Best Selling Modellismo e costruzione Products & Brands on amazon.it

See the full list of Market Leaders In Amazon Modellismo e costruzione in amazon.it for August 1, and read the full analysis below

Last updated : August 1, 2026

Top Brands on the Modellismo e costruzione category

See which brands are leading the Modellismo e costruzione category on amazon.it. Analyze data on top brands, including their revenue, product views, and conversion rates, offering a clear picture of brand competitiveness within the category.

Top Brands

Aug 2026 vs. Aug 2025

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Brand	Revenue share	Change	Product views	Change	CVR	Change	ASP	Change
Hot Wheels	4.74%	4.07pp	85.6K	535.46%	4.52%	130.86%	€16.83	14.80%
OPO 10	2.55%	1.39pp	78.4K	128.48%	2.94%	100.76%	€12.12	11.43%
Anpro	1.51%	0.87pp	57.1K	278.37%	2.15%	13.36%	€16.40	2.77%
Italeri	1.19%	0.83pp	64.4K	474.95%	2.10%	106.98%	€4.03	13.33%
RUNCCI-YUN	0.93%	0.74pp	10.8K	379.12%	3.73%	120.47%	€9.82	12.74%
Hot Wheels	4.74%	4.07pp	85.6K	535.46%	4.52%	130.86%	€16.83	14.80%
OPO 10	2.55%	1.39pp	78.4K	128.48%	2.94%	100.76%	€12.12	11.43%
Anpro	1.51%	0.87pp	57.1K	278.37%	2.15%	13.36%	€16.40	2.77%
Italeri	1.19%	0.83pp	64.4K	474.95%	2.10%	106.98%	€4.03	13.33%
RUNCCI-YUN	0.93%	0.74pp	10.8K	379.12%	3.73%	120.47%	€9.82	12.74%
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Channels Breakdown & Performance

Understand where the top brands in the Modellismo e costruzione category get their traffic. This section breaks down the leading traffic sources, revealing which channels drive the most visibility and sales for top-performing brands.

60%

40%

20%

0

On site search org

OSS paid

Refferal

Social

See how top brands drive traffic and sales on Amazon.

See full channel breakdown

Hot Wheels

OPO 10

Anpro

Italeri

RUNCCI-YUN

Top selling sub-categories in the Modellismo e costruzione category

Explore the breakdown of sub-categories within the Modellismo e costruzione category. This section provides insights into the performance of different sub-categories, helping to identify which segments are growing, which are most competitive, and where consumer interest is shifting.

Performance

Aug 2026 vs. Aug 2025

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Category	Unit sold	Change	Revenue	Change	Product views	Change
	58	6.70%	11.47%	10.10%	93	11.38%
Motori	90	4.69%	7.35%	1.62%	99	6.78%
Colori	87	6.68%	8.35%	6.64%	100	9.66%
Accessori per kit	< 50	2.94%	7.66%	3.73%	63	6.92%
Attrezzi per la costruzione	< 50	9.30%	9.98%	5.99%	51	17.96%
	51	6.26%	8.44%	0.64%	70	9.51%
Primer per superfici	Unlock full list >	1.25%	6.71%	15.04%	< 50	6.63%
	95	1.47%	9.86%	5.91%	79	5.10%
	< 50	17.83%	16.74%	8.88%	59	9.91%
Veicoli a motore	99	8.94%	5.71%	8.19%	< 50	5.76%
Aerei	96	12.78%	18.35%	10.00%	82	6.40%
Imbarcazioni	Unlock full list >	9.96%	8.25%	14.69%	58	0.97%
Veicoli a motore	Unlock full list >	1.60%	9.97%	3.58%	78	7.12%
	91	0.64%	5.09%	5.38%	71	5.52%
Personaggi	73	5.51%	15.30%	10.25%	100	9.77%
Aerei	92	13.55%	18.93%	4.99%	73	9.93%
Robot	89	9.79%	9.94%	7.31%	99	19.15%
Imbarcazioni e nautica	80	7.53%	9.23%	2.64%	96	12.27%
	96	8.55%	9.74%	4.43%	80	15.09%
Auto	Unlock full list >	3.58%	9.70%	1.60%	98	9.71%
	96	9.06%	9.93%	5.44%	100	16.90%
	71	5.43%	10.59%	8.85%	66	9.20%
Paesaggi	95	18.35%	16.22%	9.37%	< 50	9.87%
Parti decorative e personaggi	Unlock full list >	7.11%	8.98%	1.96%	98	11.29%
Piste complete	Unlock full list >	15.75%	10.47%	15.07%	99	8.75%
	58	6.70%	11.47%	10.10%	93	11.38%
Motori	90	4.69%	7.35%	1.62%	99	6.78%
Colori	87	6.68%	8.35%	6.64%	100	9.66%
Accessori per kit	< 50	2.94%	7.66%	3.73%	63	6.92%
Attrezzi per la costruzione	< 50	9.30%	9.98%	5.99%	51	17.96%
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Top Products on the Modellismo e costruzione Category

Discover the most-viewed products in the Modellismo e costruzione category. This section highlights the top-performing products based on product views, revenue, and units sold, giving a snapshot of what’s driving consumer interest and purchases.

Top products

Aug 2026 vs. Aug 2025

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Product	Category	Brand	Product Views	Change	Revenue	Change	Units Sold	Change
MOVA LiDAX Ultra 800 Robot Tagliaerba	...> Robot	Mova	19.5K	=	16.33%	17.07%	98	9.66%
Hot Wheels Premium Formula 1 Mercedes-AMG Petronas Modello Auto da Corsa	...> Veicoli a motore	Hot Wheels	10.6K	=	2.93%	9.82%	62	2.87%
Vallejo Primer Superficiale Acrilico Grigio 200 Ml Finitura Opaca per Aerografo Asciugatura Rapida e Alta Adesione per Modellini e Figurine	...> Colori	Vallejo	9.3K	=	1.93%	10.00%	60	7.56%
MOVA LiDAX Ultra 1600 Robot Tagliaerba	...> Robot	Mova	9K	=	15.02%	17.55%	100	2.57%
Mattel Brick Shop Hot Wheels Serie Premium set da costruire Mercedes-Benz 300 SL con 1600 pezzi dettagli realistici e parti in metallo per collezionisti adulti HWW25	...> Veicoli a motore	MATTEL BRICK SHOP	9K	=	18.68%	10.24%	97	14.95%
MOVA LiDAX Ultra 800 Robot Tagliaerba	...> Robot	Mova	19.5K	=	16.33%	17.07%	98	9.66%
Hot Wheels Premium Formula 1 Mercedes-AMG Petronas Modello Auto da Corsa	...> Veicoli a motore	Hot Wheels	10.6K	=	2.93%	9.82%	62	2.87%
Vallejo Primer Superficiale Acrilico Grigio 200 Ml Finitura Opaca per Aerografo Asciugatura Rapida e Alta Adesione per Modellini e Figurine	...> Colori	Vallejo	9.3K	=	1.93%	10.00%	60	7.56%
MOVA LiDAX Ultra 1600 Robot Tagliaerba	...> Robot	Mova	9K	=	15.02%	17.55%	100	2.57%
Mattel Brick Shop Hot Wheels Serie Premium set da costruire Mercedes-Benz 300 SL con 1600 pezzi dettagli realistici e parti in metallo per collezionisti adulti HWW25	...> Veicoli a motore	MATTEL BRICK SHOP	9K	=	18.68%	10.24%	97	14.95%
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Top-level analysis of the Modellismo e costruzione category on amazon.it

During 2026-08-01T00:00:00, the Modellismo e costruzione category on amazon.it generated a total revenue of €1.4M.

The leading brands in this category are Hot Wheels, OPO 10, and Anpro, which stand out in terms of revenue and consumer engagement.

The top-performing product was MOVA LiDAX Ultra 800 Robot Tagliaerba, and it's the best-selling item in the category.