	8.16%
Pennelli per unghie	75	14.18%	5.95%	9.98%	51	9.94%
Separadita	98	11.38%	3.47%	9.94%	99	9.98%
Penne per decorazioni	Unlock full list >	7.78%	3.34%	15.28%	100	9.68%
	99	9.79%	7.51%	16.68%	98	15.82%
Riparazione unghie	73	5.59%	1.38%	8.90%	91	9.12%
Rinforzanti per unghie	Unlock full list >	3.08%	6.26%	6.58%	< 50	18.64%
	71	9.99%	8.53%	13.83%	76	12.98%
Sedie, sgabelli e tavoli	Unlock full list >	9.81%	7.58%	9.35%	84	15.63%
	88	8.14%	13.50%	9.53%	68	8.36%
Frese per unghie	56	0.01%	17.62%	0.57%	92	17.71%
Tagliaunghie	59	6.55%	3.47%	0.37%	81	8.20%
Lime per unghie e manicure	67	0.68%	10.00%	4.36%	97	6.54%
Kit pedicure e manicure	70	1.47%	6.60%	5.28%	89	5.74%
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Top Products on the Manicure e pedicure Category

Discover the most-viewed products in the Manicure e pedicure category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Jul 2025 vs. Jul 2024

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
MEFA Fresa per Unghie 13 PCS Nail Drill 20000 RPM Manicure e Set Pedicure per Gel Ricostruzione Unghie Semipermanente Unghie Acrygel Togli Calli Piedi Set Manicure	...> Frese per unghie	MEFA	34.4K	=	3.66%	8.01%	84	6.46%
Denabuty Fresa per Unghie Professionale 35000 Giri Lima per Unghie Elettrica Senze Fili con Display LCD 13 In 1 Kit Manicure Pedicure Ricaricabile Velocità Regolabile DN-2402	...> Frese per unghie	Denabuty	31K	=	18.21%	3.31%	99	3.86%
Xoali Nail Mill 25000RPM Electric Nail File 12 in 1 Professional Portable Nail Mill with Ceramic Tip Adjustable Speed Manicure and Pedicure Kit for Semi-Permanent Gel	...> Frese per unghie	Xoali	27.2K	47.79%	8.55%	8.71%	68	16.82%
Vishine 8ml Gel Semipermanente Bianco Latteo Smalto per Unghie Semipermanente Naturale French Manicure Gel Bianco Latteo per Nail Art UV LED Gel	...> Smalti in gel	Vishine	23.1K	=	9.81%	9.92%	100	7.38%
LKE Lampada UV Led Unghie 54W Lampada LED Unghie per Manicure/Pedicure Sensore Di Avvio Automatico Lampada Unghie LED 3 Modalità Timer Display LCD	...> Lampade polimerizzanti	LKE	18.1K	=	5.91%	18.94%	100	3.85%
MEFA Fresa per Unghie 13 PCS Nail Drill 20000 RPM Manicure e Set Pedicure per Gel Ricostruzione Unghie Semipermanente Unghie Acrygel Togli Calli Piedi Set Manicure	...> Frese per unghie	MEFA	34.4K	=	3.66%	8.01%	84	6.46%
Denabuty Fresa per Unghie Professionale 35000 Giri Lima per Unghie Elettrica Senze Fili con Display LCD 13 In 1 Kit Manicure Pedicure Ricaricabile Velocità Regolabile DN-2402	...> Frese per unghie	Denabuty	31K	=	18.21%	3.31%	99	3.86%
Xoali Nail Mill 25000RPM Electric Nail File 12 in 1 Professional Portable Nail Mill with Ceramic Tip Adjustable Speed Manicure and Pedicure Kit for Semi-Permanent Gel	...> Frese per unghie	Xoali	27.2K	47.79%	8.55%	8.71%	68	16.82%
Vishine 8ml Gel Semipermanente Bianco Latteo Smalto per Unghie Semipermanente Naturale French Manicure Gel Bianco Latteo per Nail Art UV LED Gel	...> Smalti in gel	Vishine	23.1K	=	9.81%	9.92%	100	7.38%
LKE Lampada UV Led Unghie 54W Lampada LED Unghie per Manicure/Pedicure Sensore Di Avvio Automatico Lampada Unghie LED 3 Modalità Timer Display LCD	...> Lampade polimerizzanti	LKE	18.1K	=	5.91%	18.94%	100	3.85%
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Top-level analysis of the Manicure e pedicure category on amazon.it

During July 2025, the Manicure e pedicure category on amazon.it generated a total revenue of €7.9M.

The leading brands in this category are Beurer, Denabuty, and MYLEE, which stand out in terms of revenue and consumer engagement.

The top-performing product was MEFA Fresa per Unghie 13 PCS Nail Drill 20000 RPM Manicure e Set Pedicure per Gel Ricostruzione Unghie Semipermanente Unghie Acrygel Togli Calli Piedi Set Manicure, and it's the best-selling item in the category.